Noni Campbell-Fontenot

National Production

• Managed full lifecycle of national video campaigns from scripting to final delivery, ensuring brand alignment and storytelling excellence.
• Supported casting and location selection to enhance creative authenticity.
• Oversaw on-set execution, maintaining brand standards and visual consistency.
• Led food styling vision across all video and partnership productions.
• Represented Wendy’s during co-branded shoots, ensuring strategic and creative alignment.
• Conducted legal reviews of all video assets to ensure compliance and readiness for release.
• Approved VO sessions, ensuring tone and delivery matched campaign objectives.

Local Production

• Directed local video and radio production, including creative approvals, budget oversight, and asset delivery.
• Ensured timely execution aligned with regional marketing goals.

International Production

• Acted as production lead on international shoots, identifying overlaps and efficiencies to streamline global execution.

Audio Production

• Provided creative feedback and managed legal reviews for all audio content from script to delivery.
• Coordinated approvals across brand and legal teams, ensuring timely and compliant asset delivery.

Budget & Operations

• Accountable for 20Mil Production Budget, tracking spend and identifying cost-saving opportunities.
• Managed asset availability list and holding fees, ensuring accurate documentation and fiscal responsibility.
• Partnered with Director to explore operational efficiencies across all production efforts.
• Assisted in maintaining production schedules to ensure timely completion of projects.
• Collaborated with cross-functional teams to streamline communication and improve efficiency.
• Managed multiple projects concurrently, ensuring timely completion and meeting budget constraints.

National Video Production

• Supported Director and Manager with pre-production tasks including scheduling, documentation, and vendor coordination.
• Maintained Asana timelines and proactively informed cross-functional teams and agency partners of key milestones.
• Managed food orders for all productions, ensuring presentation aligned with brand and creative standards.
• Coordinated with IMT and Brand teams at major production checkpoints to ensure alignment and approvals.
• Assisted in legal reviews and tracked disclaimer usage across all video assets.
• Supported SAG clearance processes in collaboration with Director and legal teams.

Local & International Production

• Collaborated with cross-departmental teams in developing cohesive strategies aimed at achieving long-term organizational goals.
• Provided flexible support to production teams on local and international campaigns, ensuring consistency and responsiveness across markets.

Audio Production

• Coordinated with agencies and internal production teams to support audio deliverables, including scheduling, feedback loops, and asset delivery.

Budget & Operations

• Managed PO log and submitted invoices for production-related expenses, ensuring timely processing and budget accuracy.
• Maintained and updated Avails List and Holding Fees documentation, supporting financial transparency and talent tracking.
• Facilitated workshops for staff development, promoting a culture of continuous improvement and teamwork.
• Identified areas in need of critical improvement and implemented strategies to achieve targets.

National Video Production

• Supported Director and Manager with pre-production tasks including scheduling, documentation, and vendor coordination.
• Maintained Asana timelines and proactively informed cross-functional teams and agency partners of key milestones.
• Managed food orders for all productions, ensuring presentation aligned with brand and creative standards.
• Coordinated with IMT and Brand teams at major production checkpoints to ensure alignment and approvals.
• Assisted in legal reviews and tracked disclaimer usage across all video assets.
• Supported SAG clearance processes in collaboration with Director and legal teams.

Local & International Production

• Provided flexible support to production teams on local and international campaigns, ensuring consistency and responsiveness across markets.

Budget & Operations

• Managed Production expenses and submitted invoices for production-related expenses, ensuring timely processing and budget accuracy.
• Maintained and updated asset availability lists and Holding Fees documentation, supporting financial transparency and talent tracking.

Production Timelines

• Coordinated with suppliers to ensure timely delivery of products and materials, avoiding costly delays in the production schedule.
• Kept production schedules on track by consistently meeting deadlines and prioritizing urgent orders when necessary.
• Collaborated with team members to enhance workflow and streamline operations.
• Provided flexible support to production teams on local and international campaigns, ensuring consistency and responsiveness across markets.
• Resolved issues quickly to maintain productivity goals.