Pete Simpson

While my Harvard work is technically departmental teaching faculty, the dept. itself is in transition to a newer identity on campus.

As such, I have coupled pedagogical vision w/ one for promotion and PR, working w/ the dept.'s media rep to strategically film/interview students and their classwork to better brand the dept.'s aspirational image.

(* Glad to chat more about this hybridized approach to the teaching work, should that interest!)

"Design by Nami" is a growing small business/fashion label. My work has included:

• Website content (artist bios, mission statements, product descriptions, etc.)
• In-person sales/brand representation for clients.
• Photography/Video Content/Direction/Editing
• Logo/Branding Development

Aside from the syncretic advantage of approaching a small business from the multiple points of view each of these tasks demand, the work has allowed me to showcase

• A collaborative and motivational spirit for team-based work.
• A self-motivated and strong sense of personal responsibility.
• An affable and winning public persona that keeps clients interested and excited.
• Adaptable and agile problem solving mindset.

As an internationally recognized brand, Blue Man Group has attracted marketing opportunities w/ some of the world's most respected and high-profile companies. In my position as performing director of the Blue Man Group international tour, I collaborated w/ our local production partner (Stage Entertainment) to both make and assess proposals for marketing opportunities (multi-media campaigns, live events, etc.) w/ companies such as Microsoft, ING, KLM and others.

Responsibilities/skillsets included

Generated social media buzz by creating shareable, attention-

grabbing content that fostered online community engagement.

• Collaborative meetings (setting content, deadlines, logistics, etc.) w/ corporate representatives, producorial intermediaries and creative contractors.
• Generating live engagement set lists/logistics summaries/budgets.
• Creating social media, cable media and print media strategies to maximize exposure and buzz.
• Creating, storyboarding and directing video and live gig content.