Otto Lagarde
Cedar Hills,UT
Summary
Accomplished Trade Show Project Manager with solid understanding of trade shows, events, and experiential marketing. Creative and innovative team player with strong interpersonal skills including experience in sales as an Account Executive.
Comprehensive background managing priorities by effectively multitasking to meet responsibilities and deadlines. Highly organized with ability to work independently and proficient in event and trade show management software to properly plan, track and manage projects.
Experienced in working with stakeholders at all levels, from clients to vendors and suppliers. Possesses strong organizational and administrative skills to coordinate multiple projects simultaneously.
www.linkedin.com/in/ottolagarde
Overview
19
19
years of professional experience
Work History
Freelance Graphic Designer
LagarDesign
Salt Lake City, United States
06.2004 - Current
- Currently working with many companies across several industries doing Graphic Design, Marketing and trade show consulting for music instrument manufacturers, bands, local businesses, shows, events, etc.
- The main work being artist relations, brand promotion, sales, logo creation, flyers, show posters, band merchandise design, event laminates, event production and trade show engagement.
- My freelance work is heavily inclined towards the music industry. For the last 10 years I have attended and worked at the National Association of Music Merchants, (NAMM Show), for companies like Peavey Electronics, Luna Guitars, Ddrum, Dimeamps, Dean Guitars and Meteoro Amplifiers doing international sales, brand development, trade show, and live events production.
Project Manager /Account Executive
Insight Exhibits
Salt Lake City, Utah
08.2020 - Current
- Work directly with clients across several industries to develop, build, and manage live events, experiences, trade show booths and displays
- Perform site visits across the US and globally to acquire on site information and document with photos, measurements, and other types of data for the future placement of exhibits, experiences or events.
- Coordinate project details such as, but not limited to: getting shop drawings and art templates from the internal team and work with the client directly, coordinating change orders, additions, etc and directing it back to the appropriate team members following standard procedures
- Obtain necessary approvals from the client
- Verify product upon completion to check quality and accuracy
- Create all shipping orders with dims, weights, and shipping information. Ensure they are up to date and accurate
- Handle all aspects of trade show and/or event logistics
- Supervise the installation and dismantle of our products in commercial and residential projects across the US and globally
- Pursue new business by following up on new leads that generated by actively engaging with potential clients at trade shows, live events or by contacting them via email through different tools like ZoomInfo
- Maintain and update the CRM database of prospects, clients, and projects
- Travel to trade shows, meetings, and events across the US and globally to supervise installations, local labor, and meet clients
Account Manager
Insight Exhibits
Salt Lake City, United States
02.2020 - 08.2020
- Work directly with Senior Project Manager to aid in the completion of contracted projects
- Coordinate project details such as: getting shop drawings and art templates from the internal team and work with the client directly, coordinating change orders, additions, etc and directing it back to the appropriate team members following standard procedures
- Coordinate multiple corporate trade show booths a year across different industries for several clients, including show services, logistics, union labor, travel arrangements, and international shipping
- Create all shipping orders with dims, weights, and shipping information. Ensure they are up to date and accurate
- Handle all aspects of trade show and/or event logistics
- Maintain and update the CRM database of prospects, clients, and projects
- Follow up on emails and communications
Regional Supervisor
Dynamond Building Maintenance
Lindon, UT
10.2019 - 03.2020
- Responsible for consulting, save critical accounts and bring the area back to profitable standards in a previously agreed 6 month contract
- Responsible for hiring, training and managing crews to perform maintenance, janitorial and special services
- Inspecting commercial buildings, stores and hotels from several accounts in the states of Utah and Nevada
- Meeting with District and Area Managers to address issues regarding our services
- Approach possible new clients to offer our services.
- Building and establishing relationships with new customers.
- Manage a monthly payroll of $100,000.00
Regional Supervisor (West)
Simply Right
Ogden, UT
12.2017 - 10.2019
- Responsible for hiring, training and managing crews to perform maintenance and janitorial services
- Inspecting commercial buildings and movie theaters from several accounts in the states of Utah, Montana, Wyoming, Washington, Colorado and New Mexico
- Meeting with District and Area Managers to address issues regarding our services
- Building and establishing relationships with new customers.
- Manage a monthly payroll of $80,000.00
- Attend industry trade shows as an exhibitor
Regional Supervisor (Midwest)
Simply Right
Cincinnati, OH
03.2016 - 12.2017
- Responsible for hiring, training and managing crews to perform maintenance and janitorial services
- Inspecting commercial buildings and movie theaters from several accounts in the states of Kentucky, Ohio, Michigan, Indiana, Wisconsin, Iowa, Illinois and Oklahoma
- Meeting with District and Area Managers to address issues regarding our services
- Building and establishing relationships with new customers.
