Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Patrick Wells

Patrick Wells

Vancouver,WA

Summary

Forward-thinking multi-talented Product Manager with entrepreneurship experience and a deep understanding of what it takes to build valuable and innovative products. Skilled at using data to make informed decisions about new features and products. A strategic leader with a successful history of operating in complex, chaotic environments and achieving dramatic results.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Experience , Product Manager

CarMax Inc
04.2022 - Current
  • Successfully launched CarMax's new appointment software capabilities nationwide to all 230-store locations, resulting in more flexibility in scheduling home deliveries and more efficient routes for flatbed drivers
  • Launched a new appointment flow for CarMax's internal call center associates, achieving the success metrics goal of increasing Express Pickup scheduling to 14% in the first quarter of launch
  • Launched Enterprise API for all CarMax Digital teams unlocking self-service appointments capacities for customers and reducing call center calls by 50%
  • Manage the end-to-end lifecycle of multiple products and work cross-functionally with stakeholders, design, and engineering on new feature and enhancement rollouts
  • Responsible for managing the backlog and user intake requests.
  • Communicated effectively with team members to deliver updates on project milestones and deadlines.
  • Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
  • Maintained positive vendor relations to build strong partnerships.
  • Prioritized roadmap in order to achieve product goals and metrics.
  • Spearheaded collaborative efforts to bring products to market.

Technical Product Manager

Nike
02.2021 - 02.2022
  • Developed and executed the strategy and roadmap for the Line Planning Software Divesture Plan
  • Oversaw the entire lifecycle of multiple sophisticated Line Planning software products, including day-to-day accountabilities
  • Collaborated cross-functionally with marketing, design, and engineering teams to plan and implement new features and enhancements
  • Held ownership of approval access for MMX software, ensuring adherence to internal processes and policies
  • Created and executed the strategy and roadmap for new Line Planning Software development, aligning with business objectives and user needs.
  • Communicated project updates to stakeholders at all levels.
  • Wrote, updated and maintained project documentation.

Digital Product Manager

Thesis
10.2017 - 03.2020
  • Guided and efficiently launched Nike's first-ever self-service internal campaign tool, resulting in cost-saving of 2.5 million per year
  • Achieved success metrics goals for the product, increasing internal team campaign output to 90% self-service in three months
  • Ran and executed weekly A/B testing of new features, managed backlog and user intake requests, and owned day-to-day accountabilities for end-to-end lifecycle of multiple sophisticated software products
  • Conducted internal user interviews and wrote user stories to inform product development decisions.
  • Analyzed customer behavior to derive digital product performance insights and identify areas of potential improvement.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Optimized email campaigns to increase open and click-through rates.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.

Senior Product Manager

Communicator AI
12.2014 - 10.2017
  • Product Strategy and Roadmap: Develop and execute a comprehensive product strategy and roadmap aligned with company's vision and goals
  • This includes identifying market opportunities, defining product positioning, and prioritizing feature development to drive customer satisfaction and business growth
  • Product Vision and Innovation: Provide strategic guidance and leadership in shaping product vision, leveraging emerging technologies and industry trends to drive innovation
  • Deliver products that are at the forefront of communication technology and differentiate Communicator.ai from competitors
  • Product Launch and Execution: Successfully lead end-to-end product development lifecycle, ensuring timely and high-quality product launches
  • Collaborate closely with engineering, design, and other cross-functional teams to deliver products that meet customer needs, exceed expectations, and drive user adoption
  • Customer Satisfaction and Retention: Continuously monitor customer satisfaction and gather feedback to improve product performance and user experience
  • Implement strategies to enhance customer retention and reduce churn rates, ensuring long-term customer success and loyalty
  • Cross-Functional Collaboration: Foster effective collaboration and communication with cross-functional teams, including engineering, design, marketing, and sales
  • Act as liaison between teams, ensuring alignment on product vision, goals, and priorities.

Education

Bachelor of Arts (B.A - Design

SOUTHERN ILLINOIS UNIVERSITY

No Degree - Product Management

Product School
San Francisco, CA
01.2021

Skills

  • SAS
  • Facebook
  • Microsoft SharePoint
  • Documentation Management
  • KPI Tracking
  • Digital Marketing
  • Confluence
  • Microsoft PowerPoint

Certification

  • CPM - Certified Product Manager

Timeline

Experience , Product Manager

CarMax Inc
04.2022 - Current

Technical Product Manager

Nike
02.2021 - 02.2022

Digital Product Manager

Thesis
10.2017 - 03.2020

Senior Product Manager

Communicator AI
12.2014 - 10.2017

Bachelor of Arts (B.A - Design

SOUTHERN ILLINOIS UNIVERSITY

No Degree - Product Management

Product School

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Patrick Wells