Noam Bar-Zemer
Brooklyn,NY
Overview
13
13
years of professional experience
Work History
Director of Policy
SolAmerica Energy
New York , NY
03.2024 - Current
- Oversees regulatory and legislative affairs in a broad portfolio of community solar markets.
- Works with trade organizations, lobbyists, and others in industry to track and influence the regulatory environment for community solar. Specializes in interconnection, permitting, and programmatic design.
- Works internally to build and manage processes to ensure that all stakeholders in the company have high legislative and regulatory situational awareness in core markets.
- Works closely with business development and leadership to prioritize resources in core markets based on current and future-facing assessments of the policy environment.
Manager, Policy and Strategy, Northeast
SunPower
New York, NY
03.2022 - Current
- Works with industry partners, trade associations, regulators, legislators, consultants, and internal stakeholders to develop policies that advance solar + storage in the Northeast with a specific focus on incentive design, grid planning, and grid services.
- Manages relationships with decision makers at USDT and DOE in order to advocate for a wide range of regulatory outcomes that will unlock maximum value from the Inflation Reduction Act.
- Overseeing internal implementation of the IRA including the creation of a go-to-market strategy covering resource deployment and reallocation, the design of new financial products and incentives, and the development and execution of trainings for impacted teams. This effort is on track to generating millions of dollars in incremental value in 2024.
Campaign Director
Potential Energy Coalition
New York, NY
06.2020 - 03.2022
- Oversaw a multimillion-dollar, multi-state portfolio of educational ad campaigns designed to radically shift the narrative around climate change and dramatically expand support for government action. This included Science Moms – the largest US climate education initiative since Al Gore's "Inconvenient Truth." To date the campaign has reached and demonstrably moved over 16 million Americans.
- Managed the development of campaign strategy including message development and testing, media planning, insights, analytics, partnerships, and budgetary planning.
- Managed relationships with external partners including major institutional players as well as leading scientists and other influencers in the climate space.
- Oversaw all science-based communication to ensure adherence to the highest standards of scientific accuracy and creative best practice.
Senior Advisor, Climate, Sustainability, and Tech
Hypergiant
Brooklyn, NY
11.2019 - 06.2020
- Worked with the executive team to ensure that the company's work in the climate space incorporated and built on the most current and innovative thinking on technology and climate.
- Designed and oversaw the development and deployment of the ACES climate simulator, a digital storytelling tool designed to teach the public about the relationship between COVID-19 and climate change.
- Led an initiative to integrate Hypergiant's Bioreactor into municipal infrastructure.
- Oversaw the creation and submission of a multimillion-dollar grant application to the DOE for accelerated bioreactor R&D
Senior Advisor, Communications
The Lown Institute
Boston , MA
03.2016 - 02.2019
- Led a joint initiative between the Gordon Betty Moore Foundation and the Lown Institute to study and rebrand “polypharmacy” and associated concepts and practices. Oversaw primary research, stakeholder interviews, strategic development, and product rollout.
- Developed the strategic and creative roadmap for a large multichannel messaging campaign designed to introduce core audiences to the Lown Institute’s new brand.
- Scoped, retained, and managed external agency partners and consultants.
Senior Strategist (freelance)
Carbone Smolan Agency
New York, NY
01.2017 - 07.2017
- Research and strategy lead on a full-scale rebranding initiative for a leading health insurance provider.
- Led a rebranding initiative for Boston Consulting Group designed to incorporate a newly acquired data analytics practice into BCG’s brand architecture.
Senior Account Executive
VaynerMedia
New York , NY
01.2014 - 09.2015
- Developed and oversaw digital marketing campaigns for a broad portfolio of clients including PepsiCo, AB InBev and Mondelez International.
- Responsible for strategic review and approval of all creative for Natural Light Beer and Budweiser Mixtail.
- Created content toolkits for 14 brands in the Mondelez International portfolio in order to enable consistent deployment of owned/licensed assets for the 2014 Men’s World Cup.
Press Advance Lead
The White House, Office of the Vice President
Washington, DC
12.2011 - 12.2013
- Worked with the White House Press Office as well as state, local, and foreign governments to shape the media environment for Vice Presidential appearances occurring outside of the White House.
- Conceptualized and designed optics for televised Vice Presidential appearances.
Education
Bachelor of Arts - Political Philosophy
Sarah Lawrence
Bronxville, NY05.2010
Master of Arts - Climate Communications And Media
New York University
New York, NY05.2020
Timeline
Director of Policy
SolAmerica Energy
03.2024 - Current
Manager, Policy and Strategy, Northeast
SunPower
03.2022 - Current
Campaign Director
Potential Energy Coalition
06.2020 - 03.2022
Senior Advisor, Climate, Sustainability, and Tech
Hypergiant
11.2019 - 06.2020
Senior Strategist (freelance)
Carbone Smolan Agency
01.2017 - 07.2017
Senior Advisor, Communications
The Lown Institute
03.2016 - 02.2019
Senior Account Executive
VaynerMedia
01.2014 - 09.2015
Press Advance Lead
The White House, Office of the Vice President
12.2011 - 12.2013
Bachelor of Arts - Political Philosophy
Sarah Lawrence
Master of Arts - Climate Communications And Media
New York University
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