Summary
Overview
Work History
Education
Skills
Websites
Certification
Activities
Accomplishments
Affiliations
References
Timeline
Generic

Nikia Lopez

Plantation,FL

Summary

Dynamic leader with extensive experience in affiliate marketing, business development, client success, and project management. Proven ability to drive revenue growth and streamline operations through strategic problem-solving and hands-on leadership. Skilled in fostering impactful partnerships and thriving in fast-paced environments that demand innovation and adaptability.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Sr. Director of Client Success

Confidential
Miami, FL
03.2025 - Current
  • Built Scalable Foundations: Designed and implemented SOPs, onboarding frameworks, performance dashboards, and communication cadences that positioned the Client Success function for sustainable growth.
  • Retention Turnaround: Increased cohort retention from 51% in March to 90.9% by May and 100% (to date) for June signups by training and equipping the Client Success team to set clear expectations, maintain strategic touchpoints, and deliver consistent value.
  • Revenue & Collections: Accelerated conversion from booked revenue to on-time payments by refining scripts, lifecycle messaging, and internal SOPs—improving satisfaction and reducing payment delays.
  • Cross-Functional Leadership: Lead a cross-functional team spanning sales, client success, and deployment—driving alignment, accountability, and performance across the customer lifecycle.

Small Business & Marketing Consultant

Nikia Media, Inc.
Fort Lauderdale, FL
10.2011 - Current
  • Focused on Startup Growth: Developed digital marketing strategies for startups in med spa, fitness, beauty, and other sectors, boosting brand visibility and lead generation.
  • Created Black-Owned Business Platform: Built and managed a dedicated platform to promote Black-owned startups, showcasing entrepreneurial initiative and community impact.
  • Led Comprehensive Marketing Initiatives: Managed eCommerce websites, social media campaigns, and branding for clients in wellness and beauty, highlighting versatility and results-driven expertise.
  • Proven Self-Starter: Founded and grew Nikia Media independently, demonstrating strong entrepreneurial drive and adaptability in digital marketing.

Head of Affiliates & Partnerships

Nav Technologies, Inc.
01.2022 - 03.2025
  • Sustained Revenue Growth: Increased first-month revenue for Nav Prime by 83% in 2022 and an additional 41% in 2023, followed by a 110.6% boost in Standard Signup conversions to start 2024.
  • Cost Efficiency & Conversion Quality: Cut program costs by 25.6% in 2022 and improved Nav Prime conversion rates by 21.9%, leveraging influencer partnerships and targeted strategies to control costs and enhance conversions through 2024.
  • Boosted Partner Productivity: Grew average revenue per partner from $331.98 in 2021 to $659.78 in 2024 with a significant increase in average actions per partner in 2024. Introduced a tiered payout structure, enhanced tracking, and educational partner kits in 2023 to drive engagement and retention.
  • Increased Partner Retention: Launched and enhanced affiliate partner kits in 2023, supporting engagement, reducing churn, and reinforcing subscriber continuity.
  • Data-Driven Growth Strategy: Utilized advanced data analytics to identify high-performing partners, optimize campaigns, and consistently drive targeted traffic quality and program success.

Sr. Director of Sales

flyExclusive
, NC
05.2021 - 01.2022
  • Company Overview: NC
  • Performance: Elevated closing rates from 1.5% to 6% within three months, achieving the team’s first-ever 100% sales goal bonus and sustaining goal attainment.
  • Boosted Profit Margins: Leveraged email marketing, technology, and strategic logistics to advertise fleet availability and optimize empty legs, increasing efficiency and profitability.
  • Drove Jet Club Growth: Promoted to Jet Club sales, closing 33% of leads through expert knowledge of aircraft and competitor insights.
  • NC

Sr. Director, Partnerships & Contact Team

One Park Financial, LLC
Coconut Grove, FL
03.2019 - 05.2021
  • Company Overview: Coconut Grove, FL
  • Built and Optimized Affiliate Channel: Launched the affiliate channel in under two months, reducing mCPF (marketing cost per funded) from 25% to 5%, far outperforming other paid channels. Consistently lowered CPAs and exceeded monthly and quarterly goals in 2019.
  • Innovative Lead Acquisition: Sourced cost-effective business loan leads from personal loan partner sites, significantly reducing acquisition costs for high-value clients.
  • Enhanced Automation and Lead Quality: Integrated SMS and Salesforce with automated cadences; promoted to lead the contact team, boosting qualification rates for unqualified leads.
  • Maximized Revenue: Led monetization efforts for unqualified leads and existing customers, generating additional revenue from all traffic sources.
  • Award-Winning Performance: Recognized with a quarterly performance award within weeks of hire and named Rookie of the Year.
  • Coconut Grove, FL

