Summary
Overview
Work History
Education
Skills
Timeline
Generic

Nisha Vijay

Plano,TX

Summary

Versatile Data Analyst with experience using various analytical tools to identify real-time trends and derive insights that aid tactical business decisions. Strong ability and experience in collecting, cleaning, and interpreting data sets with attention to detail and accuracy. Proactive and personable leader with top-notch skills in streamlining information, prioritizing tasks and approaching issues with an analytical mindset.

Overview

5
5
years of professional experience

Work History

Data Analyst Trainee

Google Data Analytics Professional Certificate
, TX
2023 - 2024

· Completed extensive job-ready Google Career Certificate training.

· Demonstrated hands-on experience with data cleaning, data visualization, project management, interpreting and communicating data analytics findings.

· Worked with data analysis platforms such as SQL, Excel, Tableau and R.

Market Research Analyst

One Point Health Services
TX, USA
07.2014 - 05.2017
  • Updated reports in dashboards utilizing internal analysis tools to identify KPIs
  • Conducted comprehensive analysis of secondary market research data and competitor activity using various industry databases, resulting in identification of key service innovations in healthcare sector
  • Managed cross functional teams (intake and orders department) to ensure effective operation of billing and insurance department
  • Cleaned and organized raw data to perform data quality checks
  • Created survey instruments and programmed surveys using online survey tools
  • Analyzed survey response using appropriate statistical techniques and prepared detailed reports.

Research Associate

Socratic Technologies, Inc.
Chicago, IL
01.2014 - 07.2014
  • Designed questionnaire and conducted soft-launch data check
  • Conducted survey pre-testing and launching to ensure that clients receive a reliable and valid survey instrument
  • Assisted in populating and proofing data when survey responses are received
  • Analyzed qualitative and quantitative data using data analysis tools to identify and validate research conclusions.
  • Created presentations to explain research findings to colleagues and supervisors.

Market Research Intern

Mallinckrodt Pharmaceuticals
Hazelwood, MO
05.2012 - 12.2013
  • Gathered customer insights through focus groups and personal interviews to drive new product development initiatives
  • Analyzed primary and secondary market research data utilizing multiple databases to evaluate relevant markets as defined by Mallinckrodt Pharmaceuticals and prepared summary reports for presentation to senior management
  • Designed marketing strategies for new products including brand naming, logo testing and co-promotion opportunities
  • Monitored pharmaceutical industry for trends and competitor activity and reported findings on a regular basis
  • Utilized IMS Performance Analytics tool to analyze product revenue, patient demographics, physician prescribing behavior, market share and prepare market forecasts
  • Designed and administered data collection instruments for surveys and developed discussion guides for interviews and focus groups.

Marketing Research Intern

Povaddo
St. Charles, MO
03.2012 - 05.2012
  • Analyzed and interpreted survey results and prepared reports and PowerPoint presentations
  • Conducted secondary research on a list of universities to analyze market size, growth rate and competitive landscape.

Graduate Assistant

MMR Department, School of Business, SIUE
IL, USA
01.2012 - 03.2012
  • Conducted research to support faculty members in their teaching and research activities.
  • Assisted the professor in academics such as grading of student assignments and preparing materials for undergraduate class
  • Monitored and updated alumni database.
  • Created and maintained databases for tracking student records, grades, attendance.

Education

Google Data Analytics Professional Certificate -

12.2023

Master of Marketing Research -

SIUE
12.2013

Master of Business Administration -

UNIVERSITY OF KERALA
01.2010

Bachelor of Technology (Electronics & Communication) -

MG UNIVERSITY
01.2008

Skills

Working knowledge of SQL, R and SPSS

Proficiency in Excel

Data visualization using Tableau

Reporting and Documentation

Critical thinking and problem-solving skills

Adaptable and detail oriented

Cross functional collaboration

Timeline

Market Research Analyst

One Point Health Services
07.2014 - 05.2017

Research Associate

Socratic Technologies, Inc.
01.2014 - 07.2014

Market Research Intern

Mallinckrodt Pharmaceuticals
05.2012 - 12.2013

Marketing Research Intern

Povaddo
03.2012 - 05.2012

Graduate Assistant

MMR Department, School of Business, SIUE
01.2012 - 03.2012

Data Analyst Trainee

Google Data Analytics Professional Certificate
2023 - 2024

Google Data Analytics Professional Certificate -

Master of Marketing Research -

SIUE

Master of Business Administration -

UNIVERSITY OF KERALA

Bachelor of Technology (Electronics & Communication) -

MG UNIVERSITY
Nisha Vijay