PAUL FERRIE
Joshua Tree,CA
Summary
With over 10 years of experience in marketing, successfully developing and leading impactful marketing campaigns across diverse industries. Expertise lies in increasing brand awareness and driving strategic growth through targeted marketing initiatives and creative campaigns. As a Social Media Strategist, excels in planning, developing, and executing comprehensive strategies that focus on social media and incorporate the latest tactics. Additionally, proven ability to build thought leadership marketing assets that emphasize value and effectively drive revenue.
Overview
15
15
years of professional experience
Work History
Digital Marketing Manager
Infravision
03.2023 - 02.2024
- Created and executed content strategies that boosted website traffic and increased online network by 85%
- Recreated company website, overhauling all copy and marketing assets for a completely improved revamp
- Grew company contact list by over 500%
Marketing Project Manager
Feel Different Systems
12.2021 - 11.2023
- Created and led campaigns from beginning to end, exceeding company expectations by 80%
- Crafted and implemented content strategies that improved brand awareness and increased organic website traffic by 90%
- Increased company email list by over 200%
Marketing Project Manager
Buddy Jane
12.2016 - 11.2021
- Spearheaded various successful brand awareness campaigns
- Formulated and executed content strategies enhancing brand engagement, resulting in a 70% surge in organic website traffic
- Amplified company email list and social media following by more than 1,150%
Marketing Account Manager
CAA Sports
07.2009 - 06.2016
- Collaborated with top clients to understand their goals, deliver frequent updates, and maintain a high level of satisfaction
- Managed social media accounts, increasing followers by 70% and engagement by 150% through compelling content and audience engagement tactics
Education
Bachelor of Arts - Business Administration
California State University, East Bay
Hayward, CA06-2002
Skills
- Digital Marketing
- Project management
- Issue Resolution Management
- Content Development
- Website Strategy Development
- Campaign Development and Implementation
- Social Media Strategy
- Experience in Influencer Collaborations
- Brand Ambassador Coordination
- Excellent communication skills
- Email Campaign Management
Timeline
Digital Marketing Manager
Infravision
03.2023 - 02.2024
Marketing Project Manager
Feel Different Systems
12.2021 - 11.2023
Marketing Project Manager
Buddy Jane
12.2016 - 11.2021
Marketing Account Manager
CAA Sports
07.2009 - 06.2016
Bachelor of Arts - Business Administration
California State University, East Bay
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