Hi, I’m
Nicki Salcedo
Atlanta,GA
Summary
Able to support health strategy via partnership, revenue generation, and product development. Experienced in sales, design, and implementation of complex clinical and behavioral health programs. Able to successfully navigate complex environments and build relationships across organizations.
Overview
14
years of professional experience
Work History
Virtual Therapeutics
Vice President of Strategic Accounts
09.2024 - Current
Job overview
- Cultivated strong relationships with key stakeholders at the Veterans Administration and the NFL Players Association for immersive technology, including physicians, research partners, and wellness communities.
- Led cross-functional teams for the successful completion of major projects, resulting in increased efficiency and client satisfaction.
- Demonstrated proficient leadership skills to motivate employees and build competent teams.
- Collaborated with senior management to develop strategic initiatives and long term goals.
DarioHealth
Vice President, Strategic Partners
06.2021 - 09.2024
Job overview
- Understand trends, challenges, competitors, and technologies to help craft and drive growth strategy.
- Responsible $40M book of business by cultivating relationships among business partners
- Develop partnership strategies to increase revenue for their companies.
- Lead the sales process while partnering with implementation, product, and customer service.
- Contribute to the evolution of the sales story and improve our presence in the market.
- Support DEI initiatives, foster collaboration across a global team, presenting company-wide initiatives.
- DEI Leader 2022 - Present
UnitedHealth Group, Optum
Vice President, Client Strategy Behavioral Health
01.2021 - 05.2021
Job overview
- Responsible for national behavioral health strategy to shape care delivery and outcomes.
- Client consultant in behavioral health strategy, education, and innovation discussions.
- Results include increasing partnerships, assessing opportunities for sales, assisting with 10+ NPS improvement.
- Over 450+ unique client interactions.
- Participated in sales finalist meetings to support client team secure wins.
- Deep understanding of network changes, anti-stigma campaigns, clinical trends, and emerging technologies as a trusted resource for clients and consultants.
- Supports growth story and positioning for internal sales teams and account managers.
- Behavioral Health expert on numerous professional and industry panels.
UnitedHealth Group, Optum
Director Behavioral Health Client Strategy
01.2019 - 01.2021
Job overview
- Managed behavioral health client strategy, education, and innovations for the East Region.
- Analyzed network changes, anti-stigma campaigns, clinical trends, and emerging technologies that help members access behavioral care.
- Supported quarterly and annual client meetings in conjunction with UnitedHealthcare account teams to present an integrated value story.
- Worked daily with cross-functional teams such as reporting, finance, sales, implementation, clinical, product, and client management.
- Results include new business and renewal wins, positive Net Promoter Scores, communication strategies based on data, reports, and analytics.
UnitedHealth Group, Optum
Strategic Account Executive
01.2011 - 01.2019
Job overview
- Responsible for $25M value book of business. Retained all customers with no terminations.
- Developed strategic plans and account management goals for 11 customers encompassing consultation, employee communications, account satisfaction, and sales strategies.
- Managed ongoing UHC and cross-carrier relationships to national clients for clinical programs.
- Provided reporting analysis and trend results to assess client needs, formulate recommendations, and generate additional strategic, revenue-generating opportunities.
- Led consultative process for complex negotiations and sales.
- In 2017, exceeded $8M sales target by 229%. Optum Altus Award Finalist.
- Top 10% of sales performers in 2013. Optum Altus Award Recipient.
Education
Stanford University
BA
Skills
- Team leadership
- Relationship building
- Competitive analysis
- Health care strategy
- Critical thinking
- Client relationship building
- Digital health
- Coaching and mentoring
Additional Information
- Anti-Defamation League, Southeast Region Executive Board
- Stanford National Black Alumni Association, Board of Directors
- Professional Writer and Writing Instructor
- Mental Health First Aid Instruction
Timeline
Vice President of Strategic Accounts
Virtual Therapeutics
09.2024 - Current
Vice President, Strategic Partners
DarioHealth
06.2021 - 09.2024
Vice President, Client Strategy Behavioral Health
UnitedHealth Group, Optum
01.2021 - 05.2021
Director Behavioral Health Client Strategy
UnitedHealth Group, Optum
01.2019 - 01.2021
Strategic Account Executive
UnitedHealth Group, Optum
01.2011 - 01.2019
Stanford University
BA