Noelle Johnson
East Rutherford,NJ
Summary
Public Relations professional specializing in food, beverage, and lifestyle brands with experience in media relations, event planning, and social media strategy. Skilled in crafting compelling brand narratives, securing national press coverage, and managing influencer partnerships that drive measurable results. Adept at coordinating high-profile events, developing creative content, and strengthening digital presence to elevate brand visibility in competitive markets.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Assistant Account Executive
5WPR
New York, NY
05.2024 - Current
- Assisted Account Executives in developing client proposals and presentations.
- Managed daily communications with clients to address inquiries and updates.
- Managed daily social media posts and monitored audience engagement across channels.
- Coordinated event logistics for client campaigns and promotional activities.
- Created detailed reports on media placements and campaign performance metrics.
- Collaborated with creative teams to develop engaging marketing materials.
- Drafted press releases and other promotional materials for clients.
- Coordinated with influencers to expand reach and promote brand initiatives effectively.
Social Media Coordinator
L'Oréal
Berkeley Heights, NJ
11.2023 - 05.2024
- Monitored social media trends and competitors to inform content strategies.
- Engaged with followers through comments and direct messages to foster community relations.
- Analyzed social media performance metrics using Sprinklr to refine engagement tactics.
- Wrote social media content to increase engagement with customers.
Public Relations Intern
SolComms
New York, NY
08.2023 - 09.2023
- Researched industry trends to support communication strategies.
- Maintained updated contact databases for journalists and influencers.
- Monitored media coverage and compiled daily reports for the team.
Public Relations Intern
Coyne PR
Parsippany, NJ
01.2023 - 05.2023
- Contributed to brainstorming sessions to enhance strategic and creative thinking for clients in travel, hospitality, and spirits industries.
- Compiled contact lists for targeted media campaigns.
- Monitored news stories related to client's industry and competitors.
Education
Bachelor of Arts - Communications
Rutgers University
New Brunswick, NJ05-2023
Skills
- Event logistics
- Social media analytics
- Media alerts and press releases
- Media relations
- Content strategy
Certification
- HubSpot Social Media Certified
Timeline
Assistant Account Executive
5WPR
05.2024 - Current
Social Media Coordinator
L'Oréal
11.2023 - 05.2024
Public Relations Intern
SolComms
08.2023 - 09.2023
Public Relations Intern
Coyne PR
01.2023 - 05.2023
Bachelor of Arts - Communications
Rutgers University
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