Summary
Overview
Work History
Education
Languages
Timeline
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Paula Martino Beloto

Charlotte,NC

Summary

Customer-focused individual with a passion for delivering exceptional service. Strong interpersonal skills with a talent for effectively addressing concerns. Committed to improving customer satisfaction and driving positive outcomes.

Overview

16
16
years of professional experience

Work History

Sr. Business Development Manager

Bonduelle Fresh Americas
Charlotte, NC
01.2023 - Current
  • Develop an annual strategic plan, aligned with a business plan, promotional calendar, and sales targets, focusing on driving sales growth, enhancing service levels, and increasing profitability.
  • Collaborate closely with customers by delivering product and category presentations that leverage data from Nielsen and IRI, highlighting specific actions and portfolio adjustments that can drive improved growth and product placement.
  • A leader in RFP contract management, new item development, sell-in support, and the execution of commercialization strategies.
  • Generated 5% top-line growth in FY23
  • Established trust-based partnerships with internal and external teams, driving successful execution of promotional strategies within 9 months.
  • Identified cost-saving opportunities result in a 4% reduction in expenses in 2023, leading to increased profitability and improved financial performance.

Sr. Project Manager

Bonduelle Fresh Americas
Los Angeles, CA
07.2021 - 12.2022
  • Led cross-functional teams, ensuring seamless communication and execution from ideation to post-launch, guaranteeing timeline management, risk assessment, and cost adherence, driving project success.
  • Developed and executed project plans (17 total) for successful launches of innovation, product development, cost savings, improvement of efficiency and product extension, ensuring on-time delivery, meeting budgetary demands, and achieving business goals.
  • Led 3 cost-effective projects saving $250k, through SKU rationalization and complexity on production by the end of 2022.

Global Business Development Manager

Storepath E Commerce Startup
Los Angeles, California
02.2020 - 04.2022
  • Coordinated e-commerce brand growth for global clients, leading to successful establishment and growth in the USA market after 3 months after launch.
  • Collaborated with the clients to facilitate business, consulting on legal, commercial, logistics, cultural, and financial issues, market research, import and export regulations, registration process, and customs clearance support.

Business Development Consultant

Grupo Toolbox
Sao Paulo, SP, Brazil
01.2014 - 12.2019
  • Managed projects with FMCG companies in diverse segments (mainly Food, Personal Care, and Cleaning).

Career Break

Personal goal pursuit
Bang Kok , Bangkok, Thailand
11.2011 - 12.2013
  • Career Break

Senior Brand Manager

Mondelez Internacional, Inc
Santiago, Santiago, Chile
11.2010 - 09.2011
  • Directed the business plans for fast-growing brands, overseeing brand strategies, communication briefs, media buys, and promotional plans, resulting in a boost in market share and brand recognition.
  • Coached sales team on innovative negotiation strategies, driving profits 2.5% higher than projected.

Regional Brand Manager

Mondelez Internacional, Inc
Sao Paulo , Sao Paulo, Brazil
10.2008 - 10.2010
  • Collaborated to drive the brand relaunch for local chewing gum brands, achieving double-digit growth and increased market share
  • Effectively negotiated with suppliers and optimized production capacity, increasing profit margins by 5%.

Education

BBA - Business Administration And Management

ESPM
Sao Paulo, Brazil
12-2004

MBA - Marketing

ESPM
Sao Paulo, Brazil
12-2008

Extension - Social Media Marketing

UCLA
Los Angeles, CA
12-2020

Extension - Digital Marketing

UCLA
Los Angeles
11-2008

Languages

English
Full Professional
Spanish
Native/ Bilingual
Portuguese
Native/ Bilingual

Timeline

Sr. Business Development Manager

Bonduelle Fresh Americas
01.2023 - Current

Sr. Project Manager

Bonduelle Fresh Americas
07.2021 - 12.2022

Global Business Development Manager

Storepath E Commerce Startup
02.2020 - 04.2022

Business Development Consultant

Grupo Toolbox
01.2014 - 12.2019

Career Break

Personal goal pursuit
11.2011 - 12.2013

Senior Brand Manager

Mondelez Internacional, Inc
11.2010 - 09.2011

Regional Brand Manager

Mondelez Internacional, Inc
10.2008 - 10.2010

BBA - Business Administration And Management

ESPM

MBA - Marketing

ESPM

Extension - Social Media Marketing

UCLA

Extension - Digital Marketing

UCLA

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Paula Martino Beloto