Public Affairs Professional with 30+ years’ experience with advertising, promotion, outreach, and other public activities. Produced numerous multimedia content to support the different information programs. Specialized in updating websites and social media boards. Expert at collaborating with management to determine day-to-day operational needs. Diplomatic and tactful; skilled in effective interpersonal interaction. Extensive community outreach and networking. Computer literate with MS Office (Microsoft Word, Excel, PowerPoint, Access and Outlook). Demands no less than 100% effort from self and subordinates. Accomplishes all tasks with optimal results. Consistently displays honesty and genuine concern for others. Agile, adaptable leader, places job accomplishment and the needs of my subordinates above my own. Areas of experience include:
Updating Social Media Boards
Compensation & Benefits
Master of Ceremonies
HR Policy & Procedure
Writing Articles
Training & Development
Media queries
Employee Relations
Photographer
Personnel Recognition Programs
Advertisement
Regulatory Compliance
Public Relations
Curriculum Design
Overview
14
14
years of professional experience
Work History
PUBLIC AFFAIRS SPECIALIST GS11-1035 (Acting)
Syracuse Army Recruiting Battalion
Syracuse, NY
05.2024 - Current
Writes and informs local news/ assignment editors of printed and broadcast media of newsworthy activities in the battalion area.
Organizes, coordinates interviews with staff members involving agency activities. i.e State, County, City employees. (Mayor, Presidents of College ets.)
Arranges for staff members to participate in speaking engagements concerning Army recruitment activities and celebrations that deal with the military like Veterans Day.
Schedules Recruiting Support Battalion (RSB) assets, bands and ceremonial units; manages aspects of the Total Army Involvement in Recruiting (TAIR) program by requesting tactical vehicles to use as a static display(s) and request various soldiers serving in different Army Career Management Field to brief what it’s like to serve in the Army; and coordinates details for participation in conventions and job fairs.
Manages and ensures that all events are assigned in the Army Enterprise Marketing Management System.
Distributes appropriate MAC Codes/ QR Codes to the battalion recruiters to ensure that leads to potential recruits are captured and accounted for.
Coordinates and implements sales promotion activities with recruiters in the battalion area.
Oversees the update of the battalion social media pages and other command information products.
Supervises the one Public Affairs Specialist and Social Media Specialists that creates articles and the battalion newsletter.
Maintains a Government Purchasing Card, paid for all advertisement for the Syracuse Recruiting Battalion totaling more than $200,000.
Ensured all purchases made were in accordance with the policies and regulations of the Government Purchasing Card Program.
Develops monthly/ yearly spend plans, maintains all request for expenditures within the established spend plan/ budget worth in excess of $250,000.
Uses a mathematical model that calculates dollars per lead to determine if the event is a worthwhile investment for the command.
Produce videos, photographer, photo and video editor, social media manager, content manager and coordinator.
Maintains partnership for Your Success (PaYS) Program is a strategic partnership between the U.S. Army and a cross section of corporations, companies, and public sector agencies.
Chief of Advertising and Public Affairs implements advertising programs for Syracuse Army Recruiting Battalion, Active Army and U.S. Army Reserve within the central and western part of New York as well as Northern parts of Pennsylvania.
PUBLIC AFFAIRS SPECIALIST GS9-1035
Syracuse Army Recruiting Battalion
Syracuse, NY
06.2022 - 05.2024
Assisted the Battalion Advertising and Public Affairs Chief with the implementation of advertising programs for Active Army and U.S. Army Reserve recruiting within the central/ western part of New York.
Informs local news/assignment editors of printed and broadcast media of newsworthy activities in the battalion area.
Schedules Recruiting Support Battalion (RSB) assets, bands and ceremonial units; managed aspects of the Total Army Involvement in Recruiting (TAIR) program; and coordinates details for participation in conventions and job fairs.
Coordinates and implemented sales promotion activities with recruiters in the battalion area.
Updated the battalion social media pages and other command information products.
Maintained a Government Purchasing Card, paid for all advertisement for the Syracuse Recruiting Battalion totaling in excess of $200,000.
