Nicole Webb
St. Louis,MO
Summary
Marketing professional with extensive experience at Costco Wholesale Corp, utilizing market research and CRM skills to enhance brand visibility and customer engagement. Achieved a 20% increase in sales through effective team collaboration and strategic marketing initiatives. Strong problem-solving abilities and capacity to thrive in high-pressure environments.
Overview
21
21
years of professional experience
Work History
Marketing Representative
Costco Wholesale Corp
10.2004 - 08.2025
- Assisted in creating marketing materials to support promotional campaigns.
- Conducted market research to identify consumer trends and preferences.
- Supported social media marketing efforts by scheduling posts and engaging with followers.
- Collaborated with team members on brainstorming sessions for new marketing strategies.
- Maintained accurate records of customer interactions and feedback for future analysis.
- Learned to utilize CRM tools for tracking sales leads and customer engagement.
- Participated in training sessions to enhance knowledge of products and services offered.
- Contributed to event planning efforts for promotional activities and outreach initiatives.
- Created reports to track performance of marketing campaigns and suggest improvements.
- Collaborated with cross-functional teams to create cohesive marketing strategies that aligned with company goals and objectives.
- Responded to customer inquiries promptly and professionally to increase customer satisfaction.
- Provided exceptional customer service at promotional events, fostering positive relationships with potential clients and partners.
- Partnered with sales teams to develop and execute marketing initiatives that supported customer acquisition and retention goals.
- Developed and implemented comprehensive marketing strategies to increase brand awareness and customer acquisition.
- Coordinated with sales and operational teams to verify alignment of marketing initiatives with company goals.
- Mentored junior staff members, providing guidance on best practices to improve their skillsets and overall team contributions.
- Determined customers' needs and provided brand awareness and recommendations to fulfill requirements.
- Conducted market research and analysis to identify consumer trends and preferences.
- Developed compelling marketing materials for product launches, resulting in heightened consumer interest and sales growth.
- Implemented digital marketing techniques to enhance customer experience and increase customer engagement.
- Managed budget for marketing initiatives, carefully keeping spending within allocated limits.
- Conducted primary and secondary research to better understand customer needs and behaviors.
- Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.
- Wrote engaging and successful marketing, advertising, and website copy.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Managed campaigns for various clients that consistently exceeded sales goals.
- Implemented and supervised market research projects from start to finish with focus groups, surveys and interviews.
- Established and managed relationships with external data providers and research vendors.
- Created customized marketing materials to increase product awareness.
- Generated reports to support development and implementation of marketing plans.
- Developed comprehensive marketing strategies for increased market penetration, identifying target demographics and optimal communication channels.
- Guided cross-functional teams in execution of integrated marketing campaigns, ensuring alignment with business objectives.
Education
High School Diploma -
Bayless Highschool
St Louis, MO05.2001
Skills
- Market research and analysis
- Sales pitch execution
- Data-driven decision-making
- Customer relationship management (CRM)
- Marketing analytics expertise
- Affiliate program management
- Automated marketing solutions implementation
- Trade show exhibition coordination
- Influencer partnership development
- Team collaboration skills enhancement
- Client service excellence focus
- Problem-solving expertise development
- Effective time management practices
- Detail-oriented mindset
- Dependable and reliable performance
- Communication skillset enhancement
- Organizational effectiveness strategies
- Leadership in collaborative settings
- Innovative thought processes
- Active listening capabilities
- Adaptability to change
- Self-motivated approach
- Professional demeanor maintenance
- Digital marketing tactics application
- Strategic sales planning execution
- Ongoing process improvement initiatives
- Adaptability
Timeline
Marketing Representative
Costco Wholesale Corp
10.2004 - 08.2025
High School Diploma -
Bayless Highschool
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