Summary
Overview
Work History
Education
Skills
Interests
Timeline
Generic

Patrick Rizzieri

Charlotte,NC

Summary

Patrick Rizzieri is a Digital Marketing Professional with over 8 years of experience. He specializes in creating digital content and campaigns, analyzing data, and making data-driven decisions to enhance customer retention, boost brand awareness, and expand market share. Skilled in digital marketing, content creation, and social media management, he has a strong focus on team collaboration and delivering measurable results. Adaptable and reliable, Patrick thrives in dynamic environments, ensuring impactful marketing solutions that drive success.

Overview

8
8
years of professional experience

Work History

Digital Marketing Associate

Agile Sportswear
09.2018 - 10.2024
  • Conducted market research using segmentation analysis, data insights, and customer surveys to identify industry trends and ensure campaign alignment. This led to a 20% increase in campaign effectiveness and a 15% boost in customer engagement.
  • Implemented inbound marketing strategies, including email campaigns, social media, SEO, and customer testimonials, driving a 20% increase in web traffic. This generated over 1,000 warm leads per month, supporting the sales team’s efforts.
  • Analyzed campaign data to provide actionable insights, leading to a strategic pivot that captured a new user segment and contributed to a 35% increase in market share.
  • Conducted A/B testing on over 100 ad creatives, identifying top performers that led to a 25% increase in engagement.
  • Collaborated with cross-functional teams to align marketing efforts with product launches, resulting in a 40% increase in product adoption.
  • Led the development and execution of comprehensive digital marketing campaigns across Meta, Google, and TikTok, increasing user acquisition by 25%.
  • Orchestrated the creative testing process, enhancing ad performance and contributing to a 22% increase in CTR.

Business Consultant

Staples Business Advantage
09.2017 - 07.2018


  • Developed and executed a targeted marketing campaign addressing client pain points and showcasing the software’s benefits for over 20 clients. This resulted in increased client retention, higher engagement with the software, and improved operational efficiency for participating clients, ultimately strengthening customer loyalty and driving revenue growth.
  • Identified and capitalized on new sales opportunities, driving a 15% revenue increase while building strong relationships with over 20 C-level executives. This led to sustained business growth, expanded market reach, and a stronger pipeline of high-value clients for long-term profitability.
  • Developed customized B2B pricing matrices and value proposition content tailored to client-specific needs and pain points, resulting in successful contracts with mid-sized companies. This led to increased sales conversions, strengthened client relationships, and a more competitive positioning in the market, driving long-term business growth.

Account Manager

Staples Business Advantage
10.2016 - 09.2017
  • Developed compelling presentations that highlighted our unique selling points and addressed client pain points, securing 80+ new contracts and increasing client acquisition by 20%.
  • Strengthened client relationships by incorporating feedback, implementing improvements, and delivering tailored solutions which led to account upsell growth by 10%.
  • Recognized as the top performer in the East Coast region, earning a promotion within 11 months for outstanding sales performance and demonstrated leadership potential.

Education

Bachelor of Science - Marketing

Salisbury University
Salisbury, MD
05-2016

Skills

  • Digital Marketing
  • Content strategy
  • Project management
  • CRM management
  • Content editing
  • Google analytics
  • Data analysis
  • Conversion rate optimization
  • Pay-per-click advertising
  • Multichannel campaigns
  • Marketing automation
  • Email marketing campaigns
  • Market research and analysis
  • Lead nurturing
  • Email campaign management

Interests

Growth Hacking

Passionate about leveraging creative strategies to drive user acquisition and business growth


Data Analytics

Deeply interested in analyzing data to uncover insights that inform strategic marketing decisions


Life-Long Learner

Always on the lookout for new knowledge in the latest digital and communication trends to increase product visibility and sales


Emerging Technologies

Passionate about the latest technological advancements and integrating them into marketing strategies

Timeline

Digital Marketing Associate

Agile Sportswear
09.2018 - 10.2024

Business Consultant

Staples Business Advantage
09.2017 - 07.2018

Account Manager

Staples Business Advantage
10.2016 - 09.2017

Bachelor of Science - Marketing

Salisbury University

Similar Profiles

CREATE PROFILE
Patrick Rizzieri