Summary
Overview
Work History
Education
Skills
Focus of interest
Timeline
Generic

Nicole Morrow

Summary

Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.

Overview

11
11
years of professional experience

Work History

General Manager

The Container Store
02.2024 - Current
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Addressed customer complaints and feedback with immediate action, turning dissatisfied customers into loyal patrons.
  • Developed and executed comprehensive employee training program, elevating staff skills and improving service delivery.
  • Drove revenue growth by identifying and penetrating new market segments with tailored marketing strategies.
  • Enhanced customer satisfaction with introduction of customer feedback system, leading to service improvements and repeat business.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Formulated policies and procedures to streamline operations.

Store Director/ Training District Manager

Savage X Fenty
01.2021 - 02.2024
  • Part of new store opening team which including training, hiring, setting up sales floor and back room, merchandising and ordering accurate amount of product for exceeding target goals
  • Managed team of 35 employees including other leaders, visual manager and operation manager
  • Served as a successful leader, promoting and achieving store success
  • Trained team on CRM program as well as Store Force and Workday
  • Highest volume in the company by tracking and increasing sales weekly by 35%
  • Partner with Corporate Retail & Training teams to identify/develop relevant training to build service, selling and product knowledge skills
  • Encouraged employees to do their best, and increased store productivity immensely
  • Developed weekly schedules per payroll guidelines while accounting for employee and store needs
  • Worked with the corporate team to implement standards, sales trainings and product layout.
  • Conducted regular performance evaluations for staff members, identifying areas for growth and development.
  • Exceeded company targets consistently through proactive monitoring of KPIs and execution of corrective action plans when needed.

Boutique Manager

Swatch Group USA
01.2020 - 01.2021
  • Supported Management Team with developing strategies to drive sales in their departments, addressing in-stock issues and achieving store targets
  • Grew top line sales by 30% over 2019 in a well-established location by consistent sales coaching, implementing web sales, and networking with key clients
  • Increased clientele portfolio by 40% over 2019 through consistent positive customer experience, community outreach, and targeting local Swatch collectors
  • Coached Sales Associates and managers on product knowledge through in-store product training using training tools separate from corporate communications
  • Conducted monthly staff performance evaluations to establish career progression plans for key staff retention and reduction of staff turnover
  • Implemented controls designed to reduce overall shrinkage levels to less than 2% for six months
  • Reduced shrink results from 4.0 percent to 1.65 within 6 months
  • Actively recruited, hired, and staffed leadership to be leveraged throughout the district
  • Hired, trained, supervised, motivated and developed employees
  • Promoted community engagement and marketing
  • Maintained an outstanding customer service-oriented environment through selection, training and development of staff
  • Set, evaluated and reached short term and long-term goals for store and staff.

Account Director

Mondo•Manhattan
01.2018 - 01.2020
  • Identifying and developing potential candidates through cold calling prospects, networking, working with our extensive existing database, and utilizing website tools to generate new opportunities
  • Leveraging our resources to foster two-way engagement and communication with a diverse audience of talent professionals and industry influencers
  • Developing new clients while maintaining and expanding relationships with existing clients and following up with key decision-makers
  • Created operating plan and productivity model and designed and implemented executive dashboard & reports
  • Created and rolled out new services to customers resulting in 30% revenue growth and increased retention
  • Communicate business needs to upper management
  • Maintain clientele list, Increase list by 30% over 2019.

Business expert

Apple
01.2016 - 01.2018
  • Apply strategic approach in driving sales and developing loyalty to all business customers
  • Provide demonstration of product technology to customers to present products' usage and solution for business improvement
  • Ensured the accuracy of business customer contact and information in customer relationship management
  • Cultivate solid relationships with customers to maximize their business and identify new potential opportunities
  • Oversee large-scale accounts with total annual sales of more than $10K, as well as develop and boost new business accounts
  • Facilitate training and development of team with focus on customer needs and solutions
  • Earned distinction as top seller for achieving and surpassing sales expectations.

Area Manager

PacSun
01.2014 - 01.2016
  • Delivered and guaranteed high standard and quality customer service during high-volume period
  • Took charge of performing floor planning, visual merchandising, and supply ordering
  • Ensured achievement of store goals as well as inventory and payroll
  • Oversaw all aspects of store operations, including opening, closing, scheduling, and zoning
  • Observed strict compliance with all cash, security, and labor policies and procedures
  • Regularly review sales data and create reports for senior level officers
  • Utilize business intelligence tools to provide sales insights to marketing and sales staff
  • Interview and train new sales employers and overseeing other onboarding tasks as needed
  • Maintain KPI's for other locations within my zone
  • Control all aspects of annual budget, including sales, shrink results and payroll.

Education

Bachelor of Science - Visual Communication

Sanford Brown Institute

Skills

  • Business Operations
  • Product Sales
  • Conflict Resolution
  • Strategic Planning and Execution
  • Business Processes Improvement
  • Customer Needs Analysis
  • Regulatory Compliance
  • Staff Support and Development
  • CRM Software
  • Proficiency in Microsoft Office
  • Scheduling and payroll
  • Ordering inventory
  • Leadership and team building
  • Problem Resolution
  • Strategic Planning
  • Multi-unit management
  • Operations Management
  • P&L Management
  • Customer Retention
  • Recruiting and Hiring

Focus of interest

District Manager

Timeline

General Manager

The Container Store
02.2024 - Current

Store Director/ Training District Manager

Savage X Fenty
01.2021 - 02.2024

Boutique Manager

Swatch Group USA
01.2020 - 01.2021

Account Director

Mondo•Manhattan
01.2018 - 01.2020

Business expert

Apple
01.2016 - 01.2018

Area Manager

PacSun
01.2014 - 01.2016

Bachelor of Science - Visual Communication

Sanford Brown Institute
Nicole Morrow