Summary
Overview
Work History
Education
Skills
Timeline
SalesManager

Orlando Maravilla

San Diego,CA

Summary

Dynamic Sales Manager with a proven track record at Reyes Coca-Cola, excelling in relationship building and staff management. Achieved consistent sales growth through effective team training and strategic planning. Recognized for enhancing client satisfaction and loyalty, while implementing CRM systems to optimize lead tracking and communication.

Overview

19
19
years of professional experience

Work History

Sales Manager

Reyes Coca-Cola
10.2021 - Current
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
  • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
  • Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
  • Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
  • Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
  • Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
  • Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
  • Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
  • Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
  • Attended industry events and conventions to expain sales opportunities.
  • Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.
  • Evaluated competitor offerings to adapt sales strategies and maintain competitive advantage.
  • Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.

Merchandiser

Reyes Coca-Cola
10.2006 - 10.2021
  • Removed damaged, out-of-code, not-in-set and discontinued items from displays.
  • Updated pricing and signage to complete product displays and educate customers.
  • Inspected merchandise for quality and arranged proper display location on floor.
  • Managed inventory levels with regular monitoring, ordering, and stock replenishment for optimal product availability.
  • Answered customer questions regarding store merchandise, department information, and pricing.
  • Monitored inventory levels and kept adequate stock in product displays on sales floor.
  • Improved overall store appearance by performing routine maintenance tasks such as cleaning shelves, updating signage, and reporting damaged fixtures for repair or replacement.
  • Verified products appeared at correct locations in proper quantities.
  • Completed efficient store resets to prepare store for special promotions and seasonal updates.
  • Enhanced customer satisfaction by providing product knowledge and recommending suitable items based on individual needs.
  • Assisted customers in locating desired items or suggesting suitable alternatives when necessary, contributing to an elevated shopping experience.
  • Trained new team members in merchandising best practices, ensuring a cohesive approach across the store.
  • Boosted sales by implementing effective merchandising strategies and visually appealing displays.
  • Maximized floor space utilization by rearranging fixtures according to changing business needs and customer traffic patterns.
  • Reduced out-of-stock instances by conducting regular audits, adjusting inventory counts, and communicating discrepancies to management.
  • Collaborated with store management to develop promotional plans and execute timely merchandise resets.
  • Streamlined merchandise presentation through consistent application of planograms and adherence to company guidelines.
  • Increased brand visibility by designing eye-catching window displays that highlighted new products and seasonal trends.
  • Optimized visual merchandising to create compelling product presentations that attracted and retained customers.
  • Increased customer engagement by providing knowledgeable product recommendations.
  • Facilitated training sessions for new merchandisers, improving team skills and performance.
  • Achieved significant reduction in overstock through precise demand forecasting.
  • Boosted sales through effective collaboration with marketing team on promotional displays.
  • Developed and implemented seasonal merchandise plans, aligning inventory with consumer trends.
  • Assisted in development of online merchandise catalog, expanding product reach and availability.
  • Customized store layouts to maximize foot traffic and product exposure, enhancing sales potential.
  • Fostered collaborative team environment, leading to more efficient merchandise handling and display setup.

Education

Arts

Delano High School
Delano, CA
07.2000

Skills

  • Relationship building
  • Sales team training
  • Staff management
  • Goals and performance

Timeline

Sales Manager

Reyes Coca-Cola
10.2021 - Current

Merchandiser

Reyes Coca-Cola
10.2006 - 10.2021

Arts

Delano High School
Orlando Maravilla