Manage all aspects of MAEVA’s Instagram presence, including content creation, editing reels and graphics, writing captions, scheduling posts, and engaging with followers to grow community and brand visibility.
Plan and execute weekly email marketing campaigns to increase bookings and drive sales, ensuring content aligns with brand strategy.
Design print and digital marketing materials to elevate brand presence and create a cohesive client experience across touchpoints.
Develop and refine visual and messaging strategies across social, email, and in-person experiences to support overall branding goals.
Coordinate brand events and activations from concept to execution — tracking budgets and expenses, sourcing vendors, ordering supplies, creating signage and event-specific marketing materials, and overseeing setup and teardown.
Lead planning and production of branded content shoots, including concept development, coordinating teams (photographer, stylists, HMUA), managing prop and wardrobe sourcing, and tracking inventory and expenses.
Client Experience & Operations Associate
MAEVA Aesthetics
01.2024 - 08.2024
Managed all aspects of client communication — including a high volume of calls, texts, emails, and in-person interactions — with a balance of professionalism, efficiency, and care.
Handled appointment scheduling, client check-ins and check-outs, and day-to-day inquiries, ensuring a seamless and personalized experience for every guest.
Fostered a warm, welcoming environment by greeting clients, offering refreshments, and guiding them through their visit with attention to detail.
Resolved client concerns with empathy and discretion, helping maintain a high standard of service under pressure.
Provided wide-ranging operational and administrative support as the first hire — assisting the founder with tasks such as coordinating relocation logistics, ordering supplies & inventory, data entry, onboarding new team members, and tackling day-to-day needs as they arose.
Administrative Assistant
Amcap Mortgage Ltd
04.2018 - 11.2022
Provided comprehensive administrative support to the Division President and processing team, with a focus on loan setup, documentation tracking, and compliance.
Communicated regularly with clients, lenders, and vendors to ensure timely processing and resolution of documentation or scheduling needs.
Handled recurring operational tasks including monthly bill payments, office budgeting, and submission of expense reports on behalf of leadership.
Maintained accurate data entry across multiple systems and ensured files met regulatory and internal compliance standards.
Managed office supply inventory and vendor relations to support a well-functioning, professional environment.
Played a key role in coordinating networking luncheons with industry partners — sourcing catering, managing logistics, and preparing branded materials to support business development.
Adapted to shifting needs over time, taking on additional responsibilities and helping streamline administrative processes as the company grew
Education
Digital Marketing Science Certificate - Applied Business Science
UT McCombs – Executive Education
Austin, TX
04-2025
Public Relations, College of Media & Communication
Texas Tech University
Lubbock, TX
Skills
Social Media Management
Content Creation, Video Editing, Graphic Design
Email Marketing
Event Planning & Execution
Brand Strategy & Messaging
Creative Direction & Moodboarding
Market Research & Trend Analysis
Project Management
Client Relations
Technical Proficiency
Adaptability & Problem-Solving
Interests
Pop culture, music, basketball, beauty, fashion, art and design, film, food and dining
Timeline
Digital Marketing, Branding, & Events Coordinator
MAEVA Aesthetics
09.2024 - Current
Client Experience & Operations Associate
MAEVA Aesthetics
01.2024 - 08.2024
Administrative Assistant
Amcap Mortgage Ltd
04.2018 - 11.2022
Digital Marketing Science Certificate - Applied Business Science
UT McCombs – Executive Education
Public Relations, College of Media & Communication