Nicole Vonarx
Walnut Creek,CA
Summary
Experienced sales professional with a successful history of driving sales and building client relationships. Proficient in identifying customer needs, providing tailored solutions, and closing deals effectively. Skilled in communication, negotiation, and problem-solving. Strong team player with a proactive approach and a dedication to achieving targets.
Overview
33
33
years of professional experience
1
1
Certification
Work History
Territory Sales Representative
Classique Eyewear
San Diego , CA
05.2018 - 01.2024
- Monitored competitors' activities and pricing strategies within the assigned territory.
- Identified new business opportunities by analyzing market trends and competitor activities.
- Promoted brand awareness through effective communication of product features and benefits.
- Created value propositions tailored to individual clients' business needs.
Territory Sales Representative
Aspex Eyewear Inc.
Pembroke Park, FL
10.2016 - 06.2022
- Maintained accurate records of all sales activities within the assigned territory.
- Created value propositions tailored to individual clients' business needs.
- Identified potential customers, evaluated their needs and created customized solutions.
- Resolved customer complaints in a timely manner, ensuring customer satisfaction.
- Participated in regular team meetings to discuss progress and challenges faced by the team members.
- Developed and implemented sales strategies to increase territory revenue.
- Delivered presentations at client meetings, showcasing company offerings in a professional manner.
Owner Operator of Mystique Eyewear
Mystique Eywear
Brentwood
12.2004 - 03.2008
- Developed policies and procedures for the organization.
- Provided direction and guidance to employees.
- Developed strategic plans to increase profitability and efficiency.
- Analyzed industry trends to develop competitive strategies.
- Developed and implemented strategies to increase customer satisfaction and loyalty.
- Created marketing campaigns to attract new customers.
- Maintained relationships with existing clients by providing superior customer service.
- Managed daily operations of business, including hiring and training staff.
- Implemented quality assurance processes to ensure product excellence.
- Negotiated with vendors to gain optimal pricing on products resulting in substantial increase in profit margin.
- Hosted special events to boost brand awareness and increase community engagement.
- Managed sales presentations to promote product and brand benefits.
- Set pricing structures according to market analytics and emerging trends.
- Promoted business on social media platforms to maximize brand identity and generate revenue.
- Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked.
Outside Sales Representative
Neostyle Eyewear Inc.
San Diego, CA
01.2001 - 02.2004
- Collaborated closely with internal departments to ensure successful execution of campaigns.
- Generated leads through cold calling, networking events, referrals.
- Developed and implemented sales strategies to achieve revenue goals.
- Attended industry trade shows to promote company products and services.
- Researched potential clients, identified decision makers and developed relationships with them.
- Developed and maintained relationships with clients to ensure repeat business.
- Conducted presentations and product demonstrations to potential clients.
- Responded promptly to customer inquiries via phone or email.
- Managed accounts by providing solutions that best fit the customer's needs.
Territory Manager
Charmant Eyewear Inc.
New Jersey, NJ
09.1999 - 08.2001
- Established relationships with key customers, vendors, and distributors in the area.
- Ensured compliance with company policies regarding pricing, promotions, warranties, returns.
- Monitored competitor activities in the region to ensure competitive advantage.
- Created presentations for potential customers highlighting products' features and benefits.
- Planned travel schedule for visiting stores within assigned territory on a regular basis.
- Provided exceptional after-sales support to ensure high levels of customer satisfaction.
- Developed solid connections with customers to promote products.
- Designed impactful visual presentations to align with product promotion strategy.
Optical Sales Associate /Optical Dispenser
Optical Sunglass Affair
Walnut Creek
01.1998 - 09.1999
- Greeted customers and provided product information.
- Assisted in the selection of frames according to customer's face shape, lifestyle and budget.
- Explained complex vision-related terminology to customers in an easy-to-understand way.
- Ensured that all work areas were clean, organized and free of clutter.
- Managed customer inquiries over the phone and via email in a timely manner.
- Provided advice on lens types and coatings based on individual needs.
- Performed routine maintenance tasks such as cleaning displays, restocking shelves and organizing inventory.
- Processed payments for merchandise purchases using cash registers or POS systems.
- Maintained knowledge of current trends in eyewear fashion.
Optometric Technician \ Optician
Roderick Keener OD.
Walnut Creek
09.1996 - 08.1999
- Conducted vision screenings using automated refraction technology.
- Provided administrative support such as scheduling follow-up visits or sending reminder notices for upcoming appointments.
