Accomplished technical manager with over 22 years in the software industry, adept at orchestrating crossfunctional teams to deliver groundbreaking technology solutions. Demonstrated expertise in steering product strategy, conducting comprehensive market analysis, and engaging customers to achieve strategic business goals. Possesses a robust technical foundation encompassing software development, project management, and agile methodologies.
Hi, I’m
Paul Vlasenko
Austin,TEXAS
Summary
Overview
21
years of professional experience
1
Certificate
Work History
Viaflare
Principal Consultant
07.2019 - Current
Job overview
- Led transformative digital strategies for diverse clients, leveraging emerging technologies and industry insights to drive innovation and growth
- Cultivated strong client relationships by understanding unique needs and translating insights into actionable solutions
- Designed and executed tailored solutions, integrating cutting-edge technologies and optimizing processes for seamless implementation
- Provided visionary leadership to cross-functional teams, fostering collaboration, mentorship, and an innovative work environment
- Played a pivotal role in business development efforts, identifying opportunities and contributing to proposals and pitch presentations
- Ensured successful project execution by overseeing project management processes, monitoring progress, and mitigating risks.
iSpot.tv
Director of Product Management
09.2018 - 06.2019
Job overview
- Led the development of a comprehensive product vision and roadmap for iSpot.tv's analytics dashboard product, resulting in the successful launch of several new features and increased customer adoption
- Managed and streamlined the product specifications and documentation process using Jira, resulting in improved efficiency and effectiveness in product development
- Facilitated cross-team coordination meetings and actively participated in SCRUM sessions to ensure timely delivery of products and features
- Defined key metrics for the Over-the-Top (OTT) TV Analytics product, and orchestrated the integration points with iSpot.tv platform to expand reach and ad insights, resulting in increased revenue and customer satisfaction
- Collaborated effectively across engineering, data science, design, and marketing teams to align the product vision and communicate goals, resulting in cohesive and high-performing teams
- Regularly presented product features and discussed product vision with CEO and senior leadership, resulting in buy-in and support for the product vision and roadmap
- Achieved significant year-over-year growth in product revenue through the launch of new features and expansion into new markets.
Demandbase
Sr. Product Manager
01.2016 - 09.2018
Job overview
- Successfully led the management of several Data products that comprise the core of Demandbase's B2B matching capabilities, resulting in improved accuracy and increased revenue
- Collaborated effectively with internal stakeholders to drive new features and integrations, resulting in an enhanced product offering and increased customer satisfaction
- Implemented robust internal KPIs and benchmarks to perform internal data audits and verify partners' data, resulting in a double-digit improvement in data accuracy and customer trust
- Oversaw major product launches and worked closely with the marketing team to effectively communicate the value proposition and differentiating capabilities, resulting in increased product adoption and revenue growth
- Led the management of relationships with key data partners and DMP marketplace teams, resulting in regular updates and meaningful segments, which improved the performance of the products
- Won multiple awards and recognition for excellence in data product management
- Achieved significant year-over-year growth in product revenue through the launch of new features and expansion into new markets
- Collaborated with cross-functional teams, including engineering, data science, design, and marketing, to align product vision and communicate goals, resulting in cohesive and high-performing teams.
PeopleConnect
Sr. Product Manager
07.2013 - 01.2016
Job overview
- Led the development and implementation of a successful SaaS application that generated over $50M annually, resulting in increased revenue and customer satisfaction
- Managed the complete overhaul and modernization of the core application, ensuring its performance and scalability
- Implemented user-centered design testing to improve overall customer satisfaction and increase revenue
- Conducted market research and testing of new pricing models, resulting in a 17% increase in customer lifetime value
- Facilitated daily meetings and collaborated closely with cross-functional teams to ensure timely delivery of products and features
- Worked with sales, marketing and customer support teams to align product vision and provide a consistent customer experience
- Achieved significant year-over-year growth in product revenue through the launch of new features and expansion into new markets
- Received recognition for excellence in product management
- Regularly presented to senior leadership and company product features, gaining buy-in and support for the product vision and roadmap.
PeopleConnect
Software Engineering Manager
06.2009 - 07.2013
Job overview
- Successfully managed a team of 9 software engineers and 2 SDETs, resulting in a cohesive and high-performing team
- Facilitated daily standup meetings and participated in technical decisions with the team, resulting in efficient communication and problem-solving
- Led team building, interviewing, hiring and firing, as well as enabled professional growth, resulting in a talented and motivated team
- Implemented coding standards and peer code reviews, resulting in improved code quality and consistency
- Set up continuous integration cycles and early code collision detection using Git and multiple server environments, resulting in a streamlined development process and reduced errors
- Worked on PCI compliance and application security, resulting in a secure and compliant application
- Led the team in delivering multiple successful projects within the given timelines
- Led the team in improving their technical skills and knowledge through training, mentoring, and coaching
- Regularly met with senior leadership to present team progress and discuss technical direction, resulting in buy-in and support for the team vision and roadmap.
