Oubay Naffeti
Doha
Summary
Marketing Manager with 6+ years of experience in digital marketing, brand strategy, and content creation. Proven track record in the hospitality and financial sectors across Tunisia and Qatar. Skilled in creating compelling campaigns and driving growth through innovative marketing tactics.
Overview
5
5
years of professional experience
Work History
Digital & E-commerce
La Cigale Hotel Doha (Accor Group)
04.2023 - Current
- - Manage all online marketing campaigns and digital strategy
- - Oversee hotel listings on Booking.com, Agoda, Expedia
- - Lead digital advertising campaigns including Google Ads and social platforms
- - video, social media, and paid ad production
- Self-motivated, with a strong sense of personal responsibility.
- Skilled at working independently and collaboratively in a team environment.
Marketing Executive
Hilton Salwa Beach Resort
05.2022 - 01.2023
- - Handled graphic design, content writing, and web management
- - Led local campaign launches and media planning
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
Community Manager
Financial Center of Entrepreneurs
06.2021 - 04.2022
- - Managed online customer databases
- - Created digital strategies to increase engagement
- Organized regular community events, fostering a sense of belonging among members and promoting networking opportunities.
- Conducted regular inspections to identify needed improvements and maintain highest standards.
- Addressed and resolved tenant complaints and inquiries, maintaining high satisfaction.
Community Manager
Digi'Art Agency
01.2020 - 01.2021
- - Handled social media, digital content and website updates for multiple client companies
- - Developed content strategies to grow brand visibility
- Organized regular community events, fostering a sense of belonging among members and promoting networking opportunities.
- Produced reports about community activities to keep owners, directors and property managers informed.
Education
Master of Science - Media & Digital Engineering
Higher Institute of Multimedia Arts
Tunisia07-2020
Bachelor of Science - Communications & Multimedia
Higher Institute of Multimedia Arts
06-2018
Online Course - Google Analytics
Google
02-2019
Online Course - Digital Marketing
Google
03-2019
Skills
- - Digital Marketing Strategy
- - Graphic Design (Photoshop, Illustrator, InDesign)
- - Videography & Editing (Premiere Pro, After Effects)
- - Social Media Management
- - Web Content Management
- - Email Marketing
- - SEO / Google Ads
- - Analytics & Reporting
- - Web Developement
Languages
- Arabic: Native
- French: Fluent
- English: Fluent
Additional Information
Nationality : Tunisian
Date Of Birth : 02 / 02 / 1996
Timeline
Digital & E-commerce
La Cigale Hotel Doha (Accor Group)
04.2023 - Current
Marketing Executive
Hilton Salwa Beach Resort
05.2022 - 01.2023
Community Manager
Financial Center of Entrepreneurs
06.2021 - 04.2022
Community Manager
Digi'Art Agency
01.2020 - 01.2021
Master of Science - Media & Digital Engineering
Higher Institute of Multimedia Arts
Bachelor of Science - Communications & Multimedia
Higher Institute of Multimedia Arts
Online Course - Google Analytics
Google
Online Course - Digital Marketing
Google
Similar Profiles
ADIL KARMASADIL KARMAS
Safety and Security Manager at La Cigale Hotel Managed by ACCORSafety and Security Manager at La Cigale Hotel Managed by ACCOR
Thabet AkkamThabet Akkam
Head Chef at Banyan Tree Doha At La Cigale MushairebHead Chef at Banyan Tree Doha At La Cigale Mushaireb
Stephen NdiranguStephen Ndirangu
Kitchen Steward at LA CIGALE HOTELKitchen Steward at LA CIGALE HOTEL