Nino Pinneri
Henderson,NV
Overview
4
4
years of professional experience
Work History
Head of Marketing
Good Golly Garage Doors
08.2024 - Current
- Managed $500,000+ annual digital marketing budget across multiple platforms, achieving consistent ROI improvement
- Increased Google and Microsoft PPC Ads CTR to 16%+ while maintaining 90%+ impression share in key markets
- Developed and optimized Meta advertising campaigns resulting in consistent lead generation
- Conducted comprehensive campaign restructuring across multiple platforms simultaneously
- Implemented data-driven optimization strategies leading to significant cost-per-lead reductions
- Built and managed multi-platform emergency service campaigns with strict scheduling requirements
- Optimized campaign performance through strategic bid management and audience targeting
- Created and tested multiple ad variations across platforms, continuously improving engagement metrics
Digital Content and Marketing Manager
Greenline West
09.2020 - 07.2024
- Assisted traditional multimedia sales team members in the planning, selling, execution and reporting of digital advertising campaigns.
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Monitored and evaluated KPI and performance evaluations using Google AdWords and Google Analytics.
- Created social media content with unique and creative brand messaging to create exciting new product launches.
- Improved conversion rates by designing and executing A/B tests for landing pages and ad campaigns.
Education
Bachelor of Arts - Journalism And Communications
University of Nevada, Reno
Reno, NV01-2017
Skills
- Advanced PPC Management: Google, Microsoft, Meta platforms, GA4, $500k/yr budget management
- Multi-Platform Strategy: Cross-channel campaigns, TikTok Ads, LinkedIn Ads, emergency service marketing
- Technical Expertise: GTM, API integrations, SQL, HTML/CSS basics, Google/Microsoft/Meta certification
- Analytics & Data: GA4 setup, BigQuery, advanced Excel, conversion tracking, UTM strategy
- Campaign Development: A/B testing, programmatic, ad extensions, multi-location targeting
- Strategic Planning: Salesforce CRM, crisis management, stakeholder relations, budget planning
Timeline
Head of Marketing
Good Golly Garage Doors
08.2024 - Current
Digital Content and Marketing Manager
Greenline West
09.2020 - 07.2024
Bachelor of Arts - Journalism And Communications
University of Nevada, Reno