Nicole Hausmann
Miami,United States
Summary
Creative, intuitive, passionate, light-hearted, results-driven; these are just a few titles ascribed to me by my peers during my academic and professional journey thus far. I am a strategic problem-solver, adept at creating and implementing client-centered, successful campaigns to improve brand awareness and presence. An active listener, adept at constructive feedback, positively approaching all tasks while administering logic and teamwork to thrive in deadline-oriented environments. Functions effectively with or without supervision, consistently achieving targets and constantly finding ways to overcome issues and maintaining a positive mindset. Possesses a relentless drive to deliver quality results despite the changes in the environment, along with the ability to make quick decisions to maintain productivity. Provides consistent and high standard results through adherence to established policies to ensure uniformity and quality. Always observe professionalism; accountable, enduring, and possesses total respect for proper ethics, authority, and confidentiality.
Overview
5
5
years of professional experience
Work History
Social Media Manager
Fanilu
Miami, Florida
03.2019 - 08.2020
- Acquired information and translated it into creative content to meet objectives, thus refining the ideas for marketing initiatives and maximizing communication efficiency by organizing content within blogs and interactive media.
- Engaged in continuous improvement programs by shadowing senior marketing professionals.
- Managed and created social media accounts on Instagram, Facebook, and Tik Tok.
- Collected and analyzed customer demographics, preferences, and buying habits to identify potential markets and factors affecting product demand.
- Prepared reports of findings illustrated data graphically, and translated complex findings into written text.
- Aligned/optimized campaigns with good data, tracking, analysis, and reporting strategies.
- Identified advertising needs through extensive analysis of current strategies and market gaps.
- Enhanced our campaigns with fresh, on-point content, targeted to specific brands and consumers.
Marketing Assistant
Love Trendz
Miami, FL
05.2020 - 08.2020
- Demonstrated excellent communication to identify customers’ needs and proactively engage clients.
- Researched market trends to capitalize on the most strategic sales tactics.
- Communicated and collaborated with all store sales and operations members to maximize sales and clients’ experience, cultivating relationships and trust through customer service skills.
- Enhanced store awareness by planning and preparing promotional materials, providing presentations and demonstrations, placing point-of-sale materials, and moving in-store displays to generate a soothing environment.
- Increased brand purchase intent and overall sales through extensive product knowledge, efficient execution of merchandising operations, and proper product rotation.
- Conferred with store managers to obtain insights about customers’ needs and preferences, assembling promotional displays to enhance brand awareness.
Intern
IMedia Audiences
Miami, FL
12.2022 - Current
- Worked in sales and support as an integrated marketing systems assistant intern for two small local businesses.
- Enhanced local businesses' value through digital marketing and advertising.
- Created and posted five social media posts per week.
- Created and sent customer voice review request email. Tracked calls and left notes.
- Helped enhance businesses' websites using WordPress.
- Sent weekly executive summary reports and managed business center as a marketing assistant
Campaign Strategist
Rowdy Magazine
Gainesville, FL
01.2023 - Current
- Came up with ideas for social media posts.
- Helped set up and create mood boards for content photoshoots.
- Ensured marketing campaigns achieve their objectives.
- Helped sell magazines at tables.
- Assisted in setting up for events and meetings.
Sales Representative
The Alligator Newspaper
Gainesville, FL
01.2023 - 05.2023
- Drove around to stop by at different local businesses to sell advertisements for the newspaper.
- Sold advertisements in English and Spanish.
- Sold print advertisements per column inch that were featured in the newspaper.
- Sold digital advertisements including social media advertisements and website advertisements.
- Attended weekly meetings and created weekly call reports.
- Enhanced local businesses' value through digital advertising and print advertising.
- Sent emails out to local businesses as an account executive in order to create interest in advertising with the company.
- Worked alongside with an intern in order to change the minds of uninterested clients.
Social Media Intern
Carma Connected
Miami, FL
06.2023 - 12.2023
- Planned and coordinated photoshoots by creating shot lists and mood boards, ensuring brand consistency and visual appeal.
- Developed and executed creative content plans for Instagram, Facebook, Twitter, and TikTok.
- Strategically curated mock Instagram feeds and mood boards to align content with brand aesthetics.
- Wrote compelling captions that resonated with the target audience and promoted user interaction for Instagram, Facebook, and Linked In.
- Produced engaging reels to showcase what the company has to offer and increase brand visibility.
- Created on trend and engaging Tik Tok videos.
- Created proposals for clients by creating mock Instagram feeds, mood boards, and website.
- Created monthly reports for Instagram and Facebook by utilizing analytics tools to track key performance metrics, providing insights for content optimization.
- Styled models for photoshoots and events.
- Collaborated with cross-functional teams to align social media strategies with overall marketing goals.
- Strategically selected and contacted influencers to collaborate with brands.
Education
Bachelors of Science in Advertising - Advertising
University of Florida
06-2024
Skills
- Market Research and Merchandising
- Microsoft Word, Excel and Google Analytics
- Spanish and English
- Trends Analysis and Sales Operations
- Social Media Marketing
- Data Entry and Trend Forecasting
- Collaboration and Problem Solving
- Multitasking and Time Management
- Leadership and Teamwork
- Analytical Thinking and Strategic Planning
- Adobe Express, Illustrator, Photoshop, Cap Cut, and Premiere Pro
Languages
English
Professional
Spanish
Professional
Timeline
Social Media Intern
Carma Connected
06.2023 - 12.2023
Campaign Strategist
Rowdy Magazine
01.2023 - Current
Sales Representative
The Alligator Newspaper
01.2023 - 05.2023
Intern
IMedia Audiences
12.2022 - Current
Marketing Assistant
Love Trendz
05.2020 - 08.2020
Social Media Manager
Fanilu
03.2019 - 08.2020
Bachelors of Science in Advertising - Advertising
University of Florida
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