The candidate is a higher education and nonprofit professional with 7+ years of work experience in these areas. Primary areas of expertise include curriculum development, content development, instructional design, copywriting and editing.
Overview
5
5
years of professional experience
Work History
Email Marketing Coordinator
Salem Web Network
08.2022 - Current
Works to ensure consistent delivery of email publications and promotional emails, on time and error-free
Executes email campaigns from setup, segmentation, testing, and deployment for brands and client promotional offers
Monitors and responds to customer service and email subscriber inquiries
Analyzes email performance metrics and develops and maintains reports
Keeps up to date with and adherence to email marketing best practices
Develops mass promotional emails
Enrollment Coach
Ruffalo Noel Levitz
10.2021 - Current
Responsible for implementing recruitment and enrollment strategies and utilizing a caseload
management approach to support students throughout the enrollment process
Assists & coaches students to make informed decisions relating to their education and career
goals
Develops and implements strategic communication plans for student outreach, recruiting, and
advising
Informs the student of appropriate time and program commitments while helping them identify
available options to develop a personalized plan for success
Monitors student participation and progress through the enrollment process to ensure that
students are in alignment with University policies.
Freelance Copywriter
Prov LTD
04.2022 - 08.2022
Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
Customized brand message to reach and capture target audience interest and drive engagement.
Improved search result rankings with targeted SEO strategy.
Reviewed and edited final copy for accuracy and to correct grammar errors.
External Instructional Designer
Lancaster Bible College
03.2022 - 08.2022
Collaborated with faculty members to design online and/or blended courses in accordance with industry-standard instructional design procedures and practices
Assessed course quality in accordance with institutional, accreditation, and industry standards
Identifed faculty and student needs and provide appropriate solutions
Designed course content in accordance with institutional standards
Targeted diverse learning modalities in development of new course content and training programs.
Designed course materials and supported implementation.
Resource Development Manager
Pentecostal Church of God International Headquarters
06.2020 - 08.2021
Designed and edited promotional publications such as brochures.
Established goals and procedures for solicitation, funds management and disbursement.
Determined target demographics and devised strategic marketing initiatives to reach target audiences.
Promoted program to funders through direct appeals and special publications or online appeals.
Adjunct Faculty
Messenger College
08.2018 - 05.2021
Practical Ministry Training (Fall 2018, Fall 2019, Fall 2020) - 1 credit
PMT1021 Practical Ministry Training (Spring 2019, Spring 2020, Spring 2021) - 1 credit
COM1013 Academic Success (Fall 2020) - 3 credits
Enrollment Services Counselor & Teacher Assistant
Messenger College
08.2018 - 06.2020
Developed lesson plans based on state, Department of Education, and College requirements
Planned, prepared, and developed various teaching aids such as bibliographies, charts, graphs, etc
Supervised student help, and proctored academic tutoring sessions.
Maintained confidentiality of records relating to clients' treatment.
Oversaw students in classroom and common areas to monitor, enforce rules, and support lead teacher.
Supported student physical, mental, and social development using classroom games and activities.
Enrollment Services Counselor & Teacher Assistant
Messenger College
Served as academic advisor to both current and prospective students and with parents,
ministers, etc
For each learning platform
Observed students’ performance and recorded relevant data to assess progress
Served on the Academic Affairs Committee, Online Development Committee, Faculty Senate
Oversaw the processing of prospective students from the first contact to matriculated status
Developed strategic enrollment plans which resulted in a 25% increase in enrollment numbers
and a 50% increase in retention rates at the institution
Planned, supervised, and hosted enrollment events for the institution.
Education
Master of Arts - Theological Studies
Messenger College
Springfield, MO
04.2020
Bachelor of Arts - Christian Ministries
Messenger College
Euless, TX
05.2017
Skills
Non-profit Communications
Curriculum Development
Instructional Strategies
Communications and Media
Writing Revision
Content Strategy
Content Development
Copywriting & Editing
Timeline
Email Marketing Coordinator
Salem Web Network
08.2022 - Current
Freelance Copywriter
Prov LTD
04.2022 - 08.2022
External Instructional Designer
Lancaster Bible College
03.2022 - 08.2022
Enrollment Coach
Ruffalo Noel Levitz
10.2021 - Current
Resource Development Manager
Pentecostal Church of God International Headquarters
06.2020 - 08.2021
Adjunct Faculty
Messenger College
08.2018 - 05.2021
Enrollment Services Counselor & Teacher Assistant
Messenger College
08.2018 - 06.2020
Enrollment Services Counselor & Teacher Assistant
Messenger College
Master of Arts - Theological Studies
Messenger College
Bachelor of Arts - Christian Ministries
Messenger College
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