ADMINISTRATIVE SPECIALIST (DMHRSI) GS9-301
MEDDAC
Fort Drum, NY
04.2021 - 06.2022
Subject matter expert and systems administrator for the Human Resources (HR) portion of the Defense Management Human Resources System internet (DMHRSi) System.
Uses both qualitative and trend analysis on the data retrieved to identify both one-time system errors as well as chronic systems errors in need of correction.
Ensures consistent coordination with Resource Management Division (RMD) regarding DMHRSi input to assist in the mitigation of funding issues and to aid in the budget planning process.
Performs Systems Administration duties such as assigning initial passwords, password resets, etc.
Ensures new timekeepers have appropriate privileges in the DMHRSi System so that they can accomplish their timekeeping duties.
Provides advice, assistance, and guidance to management officials regarding DMHRSi.
Serves as the first-line supervisor over three HR Assistants (Military).
Exercises technical and administrative supervision and plans work to be accomplished by setting priorities and scheduling completion.
Participates in numerous outreach events to enroll employees into various insurance, medical and investment activities.
Assists the Public Affairs Office with coordination in a variety of media and information activities that fulfill the Medical Clinic’s internal and external information requirements.
Assists in preparing, editing, and disseminating news releases, feature articles and various other types of mass communication information for release to the public and for inclusion in internal information publications, including the MEDDAC Facebook Page.
Assists with media escort during visits to the medical clinic; and assists with other PAO programs as needed.
Human Resources Assistant GS7-203
Syracuse Army Recruiting Battalion
Syracuse, NY
08.2017 - 04.2021
Operated IPERMS, EMILPO and HSS to process military HR actions.
Prepared orders and request for orders; assigned military enlisted to specified duty locations; and evaluate qualifications for special assignments.
Processed and answered inquiries concerning military HR actions.
Conducted a detailed regulatory and procedural review of military personnel records to ensure completeness and accuracy, resolve conflicting information, or obtain missing data.
Prepared and maintained officer and enlisted HR records, to include casualty documents.
Advised the commander on battalion military personnel readiness and strength levels.
Reviewed consolidated reports, statistics, and applications; prepared recommendations for military HR actions, and submitted to higher headquarters.
Human Resources Assistant GS6-303
Department of Veterans Affairs
Syracuse, NY
01.2015 - 08.2017
Assisted in the execution of advertising, promotion, outreach, and public affairs activities within the Syracuse V.A. Medical Center and surrounding community.
Produced multimedia content to support various V.A. Outreach Programs.
Assisted in updating V.A. social media sites.
Assisted with media relations, outreach, and promotional activities.
Informed local news/assignment editors of printed and broadcast media of newsworthy activities within the V.A.
Assisted in coordination of the Syracuse V.A. Medical Center in-take of new enrollees from the local community by conducting on-site prescreening of veterans.
Assisted in responding to media queries, developed talking points.
Wrote news and feature articles for V.A. Web sites and social media sites, ensuring compliance within standards.
Scheduled bands and ceremonial units and coordinated details for participation in conventions.
Participated in numerous outreach events or by working on telephone initiatives.
Provided customer service to Veterans and family members through the delivery of accurate information (eligibility, available medical services, financial assessments, TriCare benefits, special programs) that was presented in a professional manner.
Processed all mileage reimbursements while strictly adhering to Beneficiary Travel Regulations.
Released at-home death certificates and obtained necessary signatures.
Administered patient funds and patient valuables program, to include inventorying items in the safe, ensuring receipt of signatures on the signature card, review of inactive accounts and taking appropriate action to disposition funds of discharged or deceased patients.
Monitored and answered questions or complaints from the national Call Center.
Human Resources Assistant GS6-203
United States Navy/ The Citadel, Military College of South Carolina
Charleston, SC
01.2012 - 01.2015
Oversaw various Outreach Programs to solicit full ride scholarships for college attendance.
Produced numerous multimedia content to support the different information programs.
Specialized in updating websites and social media boards (Facebook).