- Instructed patients on how to properly use contact lenses or eyeglasses.
- Educated patients about the importance of regular eye exams and preventive care measures.
- Provided guidance to patients regarding the selection of frames, lenses, and other eyewear accessories based on their individual requirements.
- Assisted optometrist with more complex procedures, such as glaucoma testing and retinal imaging.
- Ordered supplies from vendors, ensuring that the practice had adequate stock at all times.
- Contacted insurance companies to verify coverage information prior to treatment.
Office Manager Optometric Technician
Dr. Michael Cypress \ Dr. Hom OD
Pleasanton And Walnut Creek, CA
01.1993 - 01.1996
- Performed preliminary eye exams, including visual acuity tests and color vision tests.
- Scheduled appointments for patients according to their needs and preferences.
- Prepared invoices for services rendered and collected payments from patients.
- Conducted vision screenings using automated refraction technology.
- Instructed patients on how to properly use contact lenses or eyeglasses.
- Provided guidance to patients regarding the selection of frames, lenses, and other eyewear accessories based on their individual requirements.
- Assisted optometrist with more complex procedures, such as glaucoma testing and retinal imaging.
- Answered phone calls from customers inquiring about services offered by the practice.
- Assisted in the adaptation of eyewear, making adjustments for fit and comfort.
Optometric Technician
Eyexam 2000
Pleasant Hill, CA
07.1991 - 01.1993
- Verified prescriptions written by doctors prior to filling orders.
- Prepared invoices for services rendered and collected payments from patients.
- Answered phone calls from customers inquiring about services offered by the practice.
- Conducted vision screenings using automated refraction technology.
- Greeted customers upon arrival in a professional manner while providing excellent customer service.
- Provided administrative support such as scheduling follow-up visits or sending reminder notices for upcoming appointments.
- Instructed patients on how to properly use contact lenses or eyeglasses.
- Performed preliminary eye exams, including visual acuity tests and color vision tests.
- Assisted optometrist with more complex procedures, such as glaucoma testing and retinal imaging.
- Provided exceptional customer service by addressing patient concerns promptly and professionally.
- Educated patients about the importance of regular eye exams and preventive care measures.
- Performed administrative duties such as scheduling appointments and filing paperwork.
- Led patients to exam rooms, collected medical histories and asked questions regarding health and current medications to provide physicians with optimal initial data.
- Provided visual field testing to evaluate peripheral vision and detect abnormalities.
Contracting Dispensing Optician
Art & Science Of Eyewear
Lafayette, CA
- Advocated safety standards when providing eye care services or fitting eyewear products.
- Provided excellent customer service by responding promptly to inquiries or requests.
- Explained product features, advantages and benefits to customers in order to increase sales volume.
- Maintained cleanliness of work area including counters, shelves, displays.
Education
General Studies
Diablo Valley College
Pleasant Hill, CA01-1991
Skills
- Sales strategy development
- Product Knowledge
- Account Servicing
- Territory Management
- Problem-solving abilities
- Interpersonal Communication
- Active Listening
- Team building
- Attention to Detail
- Staff training and motivation
- Merchandising proficiency
- Self Motivation
- Effective customer upselling
- Order Processing
- Team Collaboration
- Written Communication
- Organizational Skills
- Professionalism
- Stock management
- Sales Techniques
- Adaptability
- Full-cycle sales process
- Reliability
Certification
Previously ABO certified, Previous SLD
Timeline
Territory Sales Representative
Classique Eyewear
05.2018 - 01.2024
Territory Sales Representative
Aspex Eyewear Inc.
10.2016 - 06.2022
Owner Operator of Mystique Eyewear
Mystique Eywear
12.2004 - 03.2008
Outside Sales Representative
Neostyle Eyewear Inc.
01.2001 - 02.2004
Territory Manager
Charmant Eyewear Inc.
09.1999 - 08.2001
Optical Sales Associate /Optical Dispenser
Optical Sunglass Affair
01.1998 - 09.1999
Optometric Technician \ Optician
Roderick Keener OD.
09.1996 - 08.1999
Office Manager Optometric Technician
Dr. Michael Cypress \ Dr. Hom OD
01.1993 - 01.1996
Optometric Technician
Eyexam 2000
07.1991 - 01.1993
Contracting Dispensing Optician
Art & Science Of Eyewear
General Studies
Diablo Valley College
Previously ABO certified, Previous SLD
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