Paul Fichtenbaum

• Led our investigative and enterprise unit, responsible for the most impactful stories published by The Athletic's elite team of journalists

• As head of Standards, ensured that all work produced by The Athletic's 400+ journalists meets our editorial guidelines, including enterprise, opinion and breaking news

• Responsible for crafting and maintaining the company's editorial guidelines, working closely with the leadership team and New York Times

• Led the hiring of the startup company's editorial team from 20 to more than 400 over five-plus years
• Responsible for the philosophy, personnel and execution of all editorial content that helped the company grow to more than one million paying subscribers before being bought by The NY Times in February 2022
• Oversaw all editorial standards, including crafting the company's guidelines

• Responsible for all editorial decisions and operations of global media brands Sports Illustrated, Golf and SI Kids, with a monthly audience of more than 70 million. Oversaw staff of 200+ and P&L for a business with nine-figure top-line revenue.
  • Transformed the organizational culture for a digital future, including embracing and producing branded content for advertising partners, leading to new audiences and millions of dollars in incremental advertising revenue. Branded partners included companies such as Gatorade, State Farm, Jack Links, Lexus.
  • Created Time Inc.’s first video unit, which became the template for the company’s video expansion across its 20-plus brands. Launched numerous original shows including a live, daily one-hour sports and entertainment show.
  • Created and built vertical cross-platform content channels around personalities and subjects that increased traffic and revenue. Among the platforms: Peter King’s MMQB, Campus Rush (college sports), Extra Mustard (lifestyle), Planet Futbol (soccer), The Edge (health and fitness).