Overview
Work History
Education
Data Analyst Intern
Websites
Timeline
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NINGXIN(Preferred Name: Nana) ZHANG

Irvine,CA

Overview

4
4
years of professional experience

Work History

Accountant

DEJ Accountancy Corp.
Irvine, CA
10.2023 - Current
  • Prepared and analyzed financial statements, including balance sheets, income statements, and cash flow statements, to assess the financial health of client businesses
  • Conducted tax planning and advised clients on tax-saving strategies, ensuring compliance with federal, state, and local tax laws and regulations
  • Managed a team of accountants and support staff, delegating tasks, providing guidance, and conducting performance evaluations.

Co-Founder and Marketing Specialist

Sassy Trading Inc.
Irvine, CA
01.2022 - 09.2022
  • Contributed to the strategic marketing and operational management of a cross-border e-commerce platform, utilized HTML to create and maintain website content, including product descriptions, categories, and blog posts
  • Leveraged data visualization techniques to analyze attendee feedback and increase consumer participation rates by 14%
  • Identified current trends and conducted comprehensive market research and analysis on 12 brands, analyzed target customers and consumption preferences to inform data-driven marketing strategies
  • Developed and executed social media strategies, setting goals, defining clear KPIs, and tracking SEO performance
  • Utilized social media analytics tools to enhance brand visibility, which resulted in a 21% increase in website traffic within one month
  • Communicated with overseas suppliers via WeChat and phone, strategically selected over 100 local influencers and established partnerships to increase online brand awareness
  • Collaborated closely with the marketing team to organize and promote offline events.

Digital Marketing Intern

Hooli Property Management Inc.
Irvine, CA
11.2019 - 06.2020
  • Implemented Python scripts to extract and clean large datasets from Excel, enhancing data integrity and reliability for market research reports
  • Utilized advanced data visualization techniques to analyze property performance and financial metrics, facilitating informed decision-making and identifying investment opportunities
  • Developed comprehensive market research reports, incorporating data-driven insights and visualizations to identify market trends and inform strategic investment decisions
  • Created and maintained property listings with key information and optional details, ensuring accuracy and completeness to attract potential tenants
  • Utilized statistical analysis to evaluate property performance and identify edge case scenarios, optimizing marketing strategies to increase property promotion rates by 3%
  • Effectively communicated property information to more than 10 clients daily, providing expert advice and guidance to facilitate informed decision-making
  • Negotiated lease agreements and contracts with a signing rate of over 60%, leveraging data and information support to achieve favorable outcomes for both parties.

Education

Master of Computer and Information Technology -

University of Pennsylvania
03.2024

Bachelor of Business Administration -

University of California

Data Analyst Intern

Detail-oriented and motivated CS student seeking to contribute technical expertise and analytical skills in Information Technology to optimize business processes, improve efficiencies, and guide strategic decision-making through data-driven insights and machine learning algorithms.

Timeline

Accountant

DEJ Accountancy Corp.
10.2023 - Current

Co-Founder and Marketing Specialist

Sassy Trading Inc.
01.2022 - 09.2022

Digital Marketing Intern

Hooli Property Management Inc.
11.2019 - 06.2020

Master of Computer and Information Technology -

University of Pennsylvania

Bachelor of Business Administration -

University of California

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NINGXIN(Preferred Name: Nana) ZHANG