Patrick Almendarez
Rosenberg,TX
Summary
Strategic and performance-focused digital marketing consultant with experience leading multi-channel campaigns across B2B, wellness, CPG, and healthcare industries. Proven success in content strategy, paid media, and full-funnel execution—driving measurable growth through LinkedIn, Google Ads, Meta, and organic social. Adept at turning complex industry insights into clear, engaging messaging for technical and consumer audiences. Known for a hands-on, collaborative approach with a strong foundation in campaign optimization, brand positioning, and audience development.
Overview
10
10
years of professional experience
Work History
Freelance Digital Marketing Consultant
Self Employed Services
02.2025 - Current
- Plan and execute full-funnel digital campaigns across LinkedIn, Google Ads, and Meta for B2B clients in manufacturing, engineering, and oil & gas sectors.
- Develop content strategies aligned with technical audiences and business goals, including brand awareness, thought leadership, and lead generation.
- Oversee social strategy and automation for wellness and lifestyle brands, creating editorial calendars and high-engagement content for Instagram, TikTok, and email.
- Consult on digital strategy for healthcare, coaching, and CPG brands, including lead gen funnel creation, messaging development, and brand positioning.
- Manage paid media testing, performance tracking, and audience segmentation to optimize campaign efficiency and ROI.
Digital Media Strategist
Unleaded
10.2023 - 10.2024
- Lead social media strategy and execution across platforms (Instagram, LinkedIn, YouTube, Meta) to elevate brand awareness and engagement.
- Develop and optimize organic and paid social content, ensuring alignment with luxury brand positioning.
- Analyze campaign performance metrics to identify insights, optimize engagement, and refine content strategies.
- Collaborate with creative and influencer teams to launch high-impact marketing campaigns.
Marketing Manager | Digital & Social Strategy
Employment And Training Centers
01.2017 - 09.2023
- Managed multi-channel marketing campaigns, with a focus on social media growth, community engagement, and brand storytelling.
- Led the development of content calendars, organic social media campaigns, and digital marketing strategies for multiple brands.
- Created and analyzed reports using Google Analytics and native platform insights to refine content and engagement strategies.
- Managed brand messaging and content across multiple platforms to ensure consistency and audience alignment
OPERATIONS ANALYST
Lasco Enterprises
06.2015 - 06.2017
- Developed data-driven reports and insights to optimize guest experience and operational efficiencies across hospitality brands.
- Supported brand positioning efforts for high-end restaurants and hospitality venues, focusing on customer engagement and luxury service strategies.
- Gained firsthand experience in luxury hospitality operations, reinforcing expertise in premium brand management.
- Managed multiple projects simultaneously, delivering results within tight deadlines while maintaining high-quality standards.
Education
Bachelor of Arts - Marketing
University of Houston - Victoria
Sugar Land, TXAssociate of Arts - Business Management
The University of Texas At San Antonio
Skills
- Social Media Management & Content Strategy
- Community Engagement
- Analytics & Performance Optimization
- Copywriting & Brand Storytelling
- Client Communication & Account Management
- Project Management
- Content strategy development
- CRM management
Timeline
Freelance Digital Marketing Consultant
Self Employed Services
02.2025 - Current
Digital Media Strategist
Unleaded
10.2023 - 10.2024
Marketing Manager | Digital & Social Strategy
Employment And Training Centers
01.2017 - 09.2023
OPERATIONS ANALYST
Lasco Enterprises
06.2015 - 06.2017
Bachelor of Arts - Marketing
University of Houston - Victoria
Associate of Arts - Business Management
The University of Texas At San Antonio
Similar Profiles
MARÍA ELÍZABETH FREIREMARÍA ELÍZABETH FREIRE
Entrepreneur at Self Employed ServicesEntrepreneur at Self Employed Services
Travon DelgadoTravon Delgado
Mobile Barber at Self Employed ServicesMobile Barber at Self Employed Services
Jaylen DoddJaylen Dodd
Cable Lineman Helper at Self Employed ServicesCable Lineman Helper at Self Employed Services
Asela LiyanageAsela Liyanage
UBER Driver at Self Employed ServicesUBER Driver at Self Employed Services
Jasmine HurdJasmine Hurd
Pharmacy Technician Trainee at PGM PharmacyPharmacy Technician Trainee at PGM Pharmacy