Summary
Overview
Work History
Education
Skills
Timeline
Generic

Nikki Kennedy

Las Vegas,NV

Summary

I am a results-oriented Digital Marketing and Web Design Specialist with a proven ability to enhance brand visibility and drive engagement across diverse digital channels. I excel in designing and maintaining high-performance WordPress websites, ensuring an optimal user experience through responsive design and seamless functionality. My expertise extends to social media management on platforms such as LinkedIn, Facebook, Instagram, TikTok, and X, where I develop and execute strategies that boost brand awareness and foster significant audience growth.

I craft compelling email marketing campaigns that effectively nurture leads and strengthen customer relationships, while my advanced SEO skills improve website rankings and drive organic traffic. With a strong foundation in content creation and branding, I produce professional materials that reinforce brand identity and support strategic marketing goals. I adeptly manage workflows, coordinate cross-functional teams, and leverage data analysis to optimize marketing strategies, contributing to the overall success and growth of the organization.

Overview

4
4
years of professional experience

Work History

Marketing Coordinator

Mobile Mounts
05.2022 - Current
  • Managed Workflow & Coordination: Oversaw the workflow between staff, ensuring efficient coordination of documents and distribution of creative materials, contributing to streamlined operations and effective project execution.
  • Social Media Establishment & Growth: Played a pivotal role in establishing and growing Mobile Mounts' social media presence on Facebook, Instagram, X, and LinkedIn. Transformed a minimal presence into a consistent and engaging platform by collaborating with the marketing team to create and curate content.
  • Content Creation & Email Marketing: Partnered with the marketing team to develop compelling content that resonates with our audience. Managed and distributed key communications through email, ensuring that important updates and promotions reached the right stakeholders.
  • Branding & Marketing Essentials: Led the creation of business cards, email signatures, and other foundational marketing materials, ensuring a professional and cohesive brand image across all touchpoints.
  • Partnership & Cross-Marketing: Conducted monthly meetings with one of our key partners to explore and execute cross-marketing opportunities, fostering collaboration and expanding the brand's reach.
  • Website Management: Maintained and updated the company’s website using WordPress, utilizing prior experience to ensure a user-friendly and up-to-date online presence.
  • Project Support: Provided critical support on various marketing projects, stepping in wherever needed to ensure successful execution of company initiatives.

Digital Marketing & Web Design Specialist

New Heights SEO
08.2020 - Current
  • WordPress Website Design & Maintenance: Designed, developed, and maintained custom WordPress websites for diverse clients, ensuring responsive design, user-friendly navigation, and high performance. Managed updates, troubleshoot issues, and implemented new features to enhance functionality and user experience.
  • Social Media Management: Oversaw and executed social media strategies across multiple platforms including LinkedIn, Facebook, Instagram, TikTok, and X. Developed and scheduled engaging content, monitored social interactions, and utilized analytics to drive growth and optimize campaign performance.
  • Email Marketing: Created and managed targeted email marketing campaigns to nurture leads and engage customers. Designed visually appealing email templates, crafted compelling copy, and analyzed campaign metrics to improve open rates, click-through rates, and overall effectiveness.
  • Search Engine Optimization (SEO): Managed and implemented SEO strategies to improve website visibility and search engine rankings. Conducted keyword research, optimized website content and meta tags, and utilized analytics tools to track performance and make data-driven adjustments for better search engine results.

Education

Bachelor of Arts - Communication And Media Studies, Marketing Minor

Regis University
Denver, CO
05.2020

Skills

  • WordPress Design
  • Social Media Management
  • Email Marketing
  • SEO Optimization
  • Content Creation
  • Branding Materials
  • Project Coordination
  • Analytics Tracking

Timeline

Marketing Coordinator

Mobile Mounts
05.2022 - Current

Digital Marketing & Web Design Specialist

New Heights SEO
08.2020 - Current

Bachelor of Arts - Communication And Media Studies, Marketing Minor

Regis University
Nikki Kennedy