Noreen Henry
Dllas,TX
Summary
Globally savvy travel industry veteran experienced at both large mature corporations and startup companies providing innovative technology solutions across North America, Europe, Asia and Latin America. Exceptional reputation for building strategic long-term partnerships that provide a competitive differentiation and are foundational to companies' success. Proven sales/business development leader experienced at penetrating new markets and new segments to expand companies' reach to achieve/exceed revenue goals. Passionate goal-oriented executive with a proven track record of leading large high-performing global teams in fast-pace environments to achieve strong results. Keen ability to collaborate with clients and with internal stakeholders across the company to successfully drive innovative products and solutions.
Overview
38
38
years of professional experience
Work History
Chief Executive Officer
WayBlazer, Inc.
01.2017 - Current
- Pivoted the company to a conversational commerce platform for travel brands that scales across multiple channels including microsite, mobile/voice, messaging as well as the industry's first chatbot ad
- Developed collaborative partnerships with key brands: Emirates Vacations, Red Roof, InterContinental Hotels (IHG), Trisept Solutions, Leading Hotels and Cheapoair
- Reduced cost structure 50%+ through staff restructure, implementation cycle time reductions of 80%, and by building industry partnerships with Koddi, DerbySoft, Leonardo, ICE portal, etc.
Chief Revenue Officer
DHISCO Inc.
01.2015 - 01.2016
- Responsible for leading the sales, account management and marketing teams to deliver $40MM in annual gross revenue from both current strategic partners including Expedia Inc
- Priceline, IHG, Marriott, Hilton, etc
- And from new partners such as Ctrip, Tourico, Hotelbeds, and more.
Vice President, Business Development
Intent Media
01.2014 - 01.2015
- Responsible for creating the Business Development practice, including sales tools, market strategies, competitive tactics, pipeline management, and hiring/developing a global team
- Sold over $50MM in annual gross media revenue from new accounts including: Priceline, lastminute.com, TravelSupermarket.com, LateRooms.com, Skyscanner, etc.
Sr. Vice President, Global Partner Services (Supplier Sales/ Management/Operations)
Travelocity
01.2009 - 01.2014
- Teamed up with each global brand on product offerings, promotions, and marketing activities to drive over $400MM bookings and media revenue/exceeding sales targets
- Responsible for all aspects of supply chain management from complex negotiations to product quality across all websites
- Led 300+ global sales/account management & operations team
- Improved pricing KPI 30%
- Consistently achieve 'best-in-class' employee engagement scores
- Drove the strategy, design, development and implementation of supplier inventory management and connectivity systems, which increased transactions 10% - 100% per supplier.
Vice President, North America - Hotels & Packaging (Flight + Hotel)
Travelocity
01.2005 - 01.2009
- Responsible for all aspects of the Hotel & Packaging business from strategy, software product functionality, merchandising, and financials
- Launched advancements in personalized merchandising, sort order algorithms, proactive alerts, and opaque hotels
- Delivered $200-$250MM annual revenue and 30%+ market share growth.
Director, Travelocity - Hotels
Travelocity
01.2001 - 01.2005
- Key launch team member for Travelocity's merchant hotel program, responsible for building teams, designing processes, developing management tools, creating supply targets/sales goals, etc.
Director, Professional Service
eTime Capital, Inc.
01.2000 - 01.2001
- Responsible for integrating B2B services for clients, managing 10+ concurrent implementation teams, establishing strong relationships and ensuring on-time delivery
- Shorten implementation cycle by 60+ days, saving $1MM/yr.
Regional Manager, Professional Services
Netscape/America Online (AOL)
01.1998 - 01.2000
- Responsible for negotiating and implementing professional services with key accounts including Shell Oil Co., BP/Amoco, GTE/Verizon, etc
- Exceeded $3M annual sale goal
- Consistently a top sales producer.
Sr. Director, Sabre Technology Solutions
Sabre
01.1995 - 01.1998
- Managed a suite of software applications and consulting services designed to streamline productivity and improve customer service for airline and hotel reservation call-centers and airport check-in agents
- Managed team of 60 engineers responsible for architecting and developing software applications as well as client implementations
- Increased client base 75% to 60 airlines worldwide, generating $8M in revenue/year
- Secured $1MM technology investment from Sun Microsystems.
