Dynamic professional adept at delivering impactful information and resources to enhance team success, with a strong focus on collaboration and strategic communication. Core competencies include project management, analytical thinking, and customer engagement, driving initiatives that yield measurable results. Demonstrated ability to adapt to changing environments while maintaining a commitment to excellence.
Overview
26
26
years of professional experience
1
1
Certification
Work History
Trade Development Chain Manager
Republic National Distribution Company
, TX
07.2022 - 01.2025
Oversaw market strategies and distribution oversight for Pernod Ricard and American Beverage Suppliers in Texas.
Established and implemented initiatives aligning with supplier and company Key Point Indicators for Texas State Chain Team across six markets.
Facilitated training sessions and informative meetings with suppliers, sales teams, and management.
Managed the speed-to-market execution for six Texas markets, expediting results and providing supplier satisfaction.
Leveraged Great Vines software to draft and monitor surveys aiding programs across 8 Texas market chains. (Total Wine & More, Spec’s, Twin Liquors, Western Beverage, Goody Goody, Fiesta, Omega, and Hakemy)
Oversaw the distribution of performance-based incentives for diverse managerial levels in designated Texas markets.
Developed Excel trackers and reports to communicate program expectations and achievements for the state.
Answered questions and investigated data as needed for suppliers, RNDC management, and sales teams.
District Manager Eagle Chain Team
Republic National Distribution Company
03.2019 - 07.2022
Oversaw and assessed two teams, seven sales leads, five chains, and over 100 accounts.
Tracked program and survey execution for the Eagle Chain Team and the Houston Market to ensure all deadlines are met.
Developed and coached sales leads on 10 steps to a sales call, upselling, follow-through, rapport building, planogram guidelines, reset standards, inventory management, product display placement, execution goals, and route management.
Directed sales activities by evaluating outcomes and enhancing operational efficiency.
Implemented policies and procedures to evaluate performance metrics in sales operations.
Fostered a positive perspective while aligning efforts toward strategic objectives.
Inspired sales teams to enhance results by implementing and monitoring competitive challenges.
Designed and presented a reroute framework for Eagle Chain Team sales territories in the Houston market to enhance operational efficiency.
Conducted regular store visits to ensure compliance with company policies, standards, and regulations.
Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
Identified and developed top talent to promote performance-oriented culture.
Sales Representative Spirits
Republic National Distribution Company
11.2017 - 03.2019
Utilized features and benefits to educate buyers on market trends, to increase distribution and revenues.
Partnered with suppliers to increase product knowledge, distribution, tastings, and sell-through of products.
Crafted deal sheets to highlight brand priorities and promote sales.
Monitored sales by account and brand to assess opportunities.
Evaluated deal levels, and ensured customer compliance.
Designed monthly incentive decks to help the team prioritize tasks and maximize payouts.
Engaged casual shoppers to provide information about featured products and recommend merchandise, driving sales opportunities.
Developed and maintained relationships with existing clients to ensure customer satisfaction.
District Manager Red Bull Division
Republic National Distribution Company
06.2012 - 08.2014
Oversaw six-member sales team driving market expansion with a growth mindset.
Fostered inclusive environment by participating in RNDC Women's Leadership Forum 2014.
Led Perfect Store Audit Initiative within Red Bull Division, conducting store audits to evaluate PSA scores and identify improvement areas.
Educated over 150 team members, including managers and sales teams, on audit scoring methodology and strategies.
Contributed to the creation of SMART plans aimed at enhancing PSA scores across large-format (grocery stores) and small-format (drug stores, convenience stores, and liquor stores).
Recognized for achieving most improved PSA Team Score in 2014.
Presented the Red Bull 2014 VIP contract on a corporate level to the owner of the Saab Petroleum Merchant Group.
Established ambitious goals for employees to promote achievement and surpass business targets.
Mentored team members by demonstrating best practices for sales and customer service.
Sales Representative Red Bull Division
Republic National Distribution Company
03.2009 - 05.2012
Calculated profit margins for effective client business strategies.
Educated buyers on product offerings and promotional opportunities to align with account profitability goals.
Designed targeted action plans to boost product sales and enhance brand visibility.
Answered inquiries from prospective customers regarding features of products and services offered.
Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
Coordinated with other departments to ensure timely delivery of orders.
General Manager
Domino's Pizza
01.2006 - 01.2009
Responsible for the overall functioning and productivity of the store, managed profits and losses.
Motivated, trained, and supervised up to 20 employees to efficiently achieve service goals, and increase sales.
Created schedules and monitored payroll to remain within budget.
Ensured compliance with local health department regulations regarding food safety standards.
Assistant Manager
Domino's Pizza
01.2002 - 01.2006
Planned and delivered training sessions to improve employee effectiveness and address areas of weakness.
Resolved customer inquiries and complaints requiring management-level escalation.
Supervised daily operations including scheduling shifts, assigning duties.
Delivery Driver
Domino's Pizza
01.1999 - 01.2002
Delivered goods in a timely fashion while adhering to speed limits and other traffic regulations.
Grouped and routed deliveries according to designated areas to maintain efficient delivery times.
Education
Associate in arts -
Houston Community College
Stafford, TX
12.2006
Employmentskills
Proficient at coaching and motivating sales team to plan and implement sales strategies
Fluent with Microsoft Office 365, MS Teams, & MS OneDrive
Experienced with managing and tracking programs and priorities for direct and indirect rapports
Motivated, self-starter with a positive 'can do' attitude
Passion for seeking and implementing best practices through improvements of procedures and business strategies
Ability to listen, empathize, and understand supplier, customer, employee, and company priorities
Determination to efficiently complete tasks utilizing planning and delegation to execute goals and meet company objectives
Aptitude for creative thinking and problem solving
Accomplishments
Inducted into the Carreer Development Placement Program at RNDC in 2022.
Won Pernod Ricard's Champions Competition 3 years in a row 2020, 2021, & 2022 for outstanding performance as a District Manager that lead to enhanced visibility and sell through in the market.
Winner of the Great American Beer Feast Incentive offered by Pernod Ricard in 2019.