Realtor

The Keyes Company
Coral Springs
10.2018 - 08.2020
  • Company Overview: Coral Springs
  • Lead Generation & Client Support: Generated real estate leads for both personal clients and experienced realtors, strengthening client pipelines.
  • Negotiation & Transaction Management: Successfully negotiated rental contracts, ensuring favorable terms for clients.
  • Market Analysis & Investor Reporting: Prepared Competitive Market Analyses (CMAs) for sellers and analyzed market data to provide insightful reports for potential investors.
  • Coral Springs

Sr. Director, Partnerships

Infinix Media, LLC.
Fort Lauderdale, FL
10.2016 - 03.2018
  • Company Overview: Fort Lauderdale, FL
  • Led High-Impact Campaigns: Launched and managed SMS, ringless voicemail, and inbound call campaigns for health insurance and Medicare, achieving a 40-50% inbound-to-transfer rate and a 25-33% closing rate.
  • Lowered Acquisition Costs and Increased Margins: Used data insights to consistently reduce lead acquisition costs and increase profit margins across multiple vendor channels.
  • Established a Profitable Inbound Marketing System: Built an inbound lead generation program for health insurance by implementing targeted outreach, optimizing lead capture, and improving conversion processes, resulting in a 25% profit margin.
  • Fort Lauderdale, FL

Sr. Director, Marketing

Simple Insurance Leads, LLC.
Hollywood, FL
09.2013 - 04.2016
  • Company Overview: Hollywood, FL
  • Recruited to Build Marketing Division: Established the marketing function for the sales team, launching a lead qualification center that scaled from 1 agent to over 150, ensuring high-quality lead transfer to sales.
  • Structured and Scaled Operations: Directed the hiring, training, and structuring of the performance marketing team and lead qualification center, alongside managing business development, affiliate programs, and website content.
  • Directed High-Impact Campaigns: Managed a $2 million monthly budget for live transfer, inbound, and real-time lead campaigns, achieving a 30% closing rate.
  • Developed Proprietary Tracking Systems: Spearheaded the creation of custom tracking and reporting tools, enhancing campaign performance, accountability, and data-driven decision-making.
  • Hollywood, FL

Education

Master Certificate - Internet Marketing, Integrated Online Strategies, Search Engine Marketing and Usability, Advanced Interactive Marketing and Measurement

University of San Francisco
Fort Lauderdale, FL
03.2011

Skills

  • Affiliate and influencer development
  • Strategic partnership management
  • Revenue growth and optimization
  • Lead generation and automation
  • Traffic monetization and targeting
  • Omnichannel campaign management
  • Performance marketing strategy
  • Project and team leadership
  • Cross-functional collaboration
  • Growth hacking and experimentation
  • Logistics management
  • Customer retention strategies
  • Client success management
  • Revenue optimization strategies
  • Data analysis skills
  • Sales strategy development
  • Partner engagement strategies
  • Digital marketing expertise
  • Process improvement initiatives
  • Strategic planning skills
  • Team building techniques
  • Negotiation skills proficiency
  • Customer relationship management strategies
  • Training and development programs
  • Marketing expertise
  • Team management skills
  • Pipeline development techniques
  • Analytical thinking

Certification

  • Real Estate Sales Associate, 3427819, FL
  • NASM Certified Personal Trainer, 1231049201
  • CPR / AED (Adult / Child / Infant), 1231047317

Activities

  • Strength Training
  • Boating
  • Mentoring
  • Math Tutoring
  • Creating Content
  • Developing Websites

Accomplishments

  • Bad Ass of the Quarter 2019
  • Rookie of the Year 2019

Affiliations

  • Weight Training
  • Running
  • Biking

References

References available upon request.

Timeline

Sr. Director of Client Success

Confidential
03.2025 - Current

Head of Affiliates & Partnerships

Nav Technologies, Inc.
01.2022 - 03.2025

Sr. Director of Sales

flyExclusive
05.2021 - 01.2022

Sr. Director, Partnerships & Contact Team

One Park Financial, LLC
03.2019 - 05.2021

Realtor

The Keyes Company
10.2018 - 08.2020

Sr. Director, Partnerships

Infinix Media, LLC.
10.2016 - 03.2018

Sr. Director, Marketing

Simple Insurance Leads, LLC.
09.2013 - 04.2016

Small Business & Marketing Consultant

Nikia Media, Inc.
10.2011 - Current

Master Certificate - Internet Marketing, Integrated Online Strategies, Search Engine Marketing and Usability, Advanced Interactive Marketing and Measurement

University of San Francisco

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