Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Peter Barajas

Wilmington,CA

Summary

Dynamic Service Director with a proven track record at Martin Autogroup, excelling in team leadership and strategic planning. Spearheaded initiatives that boosted customer satisfaction and increased sales by 30%. Expert in operations management and training, leveraging data analytics to drive continuous improvement and enhance service delivery.

Service management professional with extensive experience leading teams and driving results. Proven track record in optimizing operations, enhancing customer satisfaction, and developing strategic initiatives. Known for strong focus on team collaboration, adaptability, and achieving measurable outcomes. Skilled in conflict resolution, resource allocation, and continuous improvement. Recognized for reliability and capacity to thrive in dynamic environments.

Overview

18
18
years of professional experience

Work History

Service Director

Martin Autogroup
04.2025 - Current
  • Led cross-functional teams Sales, Service & Parts to enhance service delivery and customer satisfaction, achieving OEM KPI/CSI.
  • Implemented process improvements to streamline operations and reduce service response times. Leading to tech efficiency.
  • Developed training programs for staff to ensure consistent service quality and adherence to OEM & company standards.
  • Coordinated scheduling and resource allocation to maximize efficiency in service operations.
  • Analyzed customer feedback to identify areas for improvement and optimize service offerings.
  • Oversaw daily operations, ensuring compliance with industry regulations and safety standards.
  • Mentored junior team members, fostering a culture of continuous improvement and professional development.
  • Spearheaded initiatives to increase customer loyalty through exceptional service experiences, driving repeat business and positive word-of-mouth referrals.
  • Managed budgets and resources, ensuring optimal allocation for maximum impact on service delivery outcomes.
  • Ensured compliance with industry regulations and standards, maintaining a safe working environment for staff and customers alike, OEM, KPA/VERA Suite & OSHA.
  • Evaluated vendor relationships, negotiating contracts for better pricing terms while maintaining quality standards.
  • Developed and executed strategic plans for service delivery, resulting in increased efficiency and reduced costs. increased sales by 30%.
  • Launched targeted marketing campaigns that increased brand awareness, attracting new clients and retaining existing customers.

Parts & Service Director

New Century Automotive
06.2022 - 04.2025
  • Developed and implemented training programs for staff to enhance customer service and technical skills.
  • Analyzed service data to identify trends, improving operational efficiency and customer satisfaction.
  • Launched quality assurance practices for each phase of development
  • Controlled resources and assets for department activities to comply with KPA standards and OEM regulations.
  • Leveraged data and analytics to make informed decisions and drive business improvements.
  • Developed detailed plans based on broad guidance and direction.
  • Maintained company standards by retaining hours per ro and effective labor rate

Service Manager

Ken Garff
06.2007 - 06.2022
  • Oversaw daily operations to ensure optimal service delivery and client satisfaction.
  • Trained and mentored team members on service protocols and customer interaction techniques.
  • Implemented process improvements that enhanced workflow efficiency and reduced response times.
  • Monitored daily CSI scores, warranty repair orders to maintain OEM compliance
  • Managed advisors to keep up with effective labor rate & hour per Ro goals.

Education

Associate of Arts -

Los Angeles Harbor College
Wilmington, CA

General

Banning High School
Wilmington, CA
06-1999

Skills

  • Team leadership
  • Training and mentoring
  • Operations management
  • Strategic planning
  • ADP
  • Reynolds & Reynolds
  • Iginte
  • Dealerlogix
  • Mykarmaa
  • Dealer FX
  • Dealer Trac
  • CDK
  • Xtime
  • Payroll and budgeting

Languages

Spanish

Timeline

Service Director

Martin Autogroup
04.2025 - Current

Parts & Service Director

New Century Automotive
06.2022 - 04.2025

Service Manager

Ken Garff
06.2007 - 06.2022

Associate of Arts -

Los Angeles Harbor College

General

Banning High School
Peter Barajas