PAULA E. BRABANTS
Easton,MA
Summary
Enthusiastic results driven development and event marketing professional with proven track record of successful planning and execution of marketing and fundraising campaigns and events.
Overview
25
25
years of professional experience
Work History
Development Manager
South Shore Stars
05.2023 - Current
- Manage physical and online contributions, including transactions received through event payment portals.
- Manage Donor Perfect database including gift logging, processing, reporting and event registration systems.
- Write and process acknowledgments in a timely manner.
- Established standard operating procedures for gift logging, reporting and acknowledging.
- Manage and execute events scaling in range from smaller community events, athletic teams, fundraising events and up to 250 guest formal galas and fundraisers generating more than $200,000 in funds raised.
- Manage and execute corporate partner volunteer days including the coordination of volunteer work plans, determine supplies, facilitating day of activities and drafting communications to ensure successful outcomes and reinforce ongoing partner engagement.
Events Manager
House of Possibilities
07.2019 - 06.2023
- Managed and conceptualized HOPe's Big Night Out, member-focused semi-formal event for individuals with disabilities to enjoy a prom-themed evening with friends, family and community members, including sports celebrity special guests.
- Managed and executed annual signature events including digital and live auctions for up to 250 attendees. Responsible for all aspects of planning and execution to attain a goal of 30% of annual operating revenue.
- Managed and executed annual Team HOPe fundraising programs for the Rodman Ride and Boston Marathon resulting in over $100,000 in annual proceeds.
- Instrumental in launching a new brand initiative through marketing collateral, communications and digital templates.
- Lead gala committees in sponsorship outreach, in-kind auction solicitations and event planning logistics.
- Managed multi-day volunteer initiatives in collaboration with community partners and employee service and giving programs.
- Collaborated in corporate and foundation fundraising, prospect research, proposal writing and editing, database management and reporting.
- Established and documented standard operating procedures for departmental efficiencies.
Member Services Manager
Tourism Cares
03.2012 - 06.2019
- Increased member-base by over 250% increasing organization revenue by over $400,000.
- Wrote community newsletters, social media content and member communications.
- Developed Salesforce database structure and processes for contact and budget management.
- Directed social media initiatives, email and ad campaigns to create awareness of mission and community.
- Led teams of up to 100 volunteers of all levels and backgrounds at off-site corporate social responsibility projects.
- Managed several years' digital platform auctions resulting in over $200,000 in year-end revenue proceeds.
Admissions Specialist
Stonehill College
01.2010 - 01.2012
- Processed applicant decisions in Banner software program.
- Answered applicant status inquiries and provided excellent customer service.
- Maintained and organized applicant files and data.
- Contributed to the creation of workflow templates to improve department tracking and reporting.
Development & Training Coordinator
Adidas-Group
01.2007 - 05.2009
- Managed all aspects of Development & Training communications and registrations including event coordination and administrative responsibilities.
- Managed all aspects of three, 2-day management development off-site events.
- Coordinated over 130 development sessions and more than 300 hours of employee training.
- Worked with marketing agencies to establish brand identity including logo, signage, video, print production and electronic communications.
- Established training calendars, registration processes and managed internal communications for all training sessions.
- Served as the primary contact for all vendor communications and internal inquiries for over 800 registrants.
Account Manager
Idea34 Communications
04.2007 - 10.2008
- Managed projects and deliverables for over 30 clients.
- Forecasted future projects and provided assistance in determining project direction and strategy.
- Created web reconfiguration strategy and provided input for structure redesign.
- Worked with an internal team to ensure all deliverables were executed within deadlines.
- Managed regular ad placements in several publications for clients.
Compliance and Document Specialist
Reebok International Ltd.
09.2003 - 05.2006
- Researched and negotiated open compliance deductions with over 40 accounts.
- Negotiated $300 thousand in reversal agreements with account vendor relations and accounts payable.
- Worked with the internal MIS team and account base to set up electronic data interchange systems, resulting in a more expedited and efficient deductions and reversals process.
- Reviewed vendor requirements, contracts and enhancements to initiate new business,modify account specifications and inform internal contacts.
Marketing Manager
Digitas
05.1998 - 03.2001
- Managed the AT&T Wireless interactive account for multiple clients.
- Directed and led project teams of up to 10 technical, production and creative personnel.
- Provided direction, delegation and strategy on Web projects to ensure client strategy was met and deliverables were executed efficiently.
- Secured $3.5 million client investment to execute their web and marketing strategy.
- Managed 18 website build projects.
- Prepared strategy documents, competitive assessments, compiled support research and created statements of work resulting in several project wins.
- Worked with internal strategy teams to analyze program results, research, segmentation data and competitive activity to identify marketing opportunities.
- Prepared and managed projects from concept through implementation including scheduling, budgeting, billing, tracking and forecasting, creative concepting, technical requirements and adhesion to overall strategy.
- Provided guidance, career development, coaching and training to direct reports.
- Provided consulting expertise to Terra/Lycos team in web strategy, execution and project management.
Education
Bachelor of Science - Management/Marketing
University Of Massachusetts
Boston, MACertificate Program - Web Mastery & Internet Technology
Northeastern University
Boston, MAImmersion Training - Harvard Business School Bootcamp
Harvard Business School
Boston, MASkills
- Event Marketing and Development
- Data Analysis & Actionable Reporting
- Organization Strategy
- Corporate Social Responsibility Initiatives
- Strong Communication Skills
- Community Engagement & Volunteer
- Program Management
- Project & Budget Management
- Donor Management and Stakeholder Relations
- Vendor Management
- Donor Perfect
- Salesforce
- Google Suite
- Banner
- HooteSuite
- Mail Chimp
- OneCause
- Donor Drive
- WordPress
- Constant Contact
- GivenGain
- Trello
Licensed Realtor - Massachusetts
Licensed Massachusetts Real Estate Agent
Timeline
Development Manager
South Shore Stars
05.2023 - Current
Events Manager
House of Possibilities
07.2019 - 06.2023
Member Services Manager
Tourism Cares
03.2012 - 06.2019
Admissions Specialist
Stonehill College
01.2010 - 01.2012
Account Manager
Idea34 Communications
04.2007 - 10.2008
Development & Training Coordinator
Adidas-Group
01.2007 - 05.2009
Compliance and Document Specialist
Reebok International Ltd.
09.2003 - 05.2006
Marketing Manager
Digitas
05.1998 - 03.2001
Bachelor of Science - Management/Marketing
University Of Massachusetts
Certificate Program - Web Mastery & Internet Technology
Northeastern University
Immersion Training - Harvard Business School Bootcamp
Harvard Business School
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