Interviewed Depot personnel for information and opinions to be used in newspaper articles.
Prepared Depot information such as biographies, fact sheets, and history, created designs, and drafted text/documents for distribution to internal audiences.
Worked with print and broadcast media; drafted media releases, provided responses to queries.
Responsible for administrative civilian and military personnel administration; automated and non-automated records management of candidates for a commission as officers in the U.S. Navy or U.S. Marine Corps.
Acted as the primary point of contact between the unit and various Naval activities and headquarters, medical facilities, Defense Finance and Accounting Services (DFAS), members of the public and staff/faculty of the university.
Maintained all student records, files, and collected data required in administering all aspects of the NROTC Program, including enlistment contracts, enrollment/ disenrollment actions, security investigations and letters of warning/ probation/ leave of absence actions.
Notified the University Student Accounting Department (Bursar’s Office) of student status and scholarship eligibility and identified students not eligible for scholarship tuition monies.
Acted as the site manager for the Officer Program Management Information System (OPMIS).
Input all required information on each NROTC student and staff member.
Included all personal information, physical qualifications, reading indicators, grades, summer cruise training, swim qualification, and dates of other obligations.
Managed the biweekly upload/ download process for data exchange.
Updated and maintained data on staff and assisted the Unit Supply Technician with tuition costing data.
Sent and received electronic mail messages through CCMAIL system.
Entered and analyzed data in the OPMIS Data base.
Directed all submissions to request security clearances for cadets, commissionees, and staff, ensuring proper completion of security questionnaires.
Education
B.S. - General Studies
Columbia College of Missouri
Fort Stewart, GA
12.2018
A.A. - General Studies
Columbia College of Missouri
Park City, IL
08.2003
Skills
Updating Social Media Boards
Compensation & Benefits
Master of Ceremonies
HR Policy & Procedure
Writing Articles
Training & Development
Media queries
Employee Relations
Photographer
Personnel Recognition Programs
Advertisement
Regulatory Compliance
Public Relations
Curriculum Design
Cellular
803-586-3519
Awards
Civilian Service Commendation Medal
Civilian Achievement Medal
Meritorious Service Medal, 4th Oak Leaf Cluster
Joint Service Commendation Medal
Army Commendation Medal
Joint Service Achievement Medal
Army Achievement Medal, 6th Oak Leaf Cluster
Army Good Conduct Medal 7th Award
Global War on Terrorism Service Medal
Overseas Service Ribbon 3rd Oak Leaf Cluster
National Defense Service Medal, with Bronze Star
Other Information
Current - SECRET, 2022 - Present
Areas Of Experience
Updating Social Media Boards
Compensation & Benefits
Master of Ceremonies
HR Policy & Procedure
Writing Articles
Training & Development
Media queries
Employee Relations
Photographer
Personnel Recognition Programs
Advertisement
Regulatory Compliance
Public Relations
Curriculum Design
Timeline
PUBLIC AFFAIRS SPECIALIST GS11-1035 (Acting)
Syracuse Army Recruiting Battalion
05.2024 - Current
PUBLIC AFFAIRS SPECIALIST GS9-1035
Syracuse Army Recruiting Battalion
06.2022 - 05.2024
ADMINISTRATIVE SPECIALIST (DMHRSI) GS9-301
MEDDAC
04.2021 - 06.2022
Human Resources Assistant GS7-203
Syracuse Army Recruiting Battalion
08.2017 - 04.2021
Human Resources Assistant GS6-303
Department of Veterans Affairs
01.2015 - 08.2017
Human Resources Assistant GS6-203
United States Navy/ The Citadel, Military College of South Carolina
Motor Transport Operator/ MACOM RSP NCO at Alabama Army National Guard 22nd Recruiting and Retention BattalionMotor Transport Operator/ MACOM RSP NCO at Alabama Army National Guard 22nd Recruiting and Retention Battalion
Executive Assistant to the Battalion Commander at U.S. Army Recruiting BattalionExecutive Assistant to the Battalion Commander at U.S. Army Recruiting Battalion