Adept and resourceful Video Producer with over a decade of experience in enhancing video production for Moonracer Films in various industries, including travel and healthcare. Mastered technical skills in RED and Sony cameras, and Adobe suite, alongside a proven track record in boosting audience engagement through creative direction and strategic content creation.
Hi, I’m
Nick McPherson
Sacramento,CA
Summary
Overview
10
years of professional experience
Work History
Moonracer Films
Video Producer
04.2022 - 07.2024
Job overview
- Enhanced video production quality by utilizing cinema cameras and lenses, using advanced editing techniques and innovative storytelling methods for television commercials and social media channels for state wide campaigns.
- Collaborated with several departments including camera, grip, audio, and art to produce compelling visual content, driving brand awareness and audience engagement in the travel, medical, financial, and education industries. These included state and county clients as well as privately owned companies.
- Elevated overall video quality with meticulous attention to detail in all aspects of post-production, including color grading, sound design, and motion graphics integration for individual clients and advertisement agencies.
Fathom
Camera Operator, Editor
01.2021 - 12.2021
Job overview
- Set up equipment for toymation style studio shoots.
- Worked with directors to capture desired shots.
- Operated various camera types proficiently, including DSLR, mirrorless, and cinema cameras, ensuring optimal image quality for each project.
Self-employed
Key Grip
08.2016 - 03.2020
Job overview
- Collaborated with gaffers to assign appropriate lighting positions and rigging options for camera usage.
- Operated studio television cameras during live and taped productions, teleprompters, character generators and graphics software.
- Provided floor direction during live and taped productions.
- Strategized with electrical and camera department leaders to confirm setup for lighting and camera configurations.
Self-employed
Social Media Manager
03.2014 - 07.2016
Job overview
- Increased customer engagement through social media.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content with photos and videos.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
Education
Liberty Ranch High SchoolGalt, CA
High School Diploma
06.2016
University Overview
Additionally took film making courses from hollywood cinematographer Shane Hurlbut.
Skills
- Creative Direction
- Content Strategy
- Technical and operational know-how of Grip and Lighting equipment
- Technical and operational know-how of RED, Sony, and more
- 10 years of editing in Premiere, After Effects, Audition, and more Adobe products
Timeline
Video Producer
Moonracer Films
04.2022 - 07.2024
Camera Operator, Editor
Fathom
01.2021 - 12.2021
Key Grip
Self-employed
08.2016 - 03.2020
Social Media Manager
Self-employed
03.2014 - 07.2016
Liberty Ranch High School
High School Diploma
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