Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Timeline
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Nicole L. Higgins

Bristol

Summary

Results-driven sales professional with over 20+ years of experience across healthcare, senior living, and real estate industries, with a consistent track record of exceeding growth targets, building long-term client relationships, and leading high-impact sales strategies. Proven success engaging primary care providers, specialists, and referral partners to drive territory development, improve service adoption, and strengthen market presence. Skilled in clinical education, provider engagement, and using data insights to guide strategic planning. Recognized for strong communication, cross-functional collaboration, and a patient-centered approach. Eager to transition into pharmaceutical sales to promote innovative products in cardiovascular and women’s health, leveraging deep industry knowledge, provider trust, and a passion for delivering better health outcomes.

Overview

23
23
years of professional experience

Work History

Account Executive

Hartford Health Care at Home
10.2023 - Current
  • Ranked #1 Account Executive statewide, achieving 45% growth in hospice and 63% growth in certified services in 2024.
  • Developed and executed strategic marketing and business development plans to expand brand presence and drive referral volume across key specialties.
  • Managed a multi-specialty territory covering primary care, cardiology, oncology, nephrology, neurology, geriatrics, and infusion centers.
  • Delivered clinical education and compliance guidance to physicians and mid-level providers, improving care coordination and timely patient transitions.
  • Leveraged Tableau and Homecare Homebase to analyze market trends, monitor referral performance, and identify high-opportunity accounts.
  • Strengthened relationships with HCPs and practice administrators to ensure continuity of care, service adoption, and territory growth.
  • Partnered with internal and external clinical teams to ensure efficient care delivery and optimal patient outcomes, aligning with pharma collaboration models.

Director of Sales

Hartford Healthcare Cedar Mountain Commons
06.2022 - 10.2023
  • Led all inbound and outbound sales efforts, converting referral inquiries into tours and move-ins by delivering personalized, value-driven consultations to patients and families.
  • Increased occupancy and census by more than any previous Director of Sales through the development and execution of creative, data-driven marketing campaigns targeting healthcare providers, care managers, and community referral sources.
  • Cultivated strategic partnerships with external providers, hospital discharge planners, and elder care professionals to strengthen the referral pipeline and increase lead conversion rates.
  • Maintained a strong presence in the community, representing the brand at local events, professional networks, and outreach initiatives to build trust and drive growth.
  • Demonstrated a deep understanding of patient needs, family dynamics, and healthcare system navigation, fostering long-term relationships that supported consistent referral volume.

Residential Sales

Keller Williams Legacy Partners
10.2009 - 06.2022
  • Provided expert guidance to clients throughout the buying, selling, and investment process, with a strong focus on market education and long-term value.
  • Performed comparative market analyses to accurately estimate property values and advise clients on optimal pricing strategies.
  • Specialized in the real estate side of elder care planning, partnering with elder law attorneys and supporting families through complex financial and emotional transitions.
  • Led high-level negotiations and counseled clients on market conditions, ensuring informed decisions and maximizing investment outcomes.
  • Served as team lead for a top-ranked sales team in Connecticut, with over 1,200 homes sold since 2005; mentored and coached both new and experienced agents to strengthen performance.
  • Consistently closed over $10M in residential sales volume annually for three consecutive years.
  • Built and maintained a robust referral network, with 90% of closed sales coming from repeat and past clients.
  • Developed a national network of real estate professionals, generating inbound and outbound referral opportunities across the U.S.

Sr. Human Resource Generalist, Administration

Sodexo Health Care Services
08.2002 - 08.2014
  • Managed day-to-day HR operations, including full-cycle recruitment, onboarding, and employee support across multiple healthcare locations.
  • Administered payroll processing, PTO tracking, and leave coordination, including vacation, sick time, and FMLA requests.
  • Supported workplace investigations and employee grievance processes, ensuring compliance with internal policies and employment laws.
  • Prepared and delivered annual reports on workforce data, client retention, and operational efficiency to executive leadership.
  • Maintained secure documentation, confidentiality agreements, and compliance records in accordance with HIPAA and company standards.
  • Oversaw management of the nationwide car fleet used by the Executive Healthcare team, ensuring availability, maintenance, and compliance.
  • Recognized for strong communication skills, problem-solving abilities, and a high level of professionalism in team and cross-departmental settings.

Education

Bachelor of Arts -

Central Connecticut State University
New Britain, CT
01.2002

Principles and Practices

Tunxis Community College
01.2009

Skills

  • Cardiovascular & Primary Care Sales Exposure
  • Provider Engagement & Clinical Education
  • Territory Management & Market Strategy
  • Referral Conversion & Pull-Through Execution
  • Data-Driven Sales using CRM/Analytics Tools
  • Strategic Business Planning
  • Team Collaboration Across Functions
  • Compliance with Healthcare Regulations
  • Product Positioning & Competitive Differentiation
  • Physician Relationship Management
  • Patient-Centered Communication
  • Sales Leadership & Performance Coaching

Accomplishments

  • Awarded Hartford Healthcare “UP” Award for Best Performing and Uprising Team (Spring 2024)
  • Recognized as the Highest Performing Account Executive across all service lines in Connecticut
  • Top 20% performer in Keller Williams Market Center for five consecutive years
  • Consistently closed over $10M in annual residential sales volume, supported by a strong referral pipeline
  • Led referral growth strategies across multiple healthcare service lines, driving measurable territory expansion
  • Proficient in Salesforce CRM and trained in Homecare Homebase (HCHB) for advanced healthcare analytics

Affiliations

  • Member of National Association of Realtors
  • Member of Greater Hartford Association of Realtors
  • Member of the Connecticut Association of Realtors

Timeline

Account Executive

Hartford Health Care at Home
10.2023 - Current

Director of Sales

Hartford Healthcare Cedar Mountain Commons
06.2022 - 10.2023

Residential Sales

Keller Williams Legacy Partners
10.2009 - 06.2022

Sr. Human Resource Generalist, Administration

Sodexo Health Care Services
08.2002 - 08.2014

Principles and Practices

Tunxis Community College

Bachelor of Arts -

Central Connecticut State University