Summary
Skills
Overview
Work History
Education
Certification
Honors Awards
Work Preference
Work Availability
Interests
My Project
Quote
BusinessAnalyst
Ozgur Karakas

Ozgur Karakas

Atlanta,GA

Summary

Motivated professional with expertise in sales and digital marketing, aiming to excel in the digital marketing sector. Skilled in boosting market presence and campaign effectiveness through data analytics and strategic insights. Proficient in Google Analytics, SEO, content optimization, and CRM tools like Salesforce, aiming to leverage these technical skills for digital innovation and improved customer engagement. Dedicated to continuous improvement and mastering the latest digital marketing strategies to drive growth and brand loyalty.

Skills

  • Leadership
  • Team Management
  • Creativity
  • Communication
  • Emotional Intelligence
  • Strategic Thinking
  • Google Analytics
  • Google Ads Optimization
  • Google Keyword Planner
  • Google Data Studio
  • HubSpot
  • A/B Testing
  • Tableau
  • CRM Software Proficiency
  • Content Management Systems
  • Video Editing Software
  • Project Management Software
  • B2B/B2C Sales

Overview

11
11
years of professional experience
22
22

Certification

Work History

Digital Marketing and Sales Strategiest

Albatros
01.2021 - 01.2024
  • Drove team of 12 to surpass targets, achieving 40% increase in performance by integrating data-driven marketing strategies with sales initiatives, significantly boosting organizational success
  • Developed and executed comprehensive strategies, leading to 20% growth in market share and supporting expansion efforts through adaptive marketing and sales plans aligned with corporate goals
  • Provided 25% increase in both customer loyalty and revenue by leveraging CRM and marketing automation, enhancing satisfaction and retention with strategic upselling and cross-selling

Google Ads Analyst

Cognizant (Google)
11.2018 - 08.2021
  • Led Google Ads optimization to enhance campaign effectiveness by 25% through in-depth analysis and quality assurance of digital content, directly aligning with digital marketing goals
  • Amplified conversion rates by 30% by orchestrating marketing efforts to refine digital content strategies, significantly advancing lead generation
  • Boosted customer engagement through strategic integration of digital content within CRM software (Salesforce), ensuring alignment between digital marketing strategies

Market Researcher

Respilon
06.2013 - 06.2017
  • Transformed market approach and reorganized strategic marketing efforts by leveraging deep trend analysis to improve brand presence, executing detailed market studies to inform decision-making, and orchestrating negotiation of over 50 key deals

Education

Bachelor of Arts - TV And Film Production Management

Andrzej Frycz Modrzewski Krakow University
07.2021

Master of Science - Informatics And Management

University of Hradec Králové
09.2018

Master of Science - Global Management

Uniwersytet WSB Merito Wrocław
06.2017

Bachelor of Science - Public Relations

Adnan Menderes University

Certification

  • Google Ads Certification
  • Google Business Intelligence
  • Google Digital Marketing & E-commerce
  • Assess for Success: Marketing Analytics and Measurement
  • Make the Sale: Build, Launch, and Manage E-commerce Stores
  • Introduction to CRM with HubSpot
  • Leadership: The Essentials for Career Development
  • Generational Leadership: Adapting to the Changing Workplace

Honors Awards

  • East Coast Sales Excellence Award: Awarded for leading the highest-performing sales team across the East Coast regions. As Sales Team Lead, our sales points set the standard in sales metrics and revenue generation, achieving the highest sales revenue on the East Coast through outstanding team management, strategic sales initiatives, and exemplary execution
  • Recognition Award: Garnered the prestigious "Recognition" award multiple times for consistently delivering top-quality scores and adhering to stringent deadlines. Commended by supervisors during quarterly assessments for unparalleled performance and steadfast dedication
  • Success Story Award: Honored for consistently achieving exceptional outcomes and receiving positive feedback from satisfied customers. Praised for dedication to excellence and unwavering commitment to customer success
  • Cognizant Cheers Award: Received accolades for providing continuous support and motivation to colleagues navigating challenging tasks. Celebrated by peers for cultivating a collaborative and uplifting work environment

Work Preference

Work Type

Full Time

Work Location

On-SiteRemoteHybrid

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests

Avid runner and participant in local charity marathons

Enthusiast in Mediterranean cooking techniques

Nature photography

Chess enthusiast and local tournament participant

Sustainable backpack design blogger - IL Turco

Urban gardening enthusiast

My Project

The Handmade Haven

Duration: November 2022 - Present

Overview

The Handmade Haven at ilturco.co represents a curated collection of handcrafted items, where each piece narrates a unique story of tradition, passion, and meticulous craftsmanship. Our platform is dedicated to bridging the gap between modern aesthetics and traditional artistry, offering bespoke bags and artisanal accessories crafted with love, dreams, and a touch of magic.

Mission Statement

Our mission is twofold:

  • Artisan Empowerment: We aim to elevate and celebrate the skills of local artisans by providing a global stage for their exquisite creations, thereby ensuring their talents are recognized worldwide.
  • Sustainable Fashion Advocacy: We are committed to fostering a community of eco-conscious individuals who prioritize sustainability in fashion, advocating for responsible consumerism through every purchase.
Strategic Approach
  • Customer Analytics: Through comprehensive analysis, we have identified a customer base that values sustainability as much as style, guiding our product development and marketing strategies.
  • Integrated Marketing: We employ a diverse range of marketing tactics, from engaging social media narratives to targeted email campaigns, to ensure our products resonate with and reach our intended audience.
  • Feedback Integration: We maintain an open dialogue with our customers, treating their feedback as invaluable for continuous improvement and innovation.
Achievements
  • Community Building: Successfully cultivated an engaged online community of fans and eco-warriors, reinforcing our brand's values and vision.
  • Customer Loyalty: Achieved a significant 65% increase in repeat customer rate, indicative of strong brand loyalty and customer satisfaction.
  • Increased Visibility: Enhanced our website traffic by 29% through both organic and paid marketing efforts, demonstrating the efficacy of leading with core values in attracting attention and fostering growth.
Invitation

We invite you to explore ilturco.co, a haven where fashion intersects with sustainability. Whether you're looking to make a purchase, share our journey, or simply connect, your support is invaluable to us and the artisans we represent.

Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Ozgur Karakas