Summary
Overview
Work History
Education
Skills
Timeline
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Paige Larini

Brick,New Jersey

Summary

Results-driven professional with expertise in product development, social media management, and marketing. Skilled in coordinating cross-functional teams, curating engaging content, and driving brand growth across platforms. Proficient in optimizing email campaigns, implementing SEO strategies, and leveraging tools like HubSpot, Canva, and Adobe Photoshop. Known for strong time management, leadership, and communication skills. Summa Cum Laude graduate with minors in Marketing and Social Media Marketing (GPA: 3.91). Open to relocation and passionate about contributing to innovative teams.

Overview

4
4
years of professional experience

Work History

Junior Product and Sales Assistant

WeCool Toys
08.2024 - 12.2024
  • Supported product development lifecycle, including documentation, competitive analysis, and coordinating product samples and packaging materials for launches.
  • Managed customer sample requests, ensuring timely shipping, tracking, and preparation for key accounts and meetings.
  • Collaborated with factories, product engineers, and cross-functional teams to ensure new product specifications met production standards and aligned with sales efforts.
  • Provided showroom support, coordinated logistics for industry tradeshows, and maintained sales materials for client meetings and presentations.

Social Media Specialist

The Buzz Effect
08.2022 - 07.2024
  • Collaborated cross-functionally to manage and curate content for diverse social media platforms (Facebook, Instagram, Tik Tok, LinkedIn) enhance brand presence and engagement tailored to each client’s objectives and target audience.
  • Implemented data-driven strategies to optimize posting schedules, content types, and audience targeting.
  • Played a role in developing and executing email marketing campaigns to drive customer acquisition and retention.
  • Monitored website performance, analyzed traffic metrics, and implemented SEO strategies for improved performance.

Social Media Marketing Intern

Long Beach Island Foundation Of The Arts And Sciences
06.2021 - 08.2021
  • Edited photos and videos to maintain a cohesive and professional brand image, garnering high engagement rates on Instagram.
  • Implemented segmentation strategies and A/B testing to optimize open rates and click-through rates.
  • Assisted in developing fundraising campaigns to achieve donation targets and enhance donor participation

Education

Master of Arts - Master of Communication Business Leadership

High Point University
High Point, NC
08-2023

Bachelor of Arts - Advertising & Strategic Communications

High Point University
High Point, NC
05-2022

Skills

  • Customer service
  • Microsoft Office (Excel, Word, Powerpoint)
  • Canva
  • HubSpot Inbound Marketing & Social Media Marketing
  • WP Engine
  • Constant Contact
  • Windows
  • PLM Software
  • Mondaycom
  • Time management
  • Leadership

Timeline

Junior Product and Sales Assistant

WeCool Toys
08.2024 - 12.2024

Social Media Specialist

The Buzz Effect
08.2022 - 07.2024

Social Media Marketing Intern

Long Beach Island Foundation Of The Arts And Sciences
06.2021 - 08.2021

Master of Arts - Master of Communication Business Leadership

High Point University

Bachelor of Arts - Advertising & Strategic Communications

High Point University
Paige Larini