- Manage a monthly payroll of $60,000.00
- Attend industry trade shows as an exhibitor
Area Supervisor
Simply Right
Tampa, FL
03.2014 - 03.2016
- Responsible for hiring, training and managing crews to perform maintenance and janitorial services
- Inspecting commercial buildings and movie theaters from several accounts around the state of Florida
- Meeting with District and Area Managers to address issues regarding our services
- Attend industry trade shows as an exhibitor
Store Manager
Big Frog Wesley Chapel
Wesley Chapel, FL
12.2013 - 03.2014
- Responsible for all aspects of the store operation and administrative tasks
- Building and establishing relationships with new customers, local businesses and area organizations
- Creating marketing campaigns using Google, Facebook and printed media to attract more customers with an emphasis on organizations like schools, churches and fitness clubs
- Attending local area trade shows and chamber of commerce events to interact and network with other area businesses, provide information about our services and promote the brand
- Responsible for marketing initiatives
Senior Graphic Designer
Big Frog Wesley Chapel
Wesley Chapel, FL
05.2013 - 12.2013
- Responsible for creating general Graphic Design
- Supervision of current projects
- Daily interaction with customers
- Training of new employees
- Sales
Graphic Designer
Big Frog Wesley Chapel
Wesley Chapel, FL
06.2012 - 05.2013
- Responsible for creating Graphics and custom designs to be printed on shirts, uniforms, promotional material, vinyl lettering, etc
- Interact with walk-in customers
Assistant Marketing Director
Dean Guitars
Tampa, FL
12.2010 - 12.2013
- Responsible for building and helping coordinate and run the Dean Guitars booth for the years 2010 to 2013 of the NAMM Trade Show, (National Association of Music Merchants).
- In charge of Social Media needs and updates to all Social Media company outlets
- Develop graphic design as needed
- Help coordinate and run the Dean Guitars NAMM Jam Party headlining Shinedown, Testament and Grammy winner band Megadeth among others for the years 2010 to 2013 of the NAMM Show, (National Association of Music Merchants)
- In charge of promotional photography for the years 2012 to 2013 during the NAMM Trade Show, (National Association of Music Merchants)
- Assist in the production of the Los Angeles Coffin Case and Toxic Vision Fashion Show
- Interact with international vendors and buyers to generate more sales and expand the company markets
- Develop new relationships within the industry and represented the company during many high profile public and private events
- Responsible for the creation, administration and promotion of social media accounts for companies and artists in the entertainment industry like: Dean Guitars//Luna Guitars, Morbid Angel, Greyhaze Records, Nile, Michael Angelo Batio and many others
Education
Bachelor of Arts - Design And Visual Communications
Insituto De Diseño De Caracas
Caracas, Venezuela08.1993
Skills
- Proficient in Windows, Microsoft Office and Apple products
- Skilled in Project and Account Management
- Languages:
English: Native Proficiency
Spanish: Native Proficiency
Portuguese: Professional Working Proficiency
Italian: Professional Working Proficiency
- Strong knowledge of Graphic Design Software, (Photoshop/Illustrator,
Corel Draw, inDesign)
- Exhibit Force Certified
- ZoomInfo Software Suite Certified
- OSHA 30 Certified
Accomplishments
- Managed and facilitated all aspects of more than 200 domestic and international trade show projects over a 10 year period
- Successfully managed projects like trade show booth builds, experiential events, and retail fabrication work for clients like JP Morgan/Chase, Walmart, Amazon, Surefoot Stores, AutoLeap, The Chosen, just ot name a few
- Created a company wide program to implement a system to track all client assets as they are shipped globally
- Participated in the development of a product called "The Alpenglobe" as part of the company adapting their product line to a post Covid 19 world
- Actively developed and participated in the marketing and sales of The Alpenglobe
- Sold the first Alpenglobes that went to hospitality clients out of the state and out of the country
- Generated over 2 million dollars in revenue in the last two years for my current employer
Timeline
Project Manager /Account Executive
Insight Exhibits
08.2020 - Current
Account Manager
Insight Exhibits
02.2020 - 08.2020
Regional Supervisor
Dynamond Building Maintenance
10.2019 - 03.2020
Regional Supervisor (West)
Simply Right
12.2017 - 10.2019
Regional Supervisor (Midwest)
Simply Right
03.2016 - 12.2017
Area Supervisor
Simply Right
03.2014 - 03.2016
Store Manager
Big Frog Wesley Chapel
12.2013 - 03.2014
Senior Graphic Designer
Big Frog Wesley Chapel
05.2013 - 12.2013
Graphic Designer
Big Frog Wesley Chapel
06.2012 - 05.2013
Assistant Marketing Director
Dean Guitars
12.2010 - 12.2013
Freelance Graphic Designer
LagarDesign
06.2004 - Current
Bachelor of Arts - Design And Visual Communications
Insituto De Diseño De Caracas
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