Nura Lutfi
Costa Mesa,CA
Overview
8
8
years of professional experience
1
1
Certification
Work History
Events Coordinator
VMware
Palo Alto, CA
04.2023 - 12.2023
- Independently managed smaller scale tradeshows and
coordinated details of larger scale conferences - Tracked program and department budgets. Opened all PRs and tracked until fully invoiced.
- Managed in-booth theater strategy, ancillary programming, staff scheduling and meeting management program.
- Managed relationship preferred vendors for promotional items, shipping logistics and inventory.
- Managed booth staff registration, scheduling, vendor reg/hotels, surveys and reporting.
- Created landing pages specific to external facing events
- Published events on internal/ external company websites and
field newsletter.
Event Coordinator
BeSmartee
Huntington Beach, CA
12.2021 - 11.2022
- Executed event goals including messaging, audience generation,
email and social media campaigns, printed collateral, and event
website - Researched industry trends and business goals to make event
marketing recommendations, incorporating program budget,
potential effectiveness, event metrics, calendaring, etc - Managed logistical requirements for planning, staging, and shipping
or trade show properties, products and supporting elements - Measured and reported ROI and effectiveness of events
- Negotiated contracts and managed relationships with outside
vendors - Managed operational and administrative functions to ensure specific
projects are delivered efficiently - Traveled to on-site inspections and executed corporate events,
special events and trade shows nationally - Led and coached digital events program specialist to ensure
flawless execution and strategy of digital events.
Executive Marketing Assistant
Invitrx Therapeutics
Irvine, CA
09.2018 - 03.2020
- Coordinated details of events such as conferences, trade shows, business meetings
- Supported executives in managing various projects and performing administrative duties
- Created and led email and social media campaigns to promote current events and promotions to associates and clients
- Communicated with list of 300+ clients regularly, giving detailed, personalized, friendly & polite service to ensure client retention
- Compiled product, market, and customer data to generate informed sales and profit projections
- Assisted in managing website content, such as text, images, videos.
Program Manager
Link Outside
Anaheim, CA
12.2015 - 06.2017
- Proofread and typed letter responses for director review
- Screened and directed phone calls
- Coordinated purchasing and shipping of donated materials, assisted with preparing quarterly newsletters
- Tracked and updated multiple data sources and spreadsheets
- Published content on website and social media.
Public Relations Intern
Standup For Kids
Costa Mesa, CA
01.2017 - 05.2017
- Planned and coordinated details of program events
- Created content for press releases, email blasts and social media
- Managed and enforced program budgets
- Assisted program participants in creating business plans and marketing their businesses
- Secured media coverage for clients, company and specific campaigns.
Education
Bachelor of Arts - Communications/ PR
California State University - Fullerton
Fullerton, CA05-2017
Skills
- Event Planning and Management
- Project Management
- Microsoft Office Suite Proficient
- Google Suite Proficient
- Contract Negotiation
- Excellent Written & Verbal Communication
- Team collaboration
- Client Retention Strategies
- Customer & Partner Relations
- Organization and Time Management
Certification
- Email Marketing, HubSpot - May 2022
- Foundations of Project Management, Google - November 2022
- PMP Certification Prep Course, Udemy - January 2023
Timeline
Events Coordinator
VMware
04.2023 - 12.2023
Event Coordinator
BeSmartee
12.2021 - 11.2022
Executive Marketing Assistant
Invitrx Therapeutics
09.2018 - 03.2020
Public Relations Intern
Standup For Kids
01.2017 - 05.2017
Program Manager
Link Outside
12.2015 - 06.2017
Bachelor of Arts - Communications/ PR
California State University - Fullerton
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