Pete Ratto

Sell and merchandise Global’s line of products which include Clipper Cigars, Red River pipe tobacco ,CBD, vape and Delta 8 and 9 products into retailers in the Central Florida area.

• Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
• Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
• Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
• Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.

• Handled customer relations issues, enabling quick resolution, and client satisfaction.
• Increased sales revenue by developing and implementing effective sales strategies.
• Built long-lasting client relationships through excellent customer service and consistent followups.
• Led a successful sales team by providing motivational coaching and performance-based incentives.

• Increased sales revenue by developing and implementing effective sales strategies.
• Built long-lasting client relationships through excellent customer service and consistent followups.

• Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
• Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
• Developed and maintained positive relationships with clients in assigned sales territories.
• Conducted product demonstrations and presentations to potential clients to capture more sales.

Selling the Nat Sherman brand of all natural cigarettes into retailers and wholesalers in the Florida market.

Managed a large territory that included South Ga., North and Central Florida calling on retailers and wholesalers selling the Lane brands which includes Winchester cigars, Bugler RYO, Dunhill cigarettes and Kite RYO.