Summary
Overview
Work History
Education
Skills
Websites
Leadershipandinvolvement
Coursework
Awards
Certification
Timeline
Generic

Olivia Burke

Edina,MN

Summary

Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Marketing Specialist

UnitedHealthcare
06.2023 - Current
  • Wrote engaging and successful marketing, advertising, and website copy.
  • Devised data visualization dashboards to make complex data more accessible to stakeholders.
  • Assembled reports and presentations to share insights and recommendations with stakeholders.
  • Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.

Marketing Specialist

Hair Success
04.2022 - Current
  • Organized logistics for marketing and proposal strategy meetings
  • Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals
  • Revitalized web content and social media profiles with new and interesting content
  • Tracked and reported on marketing campaign responses.

Content Writer

Hair Success
08.2020 - Current
  • Provided writing support in fast-paced environment for variety of public-facing materials.
  • Formatted content to adhere to industry-specific style guides.
  • Utilized feedback from clients and colleagues to improve content quality.

CBA Ambassador

Rockstar Energy
08.2020 - 05.2023
  • Engaged guests in conversation to offer hospitality, aid in service recovery and engender trust.
  • Promoted good customer relations and premier customer satisfaction by demonstrating friendly demeanor and can-do attitude.
  • Served as organization ambassador at various charity events, promoting mission and values.
  • Developed and maintained extensive network of community contacts, resulting in increased visibility.

Education

Study Abroad - International Business

University of Stirling
Scotland, UK

MBA - Marketing

University of North Dakota
Grand Forks, ND
05.2024

Skills

  • Communications management
  • Vendor Relations
  • Branding
  • Customer research
  • Promotional planning
  • Market Analysis
  • Strategic Planning
  • Expert in Adobe software

Leadershipandinvolvement

  • Alpha Phi, Grand Forks, ND, Vice President of New member Recruitment, Active Member, 08/2020, Present, Assist President with the running of meetings in accordance with Parliamentary Procedure, Developed training courses for new members to be properly educated in Alpha Phi traditions, Supervised the academics for all members and utilized problem solving for each Indvidual's academic status, Coordinate guest speakers for meetings and implicated events to create bonding sessions
  • The Christmas Gift, Fargo, ND, Event Volunteer, 11/2012, Present, Assist in helping stores come together to create events to build confidence and celebrate success, Raised money for local families who have experienced hardship during the holiday season, Emphasize the value of teamwork to help families be recognized for their perseverance

Coursework

  • Marketing Foundations
  • Business & Economic Statistics
  • Fundamentals of Business
  • Marketing Research
  • Consumer Behavior

Awards

  • Nistler College of Business and Public Administration Dean's List 2020 - Present
  • UND (University of North Dakota) President's Honor Roll 2020 - Present

Certification

What's the So What: Writing Clearly for a business Audience


The Five-Step Creative Process


Creating and Managing an Editorial Calendar

Timeline

Marketing Specialist

UnitedHealthcare
06.2023 - Current

Marketing Specialist

Hair Success
04.2022 - Current

Content Writer

Hair Success
08.2020 - Current

CBA Ambassador

Rockstar Energy
08.2020 - 05.2023

Study Abroad - International Business

University of Stirling

MBA - Marketing

University of North Dakota
Olivia Burke