Bianca Moise
Rosedale,NY
Summary
Strategic marketing professional with 5+ years leading integrated, multi-market campaigns for Fortune 500 brands, including Microsoft. Experienced in brand positioning, cross-functional leadership, and executing high-impact initiatives that drive visibility, engagement, and measurable growth.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Marketing Manager, Paid Social
CARAT
New York, USA
05.2024 - Current
- Lead integrated campaigns across 4+ global markets, stewarding $5M+ annual investment.
- Drive 50M+ quarterly impressions while aligning media strategy with brand positioning.
- Translate performance insights into executive-level strategic recommendations.
- Improved launch efficiency by 35% through workflow optimization.
Event Volunteer
Somewhere Else Events
05.2025 - 08.2025
- Supported on-site execution of large-scale live events, enhancing guest experience.
- Coordinated registration and crowd flow for high-traffic activations.
Volunteer
Black Girls in Tech
07.2025 - 07.2025
- Coordinated tech-focused community events for 200+ attendees.
- Assisted with end-to-end event setup and execution.
Senior Associate, Paid Social
CARAT
01.2021 - 01.2024
- Executed $250K–$1M full-funnel product launches across digital platforms.
- Increased engagement 20–30% through audience-first storytelling and activation strategy.
- Reduced production turnaround time by 30% through cross-team coordination.
Administrative VP, Public Relations
SUNY Buffalo State
08.2018 - 05.2020
- Led integrated PR campaigns increasing campus-wide brand visibility.
- Directed 20+ annual events with oversight of $1.5M+ programming budget.
Education
Bachelor of Arts - Journalism
SUNY Buffalo State
Buffalo, NY05.2020
Skills
- Project Management
- Experiential Marketing
- Brand Strategy
- Creative Alignment
- Stakeholder Communications
- Executive Reporting
Certification
Social Media Marketing - HubSpot Academy
Timeline
Volunteer
Black Girls in Tech
07.2025 - 07.2025
Event Volunteer
Somewhere Else Events
05.2025 - 08.2025
Marketing Manager, Paid Social
CARAT
05.2024 - Current
Senior Associate, Paid Social
CARAT
01.2021 - 01.2024
Administrative VP, Public Relations
SUNY Buffalo State
08.2018 - 05.2020
Bachelor of Arts - Journalism
SUNY Buffalo State