Cross platform sales professional with extensive national experience in advertising sales, digital media, data, AI, and technology solutions. Superior ability to uncover client business challenges and build strategic solutions based on media, data, and AI driven technology.
Overview
37
37
years of professional experience
Work History
Account Director
Quantiphi, Remote
03.2022 - Current
Build strategic vision in order to grow key manufacturing accounts from $2.0 million to $10 million over a three year span
Responsible for building digital transformation roadmaps based on Quantiphi’s D &A and AI first digital engineering solutions portfolio.
Data, Analytics, AI, Machine Learning and Deep Learning, Conversation Chat AI.
Bring green field opportunities to the Google Cloud Partnership (GCP) team by uncovering and reimaging opportunities and challenges at the heart of the client’s business.
Sales Director
PowerChord
Saint Petersburg, FL
07.2020 - 03.2022
Connecting national brands to local consumers by enabling
scalable networks
SAAS, CRM, configuration and digital
marketing sales to manufacturers of high consideration products
that sell through independent retailers or dealers.
National Sales Director/Account Director
IBM Watson Advertising, The Weather Channel/Company
Birmingham, MI
01.2012 - 06.2020
Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
Digital Account Lead
IBM Watson Advertising/The Weather Channel Digital
01.2018 - 01.2019
Over $15 million in net revenue for my territory and account list
Revenue secured through a mix of media, data, tech, and AI solutions nationally for most all major Automotive
OEMs
2017 - Revenue high with over $22 million in net revenue across
Direct, Programmatic, Data, and Technology solutions within the automotive vertical
Successfully introduced and secured business through new data and technology solutions, marketing sponsorships, and unique ad units to all three of the Detroit automotive manufacturers
Secured valuable talent additions for the Detroit team hiring a new Account Director, Executive and Account Manager
Continual management of cross platform joint business plans for our premiere partners that focus on strategic solutions to grow our partnerships., P&G, Nationwide,
Scotts Lawn, and additional accounts in Ohio and Michigan accounting for over $8 million in sales revenue
Established the Weather Company as the first successful
Premium Publisher to participate in Team Detroit’s Programmatic buying system for Ford Tier 1 and Tier 2 campaigns
Secured over 4 million in revenue with Nationwide Insurance based on unique solutions directed towards their safety and preparedness platform.
Sales Director
TIME Inc./ Warner
, New
10.1997 - 01.2012
16 years - Michigan, Dallas, New York, Michigan
Group Director
Time Inc./Warner
Bloomfield Hills, MI
01.2009 - 06.2011
Successfully secured 110% of my 2010 group goal with over $23 million net revenue within the Lifestyle Group properties
Recognized as superior team leader for leading, motivating, and promoting growth with both senior and junior Account Executives
Responsible for management of the office and team’s success by generating custom, integrated, client solutions based from individual brands and across the group
Accountable for accurate estimates, forecasting, development of business plans, and managing communication with Publishers for individual brands and across Time Inc
Top priorities include mining alternative revenue streams, establish annuity accounts and programs, and continually raising the voice of the Lifestyle Group and Time Inc
Lifestyle brands include: Coastal Living, Cooking Light, Health, Real Simple, Southern Living, Sunset, This Old House, Myrecipes.com, and corresponding extensions.
Sales Manager
Time Inc./Warner
07.2006 - 01.2009
Account management responsibility for over $5 million in annual revenue across 7 brands within Time Inc
Focused on General Motors, Cleveland, and Metro Detroit non- automotive accounts
Individually responsible for sales of all extensions of brands including programs, television, and digital
Accomplishments; Cadillac Regatta Program, Chevrolet Silverado
BBQ Tour, Carrier multi-media exclusive.
Account Manager
Time Inc./Warner
01.2006 - 07.2006
Fortune, Money, Business 2.0, Fortune Small Business, and
Chrysler
Provided client solutions with programs that grew print share within the category while working simultaneously with online properties
Managed estimates, projections, and closing, for all four titles while helping to set procedures for managing and working as a cluster.
Account Manager
SOUTHERN LIVING MAGAZINE
Bloomfield Hills, MI
05.1999 - 01.2004
Working on Ford, GM, and all Michigan non-
automotive, accounting for over 3.0 million in revenue
Responsible for creation, presentation, and follow through at all
steps of the sales process.
Account Manager
Time Inc./Warner
New York, NY
09.1997 - 09.1998
Account management responsibilities for national advertisers in
Manhattan, Long Island, and upstate New York accounting for over 2.5 million in revenue
Responsible for monthly projections, full year estimates, meeting and growing revenue of territory
Accounts include Kodak, DeBeers, Pfizer, Unilever/Dove.
Education
Bachelor of Arts - Advertising and Communications
MICHIGAN STATE UNIVERSITY
IBM Agility, Blockchain, and Journey to the Cloud certification - undefined