Overview
Work History
Education
Skills
Additional Information
Timeline
Generic

NICOLE VAN DEINSE

1005 Dartford Mews, Virginia Beach,VA

Overview

10
10
years of professional experience

Work History

Manager of Partner Experience

PrimeStreet
07.2021 - Current
  • Manage team of Account Managers whose primary focus is to drive user engagement, conduct business reviews, improve customer satisfaction, manage customer retention, and identify cross-sell, upsell and expansion opportunities
  • Establish and track team KPIs and other critical metrics to drive company growth
  • Collaborate cross-departmentally with Sales, Customer Support, and Development teams to serve as voice of the customer and client advocate to deliver impactful results for PrimeStreet users
  • Partner with Product and Analytics teams to develop case studies on UI and UX of PrimeStreet's products and platforms
  • Demonstrate expert-level knowledge of product offerings; serve as brand ambassador and host of PrimeStreet’s monthly live webinar series with industry experts
  • Manage recruiting, interviewing, and onboarding efforts for Partner Experience team; Conduct employee reviews and propose promotions/salary increases

Account Management Team Lead

PrimeStreet
10.2018 - 07.2021
  • Joined PrimeStreet pre-app launch as the sole salesperson for the company; Developed initial sales materials and marketing collateral
  • Exceeded aggressive monthly and yearly new business quotas; prospected and closed legacy client partnerships
  • Conceptualized, scripted and developed PrimeStreet’s Agent Training course and Agent Portal materials in partnership with third party training platform vendor
  • Provided ongoing coaching and consultative guidance to PrimeStreet clients on how to most effectively utilize the PrimeStreet Referral Program and its various tools/platforms

Associate Director

MarketBridge
03.2018 - 06.2018
  • Led company’s customer success management efforts, working to identify opportunities and grow relationships within top tier client accounts
  • Simultaneously managed multiple sales and marketing campaigns to support new business development
  • Collaborated with marketing team to develop campaign cadence, content, messaging, and execution strategy

Senior Business Development Manager

Her Campus Media
02.2017 - 12.2017
  • Responsible for sourcing, developing, and closing sales within Midwest/NYC territory; managed account list of 100+ brands across numerous verticals (fashion, beauty, finance, education, and healthcare)
  • Led an average of 7-10 client meetings each week, traveling regularly for onsite presentations
  • Expanded new business through custom content partnerships and small to large-scale marketing programs including digital media, social, influencer, experiential, and on-campus campaigns
  • Strategized with integrated marketing team to develop custom client proposals averaging $75,000+
  • Served as Her Campus brand ambassador at company’s major tent pole events, networking with members of the Her Campus collegiate network, industry leaders, and celebrities

Senior Business Development Associate

MarketBridge
07.2016 - 02.2017
  • Managed business development efforts for Financial Services (FS) division; developed marketing campaigns and collateral specific to FS prospects and clients
  • Led weekly sessions with senior management and CEO to review ROI on marketing campaigns, progress of open opportunities, and strategies for account growth

Business Development Associate

MarketBridge
01.2015 - 07.2016
  • Spearheaded prospecting and business development efforts that acquired major electronics brand client; client is now a key account with $1.6M+ in closed business to date
  • Aided in the creation of custom client presentations and proposals
  • Facilitated the development of corporate marketing content and sales collateral including whitepapers, blog posts, and case studies helped

Account Director

Mondo
04.2014 - 12.2014
  • Successfully cultivated relationships and closed business with multiple new major clients, resulting in approximately $191,145 in revenue from new clients
  • Maintained relationships with existing contacts; established stellar rapport, resulting in numerous client referrals and approximately $72,553 in revenue from existing accounts
  • Consistently completed an average of 65 daily outgoing cold-calls, exceeding weekly requirement by 25%
  • Managed the qualification, recruiting, interview, and onboarding process for each identified job requirement

Inside Sales Account Manager

Mondo
12.2013 - 04.2014
  • Conducted extensive business development duties, including a high volume of cold call appointment setting, to generate qualified leads and expand sales pipeline
  • Prospected new business opportunities while growing existing accounts and acquiring new contacts

Education

Bachelor of Science - Psychology, Human Services

Old Dominion University
Norfolk, VA
05.2010

Skills

  • Team Leadership
  • Customer Retention
  • Account Management
  • Key Performance Indicators (KPI) Management
  • Strategic Consulting
  • Interdepartmental Collaboration

Additional Information

ALPHA PHI SORORITY, INC.

  • Health, Wellness and Accountability Advisor, Old Dominion University | July 2022 – Present
  • Chapter Advisor, Towson University | June 2014 – January 2016
  • Chapter Operations and New Member Advisor, Old Dominion University | September 2011 – March 2013

Timeline

Manager of Partner Experience

PrimeStreet
07.2021 - Current

Account Management Team Lead

PrimeStreet
10.2018 - 07.2021

Associate Director

MarketBridge
03.2018 - 06.2018

Senior Business Development Manager

Her Campus Media
02.2017 - 12.2017

Senior Business Development Associate

MarketBridge
07.2016 - 02.2017

Business Development Associate

MarketBridge
01.2015 - 07.2016

Account Director

Mondo
04.2014 - 12.2014

Inside Sales Account Manager

Mondo
12.2013 - 04.2014

Bachelor of Science - Psychology, Human Services

Old Dominion University

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NICOLE VAN DEINSE