Paul Sapene Morreo

• Framework Design & Alignment: Designed and implemented a comprehensive framework for all Enablement programs, ensuring content governance and alignment of global initiatives with the broader sales organization's strategic objectives.
• Customer Journey Mapping: Led the mapping of the entire Enterprise customer buying journey, aligning it with sales stages for all sales roles (ADRs, AEs, SEs, and CS teams), enabling a more customer-centric sales process and 10% faster sales cycles.

• Strategic Program Management: Oversaw the successful execution of complex, multi-disciplinary programs designed to accelerate sales, expand cross-selling opportunities, and enhance operational efficiency. Reported directly to the VP of Sales.
• Sales Enablement & Productivity: Empowered sales teams through the "new year readiness plan," encompassing sales playbooks, training, role-specific KPIs, and refined sales processes, resulting in a 12% boost in average sales productivity.
• Data-Driven Sales Insights: Conceptualized and implemented a centralized data insights tool, providing account spending, revenue trends, and risk alerts, leading to a time saving of over 10% per quarter for 200+ account executives.
• Strategic Alignment & Collaboration: Designed and launched 4+ sales programs, partnering cross-functionally with revenue teams, resulting in $25M incremental revenue, a 10% higher win rate, and 8% faster deal cycles

• Strategic Sales Transformation: Successfully piloted a program transitioning generalist sellers to specialists, achieving a 15% cost reduction, a 10% faster sales cycle, and a 13% increase in NPS in US and APJ markets.
• Vertical Market Penetration: Drove a 12% increase in account penetration within healthcare and manufacturing sectors by launching a verticalized sales motion, including tailored sales collateral, marketing campaigns, sales playbooks, and role-specific KPIs.
• Sales Process Optimization: Implemented refined sales processes that aligned buyer journeys with seller behaviors, resulting in accelerated sales cycles and improved forecasting accuracy.

• Data-Driven GTM Strategy: Developed and executed data-driven GTM strategies, annual plans, and growth programs for the Americas region, contributing to over $500M in annual sales.
• Innovative Program Launch: Designed and launched the first-ever free trial program outside the US, achieving a 30% higher conversion rate, conducting 800+ trials, and onboarding 50+ net new partners in LATAM within its first year. The program's success led to its expansion to APJ, Africa, and the Middle East.
• LATAM Market Expansion: Spearheaded strategic initiatives to expand operations in key LATAM markets, including Brazil and Costa Rica.
• Award-Winning Performance: Received the prestigious "Excellence GTM Strategy" award at the annual corporate sales event in 2018.

Operational Excellence: Leveraged agile methodology to program manage over seven initiatives, including new product launches, feature enhancements, and critical bug resolutions, ensuring seamless cross-collaboration with PMs, engineers, and sales resulting in 15% faster time-to-market product launches.

• Leadership Development: Selected as 1 of 2 candidates from a pool of 250+ applicants for an intensive 18-month leadership program.
• Product Launch Management: Led the end-to-end product launch management of the Supplier Finance Program for enterprise clients, positioning the bank as the first in Venezuela to introduce this innovative offering.