A versatile marketing assistant with experience in sports marketing, ticketing, fan engagement, and gameday operations. Skilled in driving fan engagement, enhancing game-day experiences, and executing marketing strategies. Proven expertise in managing live productions, creating promotional content, and leading teams to deliver exceptional events.
Marketing Plans:
- Develops and presents comprehensive marketing plans to coaches and staff to boost game attendance and enhance fan experience.
In-Game Promotions:
- Designs and executes fan entertainment through creative promotions and activities during games.
Game Day Operations:
- Writes scripts and plans the run of show for each game.
- Produces game day events for assigned sports (WSOC, WBB, AND SOFTBALL).
Video Board Content:
- Designs and uploads graphics for video boards.
- Ensures content highlights stats, informs, and entertains fans.
Football Promotions:
- Serves as the on-field lead for promotions and entertainment during football games.
Intern Management:
- Delegates tasks to student interns, providing hands-on experience and fostering their growth in game day production roles.
Game and Event Production:
- Oversaw games and watch parties to ensure seamless operations.
Promotions Setup:
- Organized pregame inflatables and in-game promotions for use during media breaks.
Kids Club Promotion:
- Marketed the kids club at games and community tabling events.
On-Campus Marketing:
- Distributed fliers, hung posters, and engaged with students to promote upcoming games.