ALEC LOPEZ
St. Petersburg,FL
Summary
Experienced leader specializing in multimedia production and project management. Proven track record collaborating with leading agency and production teams on multi-faceted projects. Expertise in delivering innovative solutions within budget constraints. Committed to transforming creative concepts into impactful results.
Overview
12
12
years of professional experience
Work History
Managing Director
Markham Yard
Miami, FL
01.2026 - Current
- Define and execute agency-wide growth strategy. Lead new business efforts, including pitch strategy, proposal development, and resource allocation.
- Recruit, mentor, and manage agency staff.
- Lead project management teams, by implementing processes across agency teams, resource allocation, and delivery to improve efficiency and margins.
Director of Production
Markham Yard
Coconut Grove, FL
06.2023 - 01.2026
- Directed all internal and external production resources for the agency.
- Served as lead producer on all flagship campaigns for the agency's clients.
- Fostered relationships with production companies and directors nationwide, maintaining a deep rolodex for any production needs.
Senior Producer
Markham Yard
Coconut Grove
05.2020 - 06.2023
- Served as the sole agency producer, as the agency scaled up from local/regional projects to retainer based relationships with national and global brands.
- Produced commercial projects at varying scales for TV, Digital, OOH, Print, Industrial & Radio placements.
- Managed commercial budgets up to $500k, producing various deliverables within single campaigns.
- Served as a line producer managing crews for projects with lean budgets.
- Served as an in-house editor as budgets necessitated, delivering everything from broadcast deliverables to brand rips for new business.
Agency Producer
Markham Yard
08.2015 - 05.2020
Program Director
WVFS-Tallahassee
Tallahassee
08.2014 - 04.2015
- Managed a team of 40 student and community volunteer DJs to keep Florida State's official radio station broadcasting live 24/7, 365 days out of the year.
Licensing/Business Development Intern
Sony Music Latin
Miami
05.2014 - 08.2014
- Conducted music searches for clients from TV & Film studios in Latin America seeking syncs with US-based Latin artists.
- Conducted research on prospective syncs with upcoming productions within the Spanish-language market in the United States and across Latin America.
Education
Bachelor of Media & Communication Studies -
Florida State University
Tallahassee05-2015
Skills
- Problem Solving
- Client relations
- Pitch Development
- Project Management
- Video Production
- Budget Management
- Media Rights Management
- Adobe Premiere / AfterEffects
Accomplishments
Best of Show / Overall / 2025 Miami Addys - NYBC Good Karma By The Pint Campaign
Affiliations
2023 American Advertising Awards Southwest Florida - Judge
Timeline
Managing Director
Markham Yard
01.2026 - Current
Director of Production
Markham Yard
06.2023 - 01.2026
Senior Producer
Markham Yard
05.2020 - 06.2023
Agency Producer
Markham Yard
08.2015 - 05.2020
Program Director
WVFS-Tallahassee
08.2014 - 04.2015
Licensing/Business Development Intern
Sony Music Latin
05.2014 - 08.2014
Bachelor of Media & Communication Studies -
Florida State University