Patricia Flora

• Exceeded 2023 revenue targets by reaching the annual sales goal by the end of 3rd quarter, and closing the year 22% over sales forecast.
• Increased company revenue by streamlining processes and implementing cost-saving measures.
• Continue to develop and implement comprehensive sales marketing strategies to drive membership sales, increase revenues, and enhance club's reputation.
• Utilize multiple sales techniques to include direct sales, telephone outreach, direct marketing campaigns, advertising, special event promotions, and public relations initiatives.
• Conduct market research to gather insights for program refinement and maintain club's competitiveness.
• Foster positive relationships with community and local networking groups to promote club's interests
• Enhance team collaboration through regular communication, goal setting, and performance evaluations.
• Elevate member satisfaction rates with monitoring of KPI reporting.

Due to Covid, all Museums shut down completely then slowly reopened with limited service.

• Managed inventory and marketing for three museums in, DC, Frederick, and Antietam.
• Implemented strategic merchandising plans resulting in 10% increase in retail sales within first year.
• Developed and executed innovative promotional campaigns, boosting foot traffic to museums.
• Optimized inventory control processes.
• Collaborated with curators on current exhibitions.
• Analyzed sales data and market trends to identify opportunities for revenue growth and product expansion.
• Maintained vendor relationships, negotiated contracts, and monitored pricing to ensure competitive retail pricing and margins.
• Ensured compliance with museum policies and procedures, as well as health and safety regulations.

• 2017 FCBIA Million Dollar Club Member
• Spearheaded sales, marketing, and account management initiatives within dynamic new home community.
• Developed and implemented detailed weekly and monthly marketing strategies.
• Created strong client relationships resulting in 10% sales increase.
• Cultivated trust with buyers, resulting in elevated satisfaction scores and increased referral business.
• Facilitated open communication among community developers, engineering teams, and project managers to ensure seamless coordination of inventory and delivery schedules.
• Provided immediate pre-qualification appointments to potential home buyers by navigating available loan programs.

• Developed strategic action plans to drive incremental sales revenue generation.
• Achieved personal annual sales of $1 million, surpassing annual quota by 15%.
• Cultivated client-to-business relationships, ensuring high satisfaction levels.
• Reviewed all large event contracts, including event space and lodging commitments.
• Contract, planned, and executed large-scale events, ensuring client satisfaction.
• Spearheaded development initiatives with CRM implementation and lead distribution.
• Implemented sales forecasting, market trend evaluation, and segment strategies.
• Negotiated pricing, terms of sales, and service agreements to maximize profitability.
• Identified new business opportunities through effective communication of promotional offerings.
• Collaborated with sales team to prospect and qualify potential clients.
• Pursued website inquiries to increase client engagement and conversion rates.
• Provided personalized guestroom and event space touring.
• Maintained up-to-date knowledge of product and service changes to provide accurate information to clients.
• Promoted collaborative team environment by partnering with multiple departments.
• Conducted annual staff employment reviews.