Nicole Frack

Dynamic leader managing a $700 million+ business across major department stores, multi-specialty retailers, and direct-to-consumer stores, with a focus on supporting the .com business through strategic cross-functional collaboration with sell-in, marketing, e-retail, and media teams. Proven expertise in developing employee growth plans and training paths for Beauty Consultants (BCs), securing prime retail space, and managing extensive budgets including CAPEX, T&E, freelance, demonstration, event and animation, and gratis budgets. Skilled in overseeing P&L, creating and adjusting detailed sales plans weekly across all accounts, and developing and executing marketing calendars with retailers for impactful point-of-sale implementation. Adept at tracking and analyzing key performance indicators (KPIs) to measure success, providing regular insights to senior management, and collaborating with sales operations to achieve monthly sell-in goals. Recognized for strong financial acumen, strategic planning and execution skills, and the ability to drive business growth through effective cross-functional collaboration.