Results-oriented marketing project manager with a great understanding of print/production, with experience in project management, print, digital marketing, product launches, production, fulfillment, direct mail and graphic design.
• Successfully implemented project Management platform.
• Create detailed timelines for each project and adjust as needed.
• Maintain project schedules, manage deadlines and adjust workflow as needed; across internal and offshore team based on changing objectives, specifications and staff availability.
• Schedule and lead daily and weekly status meetings to ensure all team members are current with project status and that project remains on time.
• Provide outstanding service to client through effective communication and prompt issue resolution to facilitate future business opportunities.
• Increased organization efficiencies and implementation of standardization of best practices.
• Served as SME for implementing multiple new/existing clients with pharmacy and member reimbursement payment products offered by Optum.
• Liaise with print vendors on client implementations and manage the
production of such projects.
• Manage and perform all aspects of client implementations including project management, develop custom timelines, perform the appropriate data quality assurance steps, bank testing, provide post-implementation support, closely monitoring project status and success throughout the entirety of the project.
• Facilitate and participate in weekly meetings, tracking project status, issues, deliverables and timelines.
• Collaborate with external print vendors, internal operational functional
teams and account management staff to support multiple clients.
• Execute and oversee all business practices at location.
• Create and implement marketing plans to improve sales, growing in each
consecutive year.
• Built a strong client base through promotional marketing, social media and excellent customer service.
• Effectively manage merchandise including buying, receiving, maintaining POS, and completing inventories.
• Responsible for managing Visual Media production of new product launches and existing product updates for various high-end beauty brands in MAC, Sephora, Macy's and Nordstrom stores.
• Managed cross-functional planning and coordination of print, production, budgets, delivery timetables and current status of all projects from conception through delivery.
• Liaise with Brands, internal creative, production teams and other
stakeholders to define product launch scheduling and lifecycle management.
• Developed and maintained project documentation including estimates, project plans, SOWs, change requests, and status reports. Monitored potential risks and implement mitigation plans to keep projects on time and within budget
• Manage the creative production of marketing collateral including, not limited to print, OOH and digital projects through the studio for various clients.
• Responsible for creating and executing project work plans and revising as needed to accommodate changing priorities and job requirements.
• Route and traffic projects through the creative studio process and to clients; ensure copy and visual asset delivery meet project deadlines and that all necessary approvals are obtained.
• Liaise between clients, internal creative, production teams and other
internal stakeholders. Track projects through the workflow process;
identifying and updating status, deadlines and next steps.
• Manage final releases including uploading to Adobe DAM and other shared servers.
• Managed various print and e-commerce product sampling with consumer-facing print collateral, banner ads, micro-sites, email marketing and other integrations for new product launches or relaunch campaigns.
• Supported launch strategy implementation and facilitate collaboration between departments throughout the organization.
• Gather project requirements and perform procurement and project
management of campaigns or projects with understanding of the project
objectives.
• Responsible for gathering project requirements, estimating, issuing purchase orders, closing invoices, delivery tracking for all projects and maintaining ethical vendor relationships.
• Responsible for managing, the production of printed materials for various monthly direct mail and insert promotions.
• Create, or assist in the creation of print collateral ranging from direct mail, statement inserts, package inserts and marketing materials.
• Responsible for preparing all files for printers. Review, edit, traffic and
routing proofs internally for final approval.
• Liaise with printers, and other outside vendors/resources for cost estimates on projects, and manage the production of such projects.
• Responsible for the coordination of all drop shipments – interfacing with outside vendors, insertion facilities, warehouses and key departments.
• Compile weekly status reports that reflect prioritizing, status, progress and updates of all projects.
• Attend press checks when necessary.
• Assisted with creating timelines and coordinating routing of project material to internal team.
• Responsible for generating quotes and entry into a customer-facing document, incorporating all information.
• Supported project managers in preparing timelines, coordinated routing of project material, weekly status meeting and follow-up actions.
• Performed administrative functions including record management and production of reports and spreadsheets