Smith
Sr. Software Developer
06.2008 - 06.2009
Job overview
- Part of the engineering group where art director's vision and cutting-edge technology met to build award-winning experiences
- Closely collaborated with designers, copywriters, and other engineers to make magic happen on a daily basis
- Worked at an ad agency like SMITH (formerly Ascentium), there was never a dull moment and ample opportunity to work with the latest technologies and smart individuals to build applications viewed by hundreds of millions of people, and clients such as Microsoft, T-Mobile, Brooks Sports, and many others.
Pivot & Levy
Sr. Software Developer
07.2004 - 06.2008
Job overview
- Small ad agency with large ambitions and great creative talent offered constant engineering challenges, especially in a 2-person engineering team
- As a senior engineer, my job often would allow me to wear different hats
- One day I could be writing HTML, the next I might have to update and patch our web servers or backup our database
- In 4 years I spent at P&L, I cherish the opportunity to work on dozens of interesting and challenging projects and even more so with such a creative team
- This is where my full-stack engineering skills shined and were given the opportunity to constantly evolve.
RuDate
Co-Founder
09.2002 - 12.2006
Job overview
- Was a part owner and lead developer of the online personals website that focused on connecting with men and women from Russia and Ukraine and other republics of the former Soviet Union
- Was responsible for planning, system design, web and database development as well as maintenance of the overall site.
Chrono-Logic
Software Engineer
10.2003 - 06.2004
Job overview
- Obligatory startup job for a young software engineer just out of school
- Chrono-Logic was on the cutting edge of technology, developing cattle-tracking software and hardware utilizing RFID technology
- We worked on interfacing our software into pre-smartphone era Palm Pilot and worked with various aspects of the cow industry to standardize beef labeling with its source, history, and other information
- Sadly, we ran out of funding and our office closed, like so many others during the time known as the dot com bubble.
Spokane Hardware Supply Inc. (SHS)
Web Developer
06.2002 - 08.2003
Job overview
- Worked as a web developer building an online store, which sold collections of niche-based home and construction hardware products
- The duties primarily included writing HTML, CSS, JavaScript, which was backed by PHP and MySQL running on Windows
- Perfected the skill of taking photos of products, adjusting them with Photoshop, and cataloging all of the items with description, price, and other information used by the product catalog
- Also developed an advanced search functionality with the ability to filter products by size, color, and style among other options.
Education
Allied American University
Bachelor's degree from Business Administration and Management, General
01.2015
University Overview
Community Colleges of Spokane
Associate of Arts and Sciences - AAS from Computer and Information Sciences and Support Services
01.2001
University Overview
Skills
- Product Strategy
- Documentation
- Product Strategies
- Product Leadership
- Competitive Analysis
- Business Acumen
- Research Skills
- Problem Solving
- Professional Scrum Product Owner
- PSPO I
- Technology Implementation
- Project Coordination
- Program Coordination
- Project Management
- Best Practices Implementation
- Client Requirements Assessment
- Continuous Improvement
- Employee Management
- Operations Analysis
- Resource Allocation
- Go-to-Market Strategies
- Timeline Development
- Cost Analysis
- Technical Review
- Quality Assurance
- Failure Analysis
- Management Coaching
- Requirements Gathering
- User Support
- Forecasting and Reporting
- Process Optimization
- Market Penetration
- Processes and Procedures
- Integrity and Honesty
- Outcome Accountability
- Reports and Documentation
- Project Implementation
- Performance Assessments
- Goal Setting
- Problem-Solving
- Research and Development
Certification
Professional Scrum Product Owner I (PSPO I), Scrum.org - 2003
Timeline
Principal Consultant
Viaflare
07.2019 - Current
Director of Product Management
iSpot.tv
09.2018 - 06.2019
Sr. Product Manager
Demandbase
01.2016 - 09.2018
Sr. Product Manager
PeopleConnect
07.2013 - 01.2016
Software Engineering Manager
PeopleConnect
06.2009 - 07.2013
Sr. Software Developer
Smith
06.2008 - 06.2009
Sr. Software Developer
Pivot & Levy
07.2004 - 06.2008
Software Engineer
Chrono-Logic
10.2003 - 06.2004
Co-Founder
RuDate
09.2002 - 12.2006
Web Developer
Spokane Hardware Supply Inc. (SHS)
06.2002 - 08.2003
Allied American University
Bachelor's degree from Business Administration and Management, General
Community Colleges of Spokane
Associate of Arts and Sciences - AAS from Computer and Information Sciences and Support Services
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