Summary
Overview
Work History
Education
Skills
Timeline
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Patrick Byrne

Hoboken,NJ

Summary

Dedicated sales professional successful at handling numerous clients and difficult tasks. A seasoned Account Manager with years of experience attending to client needs and a history of achieving and exceeding expectations.

Overview

9
9
years of professional experience

Work History

Account Manager

Paramount
New York, NY
10.2021 - Current
  • Coordinate sales efforts with HoldCo VP's to ensure holistic support of Client Media/Activation
  • Generated a regular flow of client information to Vice President's of Marketing and Account Executives
  • Worked with Marketing, Research and Promotion departments to develop tailored sales presentations
  • Managed and coordinate with internal teams to gather necessary elements for campaign execution
  • Responsible for campaign performance monitoring and ensuring the full delivery of all deals for each property (NFL, CFB, NCAAB, PGA)
  • Work closely with creative and digital teams o ensure a cohesive and integrated sales and campaign process
  • Built and maintained strong relationships with client and agency contacts
  • Oversee the allocation and management of all sports inventory, ensuring optimal utilization and maximizing revenue potential

Sales Planning Manager - Sports

CBS
New York, NY
11.2019 - 09.2021
  • Responsible for building the pricing structure for all CBS Sports properties (NFL, CFB, NCAAB, PGA) and presenting to senior leaders
  • Managed a team of 3 Sales Planners responsible for developing plans that align with client goals and budget constraints
  • Meticulously researched ratings trends of all sports to be more competitive in the marketplace and ebsure delivery of purchased deals
  • Worked closely with key clients to explain our pricing and ratings structure to ensure an effective and smooth sales process

Sales Planner

CBS
New York, NY
01.2017 - 10.2019
  • Effectively create and revise media plans to maximize revenue and inventory based on marketplace
  • Work closely with sales, pricing & planning, and traffic to ensure advertisers air as negotiated

Buyer

PHD Media Worldwide
New York, NY
07.2015 - 12.2015
  • Evaluated media opportunities and make proper recommendations
  • Negotiated network buys on an upfront and scatter basis of over $100 million
  • Oversee day-to-day responsibilities and training of Assistants

Education

Bachelor of Arts - Broadcast Journalism

Hofstra University
Hempstead, NY
05-2012

Skills

  • Revenue Generation
  • Client Relationship Management
  • Data Analytics
  • Budget Management
  • Team Collaboration

Timeline

Account Manager

Paramount
10.2021 - Current

Sales Planning Manager - Sports

CBS
11.2019 - 09.2021

Sales Planner

CBS
01.2017 - 10.2019

Buyer

PHD Media Worldwide
07.2015 - 12.2015

Bachelor of Arts - Broadcast Journalism

Hofstra University
Patrick Byrne