Analyst/Sr. Analyst/Director, Sabre Travel Information Network
Sabre
01.1987 - 01.1995
- Responsible for functional and user interface design and delivery of various Sabre applications used in over 25,000 travel agencies worldwide.
Education
Skills
- Artificial intelligence/ecommerce/distribution
- Strategic partnerships/business development
- Global sales/account management
- Leadership/communication skills
- Organizational development & change management
- Business operations/P&L management
- Complex negotiations/solution sales
- Strategic planning/tactical execution
- Software solutions/implementations
- Public speaking/advisory boards
Speakingevents
- ITB Berlin, ITB Executive Interview: AI in the Travel Industry, 2018
- Hotels Sales & Marketing (HSMAI), The Art of the Possible: AI & Machine Learning in Hotels, 2018
- Global Hotel Alliance, IT Summit, 2018
- IATA Aviation Data Symposium, AI in Becoming a Data Driven Organization, 2017
- AHLA Leadership Summit, Emerging Travel Trends, 2017
- HEDNA Conference, Merger Mania in the Travel Industry, 2016
- Phocuswright Conference, Center Stage - Talk backer, 2016
Appointments
- ISeatz, Advisory Board, 2017, present
- University of Texas, Master of Science Advisory Council, 2017, present
- Hotel Sales & Marketing Association International (HSMAI), America's Board of Directors, 2012, 2014
- Starwood Hotels & Resorts, Leisure Travel Advisory Board, 2010, 2014
- University of North Texas, Governance Board, College of Merchandising & Hospitality Mgmt., 2009, 2014
- Hotel Electronic Distribution Network Association (HEDNA), Vice President/Treasure, 2004, 2006
Executiveprofile
Globally savvy travel industry veteran experienced at both large mature corporations and startup companies providing innovative technology solutions across North America, Europe, Asia, and Latin America. Exceptional reputation for building strategic long-term partnerships that provide a competitive differentiation and are foundational to companies' success. Proven sales/business development leader experienced at penetrating new markets and new segments to expand companies' reach to achieve/exceed revenue goals. Passionate goal-oriented executive with a proven track record of leading large high-performing global teams in fast-pace environments to achieve strong results. Keen ability to collaborate with clients and with internal stakeholders across the company to successfully drive innovative products and solutions., Artificial intelligence/ecommerce/distribution, Strategic partnerships/business development, Global sales/account management, Leadership/communication skills, Organizational development & change management, Business operations/P&L management, Complex negotiations/solution sales, Strategic planning/tactical execution, Software solutions/implementations, Public speaking/advisory boards
Timeline
Chief Executive Officer
WayBlazer, Inc.
01.2017 - Current
Chief Revenue Officer
DHISCO Inc.
01.2015 - 01.2016
Vice President, Business Development
Intent Media
01.2014 - 01.2015
Sr. Vice President, Global Partner Services (Supplier Sales/ Management/Operations)
Travelocity
01.2009 - 01.2014
Vice President, North America - Hotels & Packaging (Flight + Hotel)
Travelocity
01.2005 - 01.2009
Director, Travelocity - Hotels
Travelocity
01.2001 - 01.2005
Director, Professional Service
eTime Capital, Inc.
01.2000 - 01.2001
Regional Manager, Professional Services
Netscape/America Online (AOL)
01.1998 - 01.2000
Sr. Director, Sabre Technology Solutions
Sabre
01.1995 - 01.1998
Analyst/Sr. Analyst/Director, Sabre Travel Information Network
Sabre
01.1987 - 01.1995
Similar Profiles
Preethi JambulingamPreethi Jambulingam
Bookkeeper at Comprehensive Paperless Bookkeeping ServicesBookkeeper at Comprehensive Paperless Bookkeeping Services
Omar YanezOmar Yanez
Electrician at K&m ConstructionElectrician at K&m Construction
Maria PenaMaria Pena
Assistant Manager at Family DollarAssistant Manager at Family Dollar
Kylie MillarKylie Millar
Executive Assistant to Chief Executive Officer, Vice President Corporate and Chief Risk Officer at Toyota Finance Australia LimitedExecutive Assistant to Chief Executive Officer, Vice President Corporate and Chief Risk Officer at Toyota Finance Australia Limited
JULIE FORRESTJULIE FORREST
Executive Assistant - Chief Marketing Officer and Chief Technology Officer at PLEXUS WORLDWIDEExecutive Assistant - Chief Marketing Officer and Chief Technology Officer at PLEXUS WORLDWIDE