Olivia Williams
Summary
A reliable individual experienced in conducting market research and creating marketing campaigns. Skilled at producing high-quality content to increase sales and conversion rates. Recognized as a strong team player with exceptional communication skills. Known to be able to connect in person and over the phone with consumers to make them feel as though they have a customizable experience. Gifted at working with all types of personalities. Performance history of developing strong collaborative relationships and delivering impressive results.
Overview
2
2
years of professional experience
Work History
Marketing Assistant
My Vitamin/Being Functional
01.2023 - Current
- Contributed to weekly team meetings, brainstorming sessions and staff appraisals.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Created engaging content for Pinterest, Facebook, and Instagram.
- Compiled product, market, and customer data to generate informed sales and profit projections.
- Proofread marketing collateral ahead of printing to eliminate errors.
- Utilized specialized software to capture and process data.
Sales Associate
HOTWORX
04.2023 - 08.2023
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Helped customers locate products and checked store systems for merchandise at other sites.
- Prepared merchandise for the sales floor by pricing or tagging.
- Rotated stock and restocked shelves to maintain product availability and store appearance.
- Maintained a calm demeanor and professionally managed issues in busy, high-stress situations
- Opened to Close alone and greeted up to 100 customers a day
- Hosted 2-5 new clients daily providing tours and information of the studio
- Provided positive first impressions to welcome existing, new, and potential customers.
- Educated clients on current promotional offerings and products using persuasive selling tactics.
- Generated new sales leads to achieve and exceed monthly sales goals.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Helped with planning and hosting of marketing events.
- Assisted in creating written, video and image content for marketing channels.
- Scheduled social media postings to advertise products and generate site traffic.
- Collaborated with team members to help expand marketing channels.
- Demonstrated proper technique for exercises to avoid injuries.
- Motivated clients to stay on track with fitness goals with positive and friendly approach.
- Maintained up-to-date knowledge of fitness training methods to inform approach.
- Educated clients on importance of proper nutrition to reach fitness objectives.
Dog Daycare Attendant
Williamsburg Pet Hotel
04.2021 - 12.2021
- Gave animals proper attention to promote secure environment in owner's absence.
- Exercised animals regularly with walks and rigorous play activities.
- Managed pet safety and wellness in owners' absence by securing yard gates and removing items that could make pets sick.
- Communicated professionally with pet owners via phone, email, and text.
- Updated social media platforms with the latest news and corporate details.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Updated customer database and generated lists and counts for direct marketing projects.
Education
Bachelor of Arts - Business Marketing
Southeastern University
Lakeland, FL03.2026
Skills
- Market Research
- Social Media Platforms
- Sales Expertise
- Project Coordination
- Athlete Discipline
- Time Management
- Consumer Branding
- Adobe Creative Suite
Additional Information
I am able to create fun content and directly work with customers. I have no problem going up to strangers and interacting. I also have learned how to work on Adobe software for photography and videography editing!
Timeline
Sales Associate
HOTWORX
04.2023 - 08.2023
Marketing Assistant
My Vitamin/Being Functional
01.2023 - Current
Dog Daycare Attendant
Williamsburg Pet Hotel
04.2021 - 12.2021
Bachelor of Arts - Business Marketing
Southeastern University
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