Peter Cole
Norwalk,CT
Summary
Accomplished Senior Account Executive with a proven track record in client acquisition and surpassing revenue targets. Expertise in guiding new business pitches and strategic research to drive agency growth.
Overview
3
3
years of professional experience
Work History
New Business Senior Account Executive
Terri & Sandy
New York, New York
08.2023 - 05.2025
- Supervised New Business pitches, guiding efforts from initial RFP response to pitch meeting
- Led strategic research to deepen insight into brands under consideration
- Managed accounts for various smaller brands
- Identified and contacted prospective clients to leverage agency strengths
- Surpassed annual revenue targets consistently - Attained 50% progress toward last year's target revenue number by March 2025
- Contributed to agency's achievement of Ad Age's 2025 Small Agency of the Year Award by acquiring 8 New Business Wins
New Business Account Executive
Terri & Sandy
New York, New York
02.2023 - 08.2023
- Presented tailored campaigns to prospective clients, enhancing engagement by addressing unique requirements.
- Served as Account Executive for Nature's Bounty account, driving client satisfaction through strategic account management.
- Coordinated agency pitches by managing team efforts and timelines, ensuring timely delivery of proposals.
- Performed in-depth research on targeted brands
New Business Coordinator
Terri & Sandy
New York, New York
03.2022 - 02.2023
- Researched market trends to identify opportunities for business growth, informing strategic initiatives.
- Developed pitch timelines and ensured adherence across cross-functional teams.
- Coordinated communication between departments to enhance workflow and facilitate information sharing.
- Assisted in creating marketing materials for client presentations and proposals.
- Facilitated team meetings to align goals and monitor project progress.
Education
Bachelor of Science - Marketing
Miami University
Oxford, Ohio, OH12-2021
Skills
- New business development
- Strategic research
- Account management
- Client acquisition
- Pitch presentation
- Project management
- Cross-company communication
Affiliations
Volunteer at Opens Doors Homeless Shelter
Timeline
New Business Senior Account Executive
Terri & Sandy
08.2023 - 05.2025
New Business Account Executive
Terri & Sandy
02.2023 - 08.2023
New Business Coordinator
Terri & Sandy
03.2022 - 02.2023
Bachelor of Science - Marketing
Miami University